CARMA Overview

CARMA addresses the challenge of navigating the complex media landscape by providing comprehensive media intelligence solutions. It offers clarity and insight into media data, enabling businesses to make informed decisions. CARMA's services include media monitoring, PR measurement, and consultancy, which are essential for understanding media impact and shaping strategic communication efforts. With a global reach and local expertise, CARMA ensures that businesses can effectively track and analyze media trends across different markets. This capability is crucial for organizations aiming to enhance their media strategies and improve public relations outcomes.

Use Cases

Customers recommend Public Relations, Social Media Analytics, Lead Analytics, as the business use cases that they have been most satisfied with while using CARMA.

Other use cases:

  • Monitoring Social Media
  • Tracking & Monitoring Communications
  • Measuring Customer Satisfaction
  • Content Management
  • Contract Management
  • Training & Onboarding
  • Track Learning Progress
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Business Priorities

Improve Digital And Social Presence and Improve ROI are the most popular business priorities that customers and associates have achieved using CARMA.

Other priorities:

  • Enhance Customer Relationships
  • Improve Efficiency
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CARMA Use-Cases and Business Priorities: Customer Satisfaction Data

CARMA works with different mediums / channels such as Social Media.

CARMA's features include Dashboard, and Personalization. and CARMA support capabilities include 24/7 Support, AI Powered, Email Support, etc. also CARMA analytics capabilities include Analytics, and Custom Reports.

Reviews

"...CustomScoop in New Hampshire offers their eponymous media monitoring and analytics for public relations...." Peer review

Peer review evidence (same sources as the product rating summary)

"...CustomScoop partners with PR, public affairs, and marketing agencies to deliver customized solutions that meet the unique needs of service providers...." Media Monitoring for Agencies
"...You can create analytics dashboards with simple drag-and-drop tools that allow you to select, position, and size individual widgets...." The All-New CustomScoop
"...CustomScoop is a comprehensive media monitoring solution provided by CARMA , a leading global media intelligence provider. ..." The All-New CustomScoop

CARMA, belong to a category of solutions that help Public Relations. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

CARMA monitors global media 24/7, including print, social, online, digital, and broadcast. Clarity and insight are provided to navigate the complex media landscape.

CARMA Customer wins, Customer success stories, Case studies

Why is CARMA the best choice for Public Relations?

How efficiently Does CARMA manage your Tracking & Monitoring Communications?

11 buyers and buying teams have used Cuspera to assess how well CARMA solved their Public Relations needs. Cuspera uses 110 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Public Relations needs.

Starling Bank - Banking

CARMA's media monitoring and analytics tools help PR teams at Starling Bank track and measure the impact of their communications. The bank tripled its deposits in nine months during the pandemic. CAR...MA's data showed a spike in media coverage, social conversations, and Google searches after the announcement. This helped the PR team show how their work drove real business interest. The story highlights the value of using data to connect PR efforts to business outcomes.

lightning

Peers used CARMA for public relations and social media analytics

CARMA Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.32/5

Read Reviews (9)
Custom Reports

4.07/5

Read Reviews (24)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.32/5

Read Reviews (9)
Custom Reports

4.07/5

Read Reviews (24)

Software Failure Risk Guidance

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for CARMA

Top Failure Risks for CARMA

Carma Project, Inc. News

Product

CARMA Launches Noor AI Analyst for Communications Teams

CARMA has launched Noor, an AI-powered analyst for communications and PR professionals. Noor integrates with CARMA's platform to provide instant media insights and strategic recommendations through natural-language conversations. It aims to enhance media intelligence by combining CARMA's methodologies with AI, offering features like contextual analysis, executive-ready reports, and multilingual intelligence.

Product

Carma launches Noor personal AI analyst for communications professionals

CARMA launched Noor, an AI analyst integrated into its platform, designed to provide communications professionals with immediate insights through natural conversation. Noor offers contextual analysis, executive-ready reporting, and native Arabic capabilities, enhancing media analysis and strategic decision-making.

Product

Carma launches Noor, a personal AI analyst for communications professionals

CARMA has launched Noor, an AI analyst integrated into its platform, designed for communications professionals. Noor provides contextual insights, strategic recommendations, and executive-ready reports, enhancing media intelligence analysis. It combines CARMA's methodologies with AI to deliver fast, actionable insights, supporting professionals in understanding media narratives and responding to reputational risks.

Product

ZAWYA: Carma launches Noor, a personal AI analyst for communications professionals

CARMA has launched Noor, an AI analyst designed for communications professionals. Noor, integrated into the CARMA platform, provides contextual insights and strategic recommendations through natural conversation. It helps users understand media narratives and respond to reputational risks. Noor offers multilingual capabilities and integrates various data sources for comprehensive media analysis.

Carma Project, Inc. Profile

Company Name

Carma Project, Inc.

Company Website

https://www.carma.com/en/

HQ Location

Dubai, Dubai

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