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Supermetrics vs Google BigQuery: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Supermetrics vs. Google BigQuery is based on a specific set of business needs and context. The comparison uses 6322 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Supermetrics and Google BigQuery

Supermetrics, Google BigQuery, Klipfolio, GreyMetrics, etc., belong to a category of solutions that help Digital Analytics. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Supermetrics covers Advertisement with Social Media, Social Media Management with Social Media, Digital Marketing with Social Media, Referral Management, etc.

Google BigQuery focuses on Lead Analytics, Advertisement with Display Advertisement, Funnel Analysis, Social Media Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Supermetrics

Focus area

Supermetrics is better than Google BigQuery for

Software Failure Risk

  • medium

logo Google BigQuery

Focus area

Google BigQuery is better than Supermetrics for

Software Failure Risk

  • low

About

Supermetrics™ - Best Coverage of Your Metrics‎....

BigQuery: Cloud Data Warehouse | Google Cloud

Financials

SERIES A

Business Need

Total Processes
(we found evidences for)

68

57

Total Goals
(we found evidences for)

13

15

Top Processes

Evidences indicate better relative satisfaction



social media management

social media analytics

engaging on social media

monitoring social media

scheduling post to social media

managing social media account



referral management


campaign management

campaign analytics

campaign monitoring


content management

content publishing

searching for content



training & onboarding


account management


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up


competitive intelligence




courses & assessment

create learning path


performance management





products & pricelist management


generation of new leads



workflow management



social media marketing


sales document management



customer feedback management


loyalty management

identify target customers


Top Goals

Goals Achieved

  • Acquire customers

  • Improve internal communications

  • Grow market share

  • Improve ROI

  • Improve efficiency

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Launch new products

  • Scale best practices

  • Improve digital and social presence

  • Increase customer life time value

  • Build brand awareness

  • See 10 more
  • Acquire customers

  • Scale best practices

  • Improve efficiency

  • Enhance customer relationships

  • Improve stakeholder relations

  • Increase sales & revenue

  • Increase customer life time value

  • Launch new products

  • Improve visibility

  • Improve digital and social presence

  • Shorten ramp up time

  • Grow market share

  • Build brand awareness

  • Improve ROI

  • Improve internal communications

  • See 12 more

Top Channels

Channels Used

  • social media

  • display advertisement

  • offline

  • user generated content

  • blogs

  • Facebook

  • point of sale

  • e-mail

  • video

  • website

  • Doubleclick

  • on premises

  • review sites

  • Amazon

  • games

  • chat

  • promotions

  • phone calls

  • Twitter

  • See 16 more
  • social media

  • display advertisement

  • offline

  • user generated content

  • blogs

  • Facebook

  • point of sale

  • e-mail

  • video

  • website

  • Doubleclick

  • on premises

  • review sites

  • Amazon

  • games

  • chat

  • promotions

  • phone calls

  • Twitter

  • See 16 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

high

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low

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Business Setting