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Upland Localytics vs MobileAction: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Upland Localytics vs. MobileAction is based on a specific set of business needs and context. The comparison uses 753 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Upland Localytics and MobileAction

Upland Localytics, MobileAction, Notificare, Biznessapps, etc., belong to a category of solutions that help Mobile Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Upland Localytics covers Engagement Management with Mobile, Campaign Management with Mobile, Advertisement with Social Media, Promotion Management with Promotions, etc.

MobileAction focuses on Communication Management with Mobile, Creative Agency, Advertisement with User Generated Content, Competitive Intelligence with Mobile, etc.

"In the past year, we've seen over 50% of our reservations come through the app, and it's really shown the importance of mobile for us. We use Localytics to understand and influence every stage of our mobile user journey, starting right from the down...load. " - Tom Hillman

"As Narcade, we’re publishing the games of individual developers along with our own. So, we need to produce ad creatives in various concepts that we have never tried before. Thanks to MobileAction’s Ad Intelligence, we’re able to easily analyze the c...reatives of games in similar concepts and design the best-performing ones. " - Nebile İşler

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Upland Localytics

Focus area

Upland Localytics is better than MobileAction for

Software Failure Risk

  • medium

logo MobileAction

Focus area

Software Failure Risk

  • medium

About

Mobile app marketing and analytics software that boost engagement

Marketing Intelligence platform to increase app's visibility and drive conversion

Age

2010

Financials

PRIVATE

SEED

Business Need

Total Processes
(we found evidences for)

36

17

Total Goals
(we found evidences for)

9

7

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


campaign management

campaign analytics



promotion management


segmentation and targeting


loyalty management

create engagement based loyalty

customise loyalty program



relationship marketing


communication management

sending & publishing communications



sales incentive management



lead qualification

lead qualification: behavioural


social media management

social media analytics




rating and review management


lifetime value management


competitive intelligence



Top Goals

Goals Achieved

  • Enhance customer relationships

  • Improve ROI

  • Increase sales & revenue

  • Improve brand engagement

  • Increase customer life time value

  • Enter new markets internationally or locally

  • Improve stakeholder relations

  • Grow market share

  • Acquire customers

  • See 6 more
  • Scale best practices

  • Enter new markets internationally or locally

  • Grow market share

  • Build brand awareness

  • Enhance customer relationships

  • Improve digital and social presence

  • Acquire customers

  • See 4 more

Top Channels

Channels Used

  • mobile

  • games

  • offline

  • point of sale

  • user generated content

  • blogs

  • social media

  • Facebook

  • chat

  • Slack

  • mobile app

  • display advertisement

  • promotions

  • website

  • See 11 more
  • mobile

  • games

  • offline

  • point of sale

  • user generated content

  • blogs

  • social media

  • Facebook

  • chat

  • Slack

  • mobile app

  • display advertisement

  • promotions

  • website

  • See 11 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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No Data

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting