BrightLocal Overview

BrightLocal simplifies local marketing for agencies and businesses aiming to enhance their local SEO strategies. The platform provides tools to improve search rankings, outpace competitors, and drive revenue growth. It caters to both agencies looking to scale operations and small businesses seeking growth. BrightLocal's comprehensive suite includes citation building, reputation management, and local search audits, offering everything needed for effective local SEO from start to finish. The platform is trusted by thousands for its ability to streamline SEO efforts, making it a go-to resource for marketers aiming to excel in local search visibility.

Use Cases

Customers recommend Rating And Review Management, Reputation Management, White Labeling, as the business use cases that they have been most satisfied with while using BrightLocal.

Other use cases:

  • Social Media Management
  • Customer Feedback Management
  • Communication Management
  • Advertisement
  • Engagement Management
  • Content Management
  • Digital Marketing
See all use cases See less use cases

Business Priorities

Acquire Customers and Enter New Markets Internationally Or Locally are the most popular business priorities that customers and associates have achieved using BrightLocal.

Other priorities:

  • Improve Digital And Social Presence
  • Enhance Customer Relationships
  • Increase Sales & Revenue
  • Build Brand Awareness
  • Grow Market Share
  • Improve ROI
  • Establish Thought Leadership
  • Scale Best Practices
  • Improve Brand Engagement
  • Launch New Products
  • Improve Internal Communications
  • Improve Consistency
  • Improve Efficiency
  • Improve Visibility
See all business priorities See less business priorities

BrightLocal Use-Cases and Business Priorities: Customer Satisfaction Data

BrightLocal works with different mediums / channels such as Social Media.

BrightLocal's features include SEO, Feedback Surveys, Personalization, etc. and BrightLocal support capabilities include Chat Support, Phone Support, AI Powered, etc. also BrightLocal analytics capabilities include Analytics, and Custom Reports.

Reviews

"The BrightLocal SEO checkup report is a heaven send for local search agencies. The information is easy to understand for clients and goes deep enough to give my team actionable data in a fraction of the time it would take manually." - Nielson Hall

BrightLocal, Store Locator Platforms, StoreRocket, uberall, Google My Business, etc., all belong to a category of solutions that help Local Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

BrightLocal is an all-in-one local SEO, citations, and review management tool. Thousands of agencies and businesses use it for improved local marketing results.

Popular Business Setting

for BrightLocal

Top Industries

  • Marketing and Advertising
  • Internet
  • Health, Wellness and Fitness

Popular in

  • Small Business
  • Mid Market
  • Large Enterprise

BrightLocal is popular in Marketing And Advertising, Internet, and Health, Wellness And Fitness and is widely used by Small Business, Mid Market, and Large Enterprise.

BrightLocal Customer wins, Customer success stories, Case studies

What Are the key features of BrightLocal for Rating And Review Management?

How does BrightLocal address your Reputation Management Challenges?

What makes BrightLocal ideal for White Labeling?

What benefits does BrightLocal offer for Social Media Management?

What makes BrightLocal ideal for Customer Feedback Management?

41 buyers and buying teams have used Cuspera to assess how well BrightLocal solved their Local Marketing needs. Cuspera uses 5518 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Local Marketing needs.

CUSTOMERS TESTIMONIALS
BrightLocal testimonial

Nielson Hall

Head of SEO

iProspect
The BrightLocal SEO checkup report is a heaven send for local search agencies. The information is easy to understand for clients and goes deep enough to give my team actionable data in a fraction of the time it would take manually. Testimonial By Nielson Hall
BrightLocal testimonial

Jennifer Long

SEO Specialist

Clicked Solutions
BrightLocal has a ton of indispensable internet marketing tools that we use every day for our clients. Testimonial By Jennifer Long
BrightLocal testimonial

Russ Lubin

Digital Specialist

Bridgeline Digital
Working in the franchise space means we need to determine ranking trends at a local level across a vast network of locations. BrightLocal’s aggregated roll-up report is therefore invaluable. We have used other rank reporting tools, but none of them offered the local expertise of BrightLocal. I woul...d highly recommend them; the tools are well built, very functional and the support that the team have given us to get our reporting needs up and running has been second to none. When we had to make a large change to the reports, their team put extra hours in that went beyond the call of duty. We couldn’t be happier with their services and support.

Testimonial By Russ Lubin
CUSTOMERS TESTIMONIALS
BrightLocal testimonial

Nielson Hall

Head of SEO

iProspect
The BrightLocal SEO checkup report is a heaven send for local search agencies. The information is easy to understand for clients and goes deep enough to give my team actionable data in a fraction of the time it would take manually. Testimonial By Nielson Hall
BrightLocal testimonial

Jennifer Long

SEO Specialist

Clicked Solutions
BrightLocal has a ton of indispensable internet marketing tools that we use every day for our clients. Testimonial By Jennifer Long
BrightLocal testimonial

Russ Lubin

Digital Specialist

Bridgeline Digital
Working in the franchise space means we need to determine ranking trends at a local level across a vast network of locations. BrightLocal’s aggregated roll-up report is therefore invaluable. We have used other rank reporting tools, but none of them offered the local expertise of BrightLocal. I woul...d highly recommend them; the tools are well built, very functional and the support that the team have given us to get our reporting needs up and running has been second to none. When we had to make a large change to the reports, their team put extra hours in that went beyond the call of duty. We couldn’t be happier with their services and support.

Testimonial By Russ Lubin

Staylisted - Marketing And Advertising

BrightLocal's Citation Builder helped Staylisted, a digital marketing agency, fix expensive and slow citation management. Before, they lost data and had quality issues with other platforms and contra...ctors. With BrightLocal, they gained control, faster edits, and better quality checks. They saved $167,500 per year on citation management for 500 accounts. Client retention improved and listings became more accurate and efficient.

Read on →

Luca Tagliaferro Consultancy - Marketing And Advertising

BrightLocal helped Luca Tagliaferro Consultancy manage dozens of client locations and save $16,000 a year. The team used BrightLocal tools like Citation Builder and Local Rank Tracker to build hundre...ds of citations, fix NAP issues, and generate positive reviews. This improved local rankings for their dental franchise client. BrightLocal provided cost-effective local SEO management and reporting for small businesses and franchises.

Read on →

Colorado Internet Solutions - Marketing And Advertising - Small

BrightLocal helped Colorado Internet Solutions save $6,000 per year on local SEO reporting. The agency won at least 20% of new business using BrightLocal tools. They switched from expensive, complex ...platforms to BrightLocal’s Local Rank Tracker and Citation Builder. The all-in-one system made reporting easier and more affordable. White-label reports and citation tracking helped them win new clients.

Read on →

Colorado Internet Solutions - Marketing And Advertising

BrightLocal helped Colorado Internet Solutions, a small web design and SEO agency, save $6,000 per year on local SEO reporting. The agency switched from an expensive, complex platform to BrightLocal’...s Local Rank Tracker and Citation Builder. These tools made reporting easier and more focused on local business needs. At least 20% of new business was won using BrightLocal’s toolset. The agency now manages SEO and website health for over 80 clients with a team of six.

Read on →

My Social Practice - Marketing And Advertising

BrightLocal's Local Search Grid helped My Social Practice, a digital marketing agency, explain local SEO results to dental clients. The agency used the tool to show where clients lost rankings on Goo...gle Maps. This data guided content creation for specific neighborhoods. Clients could see before and after reports, making results clear. The agency doubled their clients’ inbound calls using BrightLocal.

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Blue Corona - Marketing And Advertising - Medium

BrightLocal's Citation Builder helped Blue Corona cut annual citation costs by 79%. Blue Corona, a home services marketing agency, needed a more affordable way to manage citations for 155 client loca...tions. They switched from a costly provider to BrightLocal, saving 775 hours of work. The one-time fee model let them offer citation services to all clients and expand their team. No drop in rankings occurred after the switch.

Read on →

BrightLocal Academy Course: Google Analytics 4: Essentials for Local SEO (Promo)

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Frequently Asked Questions(FAQ)

for BrightLocal

What is BrightLocal?

BrightLocal is a specialist local marketing platform that provides affordable local SEO and reputation management tools for search marketing agencies and SMBs. It helps to increase the visibility of business on the web and attract more local consumers.

BrightLocal integrates all local SEO tools into a single, reliable platform that has all your bases covered. It gathers all the local SEO data needed, such as organic traffic, maps, and search rankings as well as reports like Google Local audit, competitor benchmark, on-site SEO, and off-site SEO.

BrightLocal suite of tools provides all need to track your online presence and build awareness of your brand in the local search results. Through the help of Citation Tracker, Citation Builder, Reputation Manager, and Local Search Audit can ensure your local business or your client's businesses will be found by the relevant parties.

What is BrightLocal used for?

BrightLocal is a Local Marketing Software mainly used by its customers to Acquire Customers and Enter New Markets Internationally Or Locally by Rating And Review Management, Reputation Management and White Labeling .

What are the top features of BrightLocal?

SEO, Feedback surveys and Personalization are some of the top features of BrightLocal.

Who uses BrightLocal?

BrightLocal is used by Marketing And Advertising, Internet and Health, Wellness And Fitness among other industries.

What are BrightLocal alternatives?

Store Locator Platforms, StoreRocket, Uberall and Google My Business are popular alternatives for BrightLocal.
lightning

Peers used BrightLocal for rating and review management and reputation management

BrightLocal Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.16/5 ★

Read Reviews (7)
Analytics

4.32/5 ★

Read Reviews (190)
Custom Reports

3.66/5 ★

Read Reviews (932)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.16/5 ★

Read Reviews (7)
Analytics

4.32/5 ★

Read Reviews (190)
Custom Reports

3.66/5 ★

Read Reviews (932)

Software Failure Risk Guidance

?

for BrightLocal

Overall Risk Meter

Low Medium High

Top Failure Risks for BrightLocal

BrightLocal Ltd Profile

Company Name

BrightLocal Ltd

Company Website

https://www.brightlocal.com/

HQ Location

Employees

101-250

Financials

PRIVATE