Akero Overview

Akero is an AI-driven student advertising and conversion platform tailored for higher education institutions. It bridges the gap between marketing and admissions teams by aligning digital marketing investments with enrollment outcomes. Akero offers clarity on recruitment funnels, ensuring that potential students are effectively engaged and converted. As a Slate Platinum Preferred Partner, Akero provides trusted integration capabilities for institutions using Slate, enhancing recruitment strategies. The platform's AI capabilities guarantee advertising results, reducing the risk of losing ideal candidates. This focus on student recruitment efficiency makes Akero a strategic tool for higher education marketing teams seeking precise and impactful engagement with prospective students.

Use Cases

Customers recommend Advertisement, Workflow Management, Conversion Management, as the business use cases that they have been most satisfied with while using Akero.

Other use cases:

  • Sending & Publishing Communications
  • Generation Of New Leads
  • Campaign Management
  • Lead Management
  • Helpdesk Management
  • Competitive Intelligence
  • Contact List Management
See all use cases See less use cases

Business Priorities

Improve Efficiency and Improve ROI are the most popular business priorities that customers and associates have achieved using Akero.

Other priorities:

  • Acquire Customers
See all business priorities See less business priorities

Akero Use-Cases and Business Priorities: Customer Satisfaction Data

Akero works with different mediums / channels such as E-Mail. Text SMS. Social Media etc.

Akero's features include Personalization, and Landing Page. and Akero support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Akero analytics capabilities include Custom Reports, and Analytics.

Reviews

"Akero allows our team to have all assets, plans and performance data in one platform and I love that we can see live creative examples… especially helpful when managing so many tactics." - Melissa B

Peer review evidence (same sources as the product rating summary)

"...Akero Advertising Platform and managed services increase performance across all digital advertising channels by up to . ..." Integrations
"...The email workflows are easy to set up and are very useful...." Peer review by User
"...Set up personalised workflows to automate conversions from lead scoring through to email/SMS sends. ..." Automation

Akero, belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Akero is a student advertising and conversion platform powered by AI. It is supported by Higher Education experts.

Popular Business Setting

for Akero

Top Industries

  • Education

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Akero is popular in Education, and is widely used by Mid Market, Small Business, and Enterprise.

Akero Customer wins, Customer success stories, Case studies

How does Akero facilitate Workflow Management?

What solutions does Akero provide for Conversion Management?

What makes Akero ideal for Sending & Publishing Communications?

How does Akero address your Generation Of New Leads Challenges?

11 buyers and buying teams have used Cuspera to assess how well Akero solved their Marketing Automation needs. Cuspera uses 218 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

CUSTOMERS TESTIMONIALS
Akero testimonial

Melissa B

Associate Director

Columbia School of Professional Studies

Akero allows our team to have all assets, plans and performance data in one platform and I love that we can see live creative examples… especially helpful when managing so many tactics. Testimonial By Melissa B
Akero testimonial

Nina K

Director of Marketing & Communications

Logan University

We’ve never been better positioned to effectively reach prospective students…. Akero has helped bring the Marketing and Admissions teams together in a way that allows us all to view the same data in real time. This tool has changed the way we operate. Testimonial By Nina K
CUSTOMERS TESTIMONIALS
Akero testimonial

Melissa B

Associate Director

Columbia School of Professional Studies

Akero allows our team to have all assets, plans and performance data in one platform and I love that we can see live creative examples… especially helpful when managing so many tactics. Testimonial By Melissa B
Akero testimonial

Nina K

Director of Marketing & Communications

Logan University

We’ve never been better positioned to effectively reach prospective students…. Akero has helped bring the Marketing and Admissions teams together in a way that allows us all to view the same data in real time. This tool has changed the way we operate. Testimonial By Nina K
 

A large, moderately selective, 4 year, public program in the Midwest - Education - Education

Akero helped a large Midwest public education program cut form abandonment to 15.63%. The team analyzed form performance and removed phone number as a required field. They added an SMS opt-in, expand...ing contact options beyond email. Over 2,600 visitors engaged with the new forms. 60.13% of Google leads chose SMS follow-up, compared to 19% from Facebook. The changes led to more prospects moving through the funnel and better use of advertising spend.

Read on →

A large, highly selective graduate program in New York - Education - Education

Akero integrated with Slate for a top New York graduate program. The challenge was disconnected ad and enrollment data, making it hard to see true campaign impact. Akero built a custom integration to... connect all stages, from ad click to enrollment. This gave full visibility into recruitment and true cost per acquisition. Real-time marketing changes lowered costs and improved results. The team now uses data-driven insights to optimize future campaigns.

Read on →

A large, moderately selective, 4 year, public program in the Midwest - Education - Education

Akero integrated with Slate and Salesforce for a large Midwest public program. The goal was to connect media activity with enrollments and eliminate guesswork in advertising spend. Akero enabled zero...-based budgeting by showing the true digital cost per acquisition from first inquiry to enrollment. The team gained clear, reliable data to optimize advertising budgets and reduce costs. They now analyze campaigns at a granular level, improving future recruitment and spend efficiency.

Read on →

A large, highly selective, graduate business program in the Mountain States - Education - Education

Akero helped a large graduate business program in the Mountain States improve their international student email campaigns. The team redesigned email templates, added CTA buttons, and used better cont...ent structure. They built new nurture journeys and sent emails using Akero's platform. Open rates increased by 42%. Click-through rates rose by 64%. Click-to-open rates improved by 47%.

Read on →
 

A large, highly selective graduate business program in the Mountain States - Education - Education

Akero helped a top graduate business program in the Mountain States attract more international students. The team redesigned email nurture campaigns to boost engagement. They added CTA buttons, alt t...ext, and clearer content. The new strategy improved open rates by 42%. Click-through rates rose by 64%. Click-to-open rates increased by 47%.

Read on →
 

A large, moderately selective, 4 year, public program in the Midwest - Education - Education

Akero integrated with Slate and Salesforce for a large Midwest public program. The goal was to connect media activity with enrollments and eliminate guesswork in advertising spend. Akero enabled a tw...o-way integration, mapping every prospect's journey from first ad to enrollment. The team gained full visibility into digital cost per acquisition across campaigns. They now use zero-based budgeting and can filter results by program, study level, and more.

Read on →
lightning

Peers used Akero for advertisement and workflow management

Akero Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.99/5

Read Reviews (10)
Custom Reports

4.54/5

Read Reviews (16)
Analytics

4.08/5

Read Reviews (4)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.99/5

Read Reviews (10)
Custom Reports

4.54/5

Read Reviews (16)
Analytics

4.08/5

Read Reviews (4)

Software Failure Risk Guidance

?

for Akero

Overall Risk Meter

Low Medium High

Top Failure Risks for Akero

Akero Labs, Inc. Profile

Company Name

Akero Labs, Inc.

Company Website

https://akerolabs.com/

HQ Location

Portsmouth, Hampshire, England

Employees

11-50

Social

Financials

PRIVATE