Comparison Summary
This comparison report of X Ads vs. OutboundEngine is based on a specific set of business needs and context. The comparison uses 257410 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing X Ads and OutboundEngine
X Ads, Facebook For Business, Hootsuite, etc., belong to a category of solutions that help Social Media Marketing, whereas OutboundEngine, Maropost, VBOUT, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
X Ads covers Advertisement with Social Media, Communication Management with Social Media, Social Media Management with Social Media, Engagement Management with Social Media, etc.
OutboundEngine focuses on Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with E-Mail, Content Management with Social Media, etc.
"As we began to see linear TV viewership of the games decline, the opportunity for Canadian Tire to connect digitally with Olympic fans was of the utmost importance. Twitter enabled us to join the social conversation by utilizing engaging ad units th...at encouraged participation and revealed personal messages from athletes. Through Twitter we were able to connect Canadians to the Olympics as we collectively cheered on our athletes from home and we were thrilled to see Team Canada win their first gold during our branded live stream! " - Jonathan Flynn
"If you're in front of people on a consistent basis, they will think of you when the need arises. I've had some people reply to thank me for sending the information. The responses are refreshing. I feel like I'm able to offer a personal touch without... having to create the content myself. " - Paul Thummel
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Increase sales with X Ads
Marketing Automation platform to target new customers, build loyalty and close more business
Age
2008
Financials
PRIVATE
SERIES C
Business Need
Total Processes
(we found evidences for)
170
77
Total Goals
(we found evidences for)
22
14
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Improve brand engagement
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Improve digital and social presence
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Build brand awareness
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Grow market share
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Scale best practices
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Enhance customer relationships
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Establish thought leadership
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Increase sales & revenue
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Enter new markets internationally or locally
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Launch new products
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Improve ROI
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Improve internal communications
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Manage risk
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Improve efficiency
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Improve visibility
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Improve stakeholder relations
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Improve consistency
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Increase customer life time value
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Improve navigation
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Shorten ramp up time
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Reduce bounce
- See 19 more
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Acquire customers
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Enhance customer relationships
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Improve digital and social presence
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Scale best practices
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Build brand awareness
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Improve ROI
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Grow market share
-
Improve brand engagement
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Enter new markets internationally or locally
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Launch new products
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Establish thought leadership
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Increase sales & revenue
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Improve consistency
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Improve internal communications
- See 11 more
Top Channels
Channels Used
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social media
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e-mail
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newsletter
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website
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Facebook
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mobile
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phone calls
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Instagram
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offline
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LinkedIn
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mobile app
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user generated content
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blogs
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point of sale
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promotions
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Twitter
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Facebook page
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chat
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print media
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on premises
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review sites
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mass media
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television
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magazine
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newspaper
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events
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trade shows
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coupons
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Yelp
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text SMS
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Facebook at work
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video
- See 29 more
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social media
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e-mail
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newsletter
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website
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Facebook
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mobile
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phone calls
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Instagram
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offline
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LinkedIn
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mobile app
-
user generated content
-
blogs
-
point of sale
-
promotions
-
Twitter
-
Facebook page
-
chat
-
print media
-
on premises
-
review sites
-
mass media
-
television
-
magazine
-
newspaper
-
events
-
trade shows
-
coupons
-
Yelp
-
text SMS
-
Facebook at work
-
video
- See 29 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
