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Uplight vs Referanza: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Uplight vs. Referanza is based on a specific set of business needs and context. The comparison uses 787 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Uplight and Referanza

Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Uplight covers Engagement Management, Customer Feedback Management with Promotions, Loyalty Management, Rating And Review Management, etc.

Referanza focuses on Customer Feedback Management with Promotions, Engagement Management with Text SMS, Campaign Management with Text SMS, Rating And Review Management with Promotions, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Uplight

Focus area

Software Failure Risk

  • medium

logo Referanza

Focus area

Software Failure Risk

  • medium

About

Uplight: Power the Customer Energy Experience and Motivate Utility Customers into Action

Referral marketing software to turn happy customers into brand advocates

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

39

32

Total Goals
(we found evidences for)

10

9

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


customer feedback management

measuring customer satisfaction

measuring net promoter score


loyalty management

identify target customers


rating and review management


campaign management


helpdesk management


segmentation and targeting



competitive intelligence


products & pricelist management


workflow management


lifetime value management


communication management

sending & publishing communications



referral management




Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Establish thought leadership

  • Launch new products

  • Increase sales & revenue

  • Improve stakeholder relations

  • Scale best practices

  • Improve efficiency

  • Improve digital and social presence

  • Increase customer life time value

  • See 7 more
  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Build brand awareness

  • Increase customer life time value

  • Grow market share

  • Improve brand engagement

  • Improve efficiency

  • Improve digital and social presence

  • See 6 more

Top Channels

Channels Used

  • promotions

  • text SMS

  • e-mail

  • website

  • social media

  • video

  • newsletter

  • mobile

  • Facebook

  • See 6 more
  • promotions

  • text SMS

  • e-mail

  • website

  • social media

  • video

  • newsletter

  • mobile

  • Facebook

  • See 6 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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No Data

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Security & Privacy Risk

medium

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No Data

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Integration Risk

low

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medium

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Migration Risk

medium

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No Data

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Business Setting