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Brandfolder: Use-Cases, Insights and Reviews | 2025 Cuspera

Name: Brandfolder
Brand: Brandfolder
Rating: 4.54 (3919 reviews)

4.54 5

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

(3919)

The Most Usable Digital Asset Management

AI Powered

Brandfolder Overview

Brandfolder addresses the challenges of managing digital assets by offering a centralized platform for storage, distribution, and analysis. It simplifies asset management, allowing marketers and creatives to efficiently organize and share brand materials. The platform's intuitive interface ensures users can quickly locate necessary assets, enhancing productivity. Brand Intelligence within Brandfolder provides insights into asset performance, aiding in data-driven decision-making. Integration with everyday tools streamlines workflows, reducing the need for multiple systems. Brandfolder's focus on usability makes it a preferred choice in digital asset management, as reflected in its top user ratings.

Use Cases

Customers recommend Content Management, Collaboration, Workflow Management, as the business use cases that they have been most satisfied with while using Brandfolder.

Other use cases:

Advertisement
Communication Management
Sales Document Management
Training & Onboarding
Campaign Management
Engagement Management
Distribution Management

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Business Priorities

Build Brand Awareness and Improve Brand Engagement are the most popular business priorities that customers and associates have achieved using Brandfolder.

Other priorities:

Improve ROI
Grow Market Share
Acquire Customers
Enter New Markets Internationally Or Locally
Enhance Customer Relationships
Scale Best Practices
Increase Sales & Revenue
Launch New Products
Improve Internal Communications
Improve Digital And Social Presence
Improve Stakeholder Relations
Improve Consistency
Establish Thought Leadership
Improve Efficiency

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Brandfolder Use-Cases and Business Priorities: Customer Satisfaction Data

Brandfolder works with different mediums / channels such as Offline.

Brandfolder's features include Templates, Personalization, Alerts: Popups & Notifications, etc. and Brandfolder support capabilities include Email Support, Chat Support, Phone Support, etc. also Brandfolder analytics capabilities include Custom Reports, and Analytics.

Reviews

"We are expanding unit growth throughout the next few years at an average of 5-7 locations a year. Brandfolder will allow that to be done more efficiently and to move much faster." - Jeanelle Calogero

Brandfolder, Intelligencebank DAM, Adobe Creative Cloud, Asset Panda, Asset Bank, etc., all belong to a category of solutions that help Digital Asset Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Brandfolder is a powerful and user-friendly digital asset management platform. It allows users to manage, distribute, and analyze digital assets seamlessly.

Popular Business Setting

for Brandfolder

Top Industries

Restaurants
Marketing and Advertising
Sports

Popular in

Mid Market
Enterprise
Small Business

Brandfolder is popular in Restaurants, Marketing And Advertising, and Sports and is widely used by Mid Market, Enterprise, and Small Business.

Brandfolder Customer wins, Customer success stories, Case studies

What Are the key features of Brandfolder for Content Management?

Brandfolder offers easy content sharing capabilities. Users can distribute content via various methods, including embedded APIs, shared links, and collections. Limitations exist in collaborative editing and mobile asset download features.

"...Understand who's viewing, downloading, and sharing your content and prioritize accordingly...." The DAM platform for Creative Operations

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How does Brandfolder address your Collaboration Challenges?

Brandfolder facilitates collaborative efforts by providing a centralized platform for sharing, managing, and organizing digital assets. This platform enables efficient collaboration among teams, agencies, and clients, streamlining workflows and improving communication. Limitations exist in the number of collaborators and administrators that can be added to a workspace.

"...It also allows for easy sharing and communicating with new collaborators on a project...." Peer review by Susie B., Marketing and Advertising

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How does Brandfolder address your Workflow Management Challenges?

Brandfolder facilitates workflow management by organizing assets, automating conversions and resizing, and streamlining file sharing. It assists users in locating and incorporating assets into their workflows. Brandfolder lacks the ability to create requests for new assets.

"...John turned to Brandfolder to streamline the workflows of One Firefly's internal teams, and to ensure that external partners clients and manufacturers participate in seamless and timely collaborative processes...." Case Study One Firefly

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Why is Brandfolder the best choice for Advertisement?

Brandfolder allows users to store and retrieve advertising assets, including logos, images, and marketing materials. It facilitates efficient collaboration by providing a centralized location for both internal and external stakeholders to access the most up-to-date advertising resources. Although Brandfolder provides a centralized platform for advertising assets, it does not integrate with Adobe Illustrator to create advertising templates.

"...I like that all of our logos, commercials, radio ads, etc. are very well organized, easy to find, and high quality...." Peer review by Eric T, Branch Manager

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What Are the key features of Brandfolder for Communication Management?

8 buyers and buying teams have used Cuspera to assess how well Brandfolder solved their Digital Asset Management needs. Cuspera uses 3919 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Digital Asset Management needs.

CUSTOMERS	TESTIMONIALS
Jeanelle Calogero Brand Design Manager Portillo's	We are expanding unit growth throughout the next few years at an average of 5-7 locations a year. Brandfolder will allow that to be done more efficiently and to move much faster. Testimonial By Jeanelle Calogero
Jessica Schneider Premium Seating Service Manager Houston Texans	With our assets in one central location and available 24/7, suite holders can access the content they need, when they need it. Testimonial By Jessica Schneider
Perry Hampton Creative Director Ergobaby	The structure of the system was hard to work with. Our distributors would log in and then be logged off automatically. This led to a lot of calls from our partners thinking they were locked out of the software. Basically, our old DAM created more work for us, and when we would call customer service... to resolve the issue, they would never get back to us. Testimonial By Perry Hampton

CUSTOMERS	TESTIMONIALS
Jeanelle Calogero Brand Design Manager Portillo's	We are expanding unit growth throughout the next few years at an average of 5-7 locations a year. Brandfolder will allow that to be done more efficiently and to move much faster. Testimonial By Jeanelle Calogero
Jessica Schneider Premium Seating Service Manager Houston Texans	With our assets in one central location and available 24/7, suite holders can access the content they need, when they need it. Testimonial By Jessica Schneider
Perry Hampton Creative Director Ergobaby	The structure of the system was hard to work with. Our distributors would log in and then be logged off automatically. This led to a lot of calls from our partners thinking they were locked out of the software. Basically, our old DAM created more work for us, and when we would call customer service... to resolve the issue, they would never get back to us. Testimonial By Perry Hampton

P.F. Chang's - Restaurants

Brandfolder helped P.F. Chang's improve digital asset management for 305 locations worldwide. Before, they used FTP and mailed hard drives, causing delays and inefficiencies. With Brandfolder, all pa...rtners access approved assets from one place. The team saves time, keeps brand integrity, and tracks asset use. Now, campaigns launch faster and customer experience is more consistent.

Conga - Information Technology And Services

Brandfolder helped Conga save $300,000 by streamlining digital asset management. The team uses Brandfolder’s CDN to keep website content up to date. Uploading and replacing assets now takes less than... a minute. Pinned searches help the team track new and updated assets. The improved process speeds up deal cycles and boosts team efficiency.

Durham University - Education

Brandfolder Content Automation helped Durham University launch a new brand and streamline content creation. The marketing team saved 4,682 hours over two years by reducing work with external design p...artners. This saved the university an estimated £374,560. More staff can now create their own content. The central marketing team focuses on strategy and brand building.

Zeal Optics - Consumer Goods

Brandfolder helped Zeal Optics manage digital assets for its global eyewear business. Zeal needed a simple DAM tool to support rapid growth and brand consistency after its acquisition by Maui Jim. Wi...th Brandfolder, the 12-person team now shares assets easily with over 3,000 retail partners worldwide. The platform saves hundreds of hours each year, reduces paper use, and cuts printing costs. Zeal uses analytics to track asset popularity and supports global expansion with localized tools.

Getty Images - Media Production

Brandfolder Media Manager helped Getty Images manage and distribute digital assets. Getty Images needed a way to organize and deliver licensed content and their own assets efficiently. Brandfolder pr...ovided a digital asset management solution that integrates with creative workflows and automates asset tagging. Getty Images uses features like AI tagging, workflow tools, and integrations with Adobe Creative Cloud and Dropbox. The solution supports global assignments and real-time content sharing for Getty Images and its customers.

Water For People - Non Profit Organization Management

Brandfolder helped Water For People fix problems with their old shared drive. The team now finds files fast and keeps their brand consistent. Brandfolder makes it easy for global staff and partners t...o get the right marketing materials. The team saves over 600 hours a year by not searching for or recreating assets. Fundraising is easier because everyone uses on-brand materials. Water For People can now reach more people with their mission.

What is Digital Asset Management (DAM)?

Frequently Asked Questions(FAQ)

for Brandfolder

What is Brandfolder?

Brandfolder is a digital asset management platform that intends to organize, discover, control, distribute and measure all forms of digital content in a centralized platform.

It provides various processes to organize, store and retrieve media assets and manage digital rights and permissions. It uses proprietary AI and ML technologies to provide insights and analysis on the discoverability and reusability of assets throughout the entire content lifecycle for internal and external stakeholders, thereby allowing marketers and creatives to manage and distribute all of their assets and understand performance.

Key features include multiple file format support, everything stored securely, easy bulk upload with drag and drop, collections, sections, custom and auto tagging, labels, automatic metadata extraction, and more.

What is Brandfolder used for?

Brandfolder is a Digital Asset Management Software mainly used by its customers to Build Brand Awareness and Improve Brand Engagement by Content Management, Collaboration and Workflow Management .