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TrackingDesk vs InMarket: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of TrackingDesk vs. InMarket is based on a specific set of business needs and context. The comparison uses 1347 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing TrackingDesk and InMarket

TrackingDesk, and InMarket belong to a category of solutions that help Digital Advertising Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

TrackingDesk covers Campaign Management with Website, Advertisement with Display Advertisement, Social Media Management with Website, Referral Management with Website, etc.

InMarket focuses on Advertisement with Mobile, Social Media Management, Engagement Management with Offline, Generation Of New Leads with Offline, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo TrackingDesk

Focus area

TrackingDesk is better than InMarket for

Software Failure Risk

  • medium

logo InMarket

Focus area

InMarket is better than TrackingDesk for

Software Failure Risk

  • medium

About

TrackingDesk - Conversion Tracking Platform for affiliate marketers

Location Based Advertising

Financials

PRIVATE

SERIES A

Business Need

Total Processes
(we found evidences for)

35

23

Total Goals
(we found evidences for)

7

12

Top Processes

Evidences indicate better relative satisfaction


campaign management

campaign monitoring

campaign analytics



social media management

social media analytics

monitoring social media


referral management


social media marketing


generation of new leads


communication management

tracking & monitoring communications

sending & publishing communications


workflow management


content management

content publishing




engagement management

engaging and following up



channel management


customise loyalty program


loyalty management

customise loyalty program



lead qualification: technographic


lead qualification

lead qualification: technographic


Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Improve ROI

  • Grow market share

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Scale best practices

  • See 4 more
  • Enhance customer relationships

  • Improve ROI

  • Acquire customers

  • Enter new markets internationally or locally

  • Grow market share

  • Improve efficiency

  • Build brand awareness

  • Increase sales & revenue

  • Launch new products

  • Improve brand engagement

  • Scale best practices

  • Increase customer life time value

  • See 9 more

Top Channels

Channels Used

  • offline

  • mobile

  • on premises

  • video

  • display advertisement

  • mobile app

  • point of sale

  • social media

  • mass media

  • television

  • promotions

  • coupons

  • Twitter

  • website

  • review sites

  • Amazon

  • games

  • See 14 more
  • offline

  • mobile

  • on premises

  • video

  • display advertisement

  • mobile app

  • point of sale

  • social media

  • mass media

  • television

  • promotions

  • coupons

  • Twitter

  • website

  • review sites

  • Amazon

  • games

  • See 14 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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No Data

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting