Akeneo Overview

Akeneo is a PIM system that manages product information for marketing and sales. It centralizes data across distribution channels effectively.

Use Cases

Customers recommend Products & Pricelist Management, Collaboration, Onboarding, as the business use cases that they have been most satisfied with while using Akeneo.

Other use cases:

  • Workflow Management
  • Product Marketing
  • Touchpoint Management
  • Customer Feedback Management
  • Channel Management
  • Proposal & Quote Management
  • Sending & Publishing Communications
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Business Priorities

Scale Best Practices and Acquire Customers are the most popular business priorities that customers and associates have achieved using Akeneo.

Other priorities:

  • Enter New Markets Internationally Or Locally
  • Increase Sales & Revenue
  • Enhance Customer Relationships
  • Improve ROI
  • Establish Thought Leadership
  • Improve Internal Communications
  • Improve Efficiency
  • Build Brand Awareness
  • Increase Customer Life Time Value
  • Launch New Products
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Akeneo Use-Cases and Business Priorities: Customer Satisfaction Data

Reviews

"...UX is great easy to customize exports -> not much time required for largely custom content All in all, akeneo allows us to save a lot of time managing our product catalog over our 2 channels Costy, but ahead of competition..." Peer review by Emmanuel C.

Akeneo, Shortcut Software, Hygger, Balsamiq, Jama Connect, etc., all belong to a category of solutions that help E-Commerce Software. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Akeneo

Top Industries

  • Information Technology and Services
  • Internet

Popular in

  • Small Business
  • Enterprise

Akeneo is popular in Information Technology And Services, and Internet, and is widely used by Small Business, and Enterprise,

Comprehensive Insights on Akeneo Use Cases

What Are the key features of Akeneo for Products & Pricelist Management?

How can Akeneo enhance your Collaboration process?

How does Akeneo address your Onboarding Challenges?

How does Akeneo facilitate Workflow Management?

What solutions does Akeneo provide for Product Marketing?

19+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Akeneo solved their E-Commerce Software needs. Cuspera uses 495 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific E-Commerce Software needs.

Case Studies

Food & Beverages

CASE STUDY Wein Wolf Group

Akeneo Product Cloud helped Wein Wolf Group fix fragmented product data and manual processes. The company created a single source of truth for product information. This made data consistent and easy ...to manage. Sales teams now get accurate product data fast. Wein Wolf Group launched new digital sales channels and improved product experiences. The company saw faster product launches and better conversions.

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Retail

CASE STUDY N Brown

Akeneo Product Cloud helped N Brown, a top UK eCommerce retailer, fix product information issues across brands and channels. Before, customers faced confusion from inconsistent details and poor searc...h. Akeneo created a single source of truth for product data. Now, product descriptions, images, and sizing are accurate everywhere. N Brown can update information fast and share it across sites and apps. Customers get better details and sizing, leading to a smoother shopping experience.

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Consumer Goods

CASE STUDY tectake

Akeneo Activation helped tectake manage 200+ catalogs across 80 marketplaces. Before, tectake used many tools and had manual workflows. This caused delays and product delistings. With Akeneo Product ...Cloud, tectake unified their data and used reusable templates. They cut marketplace integration time from months to just 15 days. Real-time alerts helped them fix problems before listings went down.

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CASE STUDY The Agent

Akeneo SDM helped The Agent cut time-to-market by 50%. The Agent now exports new collections to European marketplaces in under 10 days. The SDM interface reduced communication with brand teams by hal...f. AI-powered automation improved product mapping and attribute extraction. The return rate dropped from 60% to 50%. Listings are higher quality, boosting visibility and conversions.

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Health, Wellness and Fitness

CASE STUDY Shop Apotheke Europe

Akeneo PIM helped Shop Apotheke Europe manage product data better. Before using Akeneo, they did not know how flexible a PIM could be. Akeneo made their data future-ready. The solution improved how t...hey handle and enrich product information. This supports their growth and digital commerce goals.

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Manufacturing

CASE STUDY Trotec

Akeneo Product Cloud helped Trotec manage product data for many brands and teams. Trotec had problems with scattered data and slow, manual updates. Akeneo gave them one place for all product informat...ion. AI tools made translations and data updates faster and more accurate. Trotec now shares high-quality product data across all channels and teams.

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Video

Take control and make product experiences your differentiator

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Peers used Akeneo for products & pricelist management and collaboration

Akeneo Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.69/5 ★

Read Reviews (10)
Custom Reports

4.51/5 ★

Read Reviews (30)
Analytics

3.93/5 ★

Read Reviews (23)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.69/5 ★

Read Reviews (10)
Custom Reports

4.51/5 ★

Read Reviews (30)
Analytics

3.93/5 ★

Read Reviews (23)

Software Failure Risk Guidance

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for Akeneo

Overall Risk Meter

Low Medium High

Top Failure Risks for Akeneo

Akeneo News

Product

Akeneo Announces AI Data Architect Agent in Summer 2025 Product Release - MarTech Cube

Akeneo's Summer 2025 release introduces the AI Data Architect Agent, enhancing product data management with AI-driven modeling and PX Insights analytics. The release features AI-powered product enrichment, composable products, and attribute type migration, optimizing product visibility in AI commerce. Available July 12, 2025, these innovations aim to transform product data into strategic assets.

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Awards

Akeneo Cements Position As Industry Trailblazer with Latest Leadership Rankings & Product Innovations - PR Newswire

Akeneo has been recognized as a leader in product experience management by IDC and ISG Research, highlighting its strengths in omnichannel consistency and AI-driven automation. The company also announced updates to its Product Cloud, including a new Data Architect Agent and PX Insights enhancements, aimed at improving product data modeling and customer experience.

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Customer

French fashion marketplace accelerator The Agent taps Akeneo Supplier Data Manager solution - Retail Technology Innovation Hub

French fashion marketplace accelerator, The Agent, has adopted Akeneo's Supplier Data Manager (SDM) solution to streamline and enhance the onboarding of supplier product data. This shift from spreadsheets to Akeneo's structured portal has improved data accuracy and reduced time to market, benefiting brands like Le Coq Sportif and Herschel Supply Co. The solution automates supplier data collection, ensuring faster integration and better customer experiences.

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Product

Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

Akeneo's Summer 2025 Release introduces the AI Data Architect Agent (DAA) and enhanced PX Insights capabilities. The DAA automates product data modeling, reducing implementation time from months to days. PX Insights now offers AI Discovery Optimization and Google Shopping Optimization, improving product visibility and engagement. These innovations aim to prepare enterprises for AI-driven commerce. The release will be available on July 12, 2025.

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Akeneo Profile

Company Name

Akeneo

Company Website

https://www.akeneo.com/

HQ Location

NANTES, FRANCE

Employees

51-100

Social

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Financials

SERIES C