CardVision - Customer Loyalty Management: Evaluating Use Cases, Capabilities, Competitors

Fiserv worked with Regions Bank to boost digital banking engagement. They ran marketing campaigns for CheckFree RXP, Zelle, and TransferNow. During campaign periods, these products saw higher transac...tion growth, user growth, and engagement. Digital adoption led to lower attrition, more product holdings, higher deposit balances, and increased net profit. The case highlights the impact of targeted marketing on digital banking success.
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Weiland Account Analysis helped Salem Five support its growing commercial business. The bank used the solution to streamline account analysis and billing. Custom reporting improved decision making. W...eb-based access increased convenience and productivity. The bank captured more income opportunities and made its offerings more competitive.
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Fiserv's Interactive Branch Kiosk and Verifast Kiosk helped First Alliance Credit Union offer more self-service options. This let branch staff spend more time with members and provide financial consu...lting. The credit union improved member satisfaction with these digital banking solutions. Fiserv's technology supported better service and efficiency for the credit union.
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Card Expert from Fiserv helped Dime Community Bank improve debit card portfolio performance. Dime used Card Expert to purge thousands of inactive cards and reduce fraud risk. The bank increased card ...activation rates by over 50% with targeted email campaigns. Dime also used the tool to boost debit card usage among low-use customers and analyze fraud trends. Card Expert helped Dime identify ATMs for upgrades to better manage cash inventory.
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CheckFreePay from Fiserv helped Salt River Project upgrade its in-person bill payment system. SRP replaced costly kiosks with a network of 600+ cash payment locations, a 10X increase in access. Custo...mers can now pay bills quickly and securely at more places, get receipts, and receive change. The new system processes $4–$5 million in payments per month. SRP reduced costs, improved customer satisfaction, and expanded payment options for cash-preferred customers.
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