Consensus: Use-Cases, Insights and Reviews | 2025 Cuspera

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Consensus Enterprises - Scale Presales Effortlessly

Consensus Overview

Consensus addresses the challenge of lengthy sales cycles and slow lead conversion. It offers a Demo Automation and Product Experience Platform that accelerates lead conversion by four times and reduces sales cycles by 68%. The platform enables businesses to create, send, and track pre-sales demos efficiently. This empowers sales teams to provide buyer-led experiences, streamlining the sales process. An AI demo assistant, Claraty, further enhances the platform by aiding in demo personalization and engagement tracking. Through these features, Consensus optimizes the demo process, ultimately driving faster deal closures and supporting revenue growth.

Use Cases

Customers recommend Engagement Management, Content Management, Collaboration, as the business use cases that they have been most satisfied with while using Consensus.

Other use cases:

Generation Of New Leads
Account Management
Training & Onboarding
Channel Marketing
Lead Qualification
Segmentation And Targeting
Personalized Marketing

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Business Priorities

Increase Sales & Revenue and Acquire Customers are the most popular business priorities that customers and associates have achieved using Consensus.

Other priorities:

Improve ROI
Scale Best Practices
Establish Thought Leadership
Increase Customer Life Time Value
Improve Digital And Social Presence
Enter New Markets Internationally Or Locally

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Consensus Use-Cases and Business Priorities: Customer Satisfaction Data

Consensus works with different mediums / channels such as E-Mail. and Video.

Consensus's features include Personalization, and Templates. and Consensus support capabilities include Email Support, Phone Support, 24/7 Support, etc. also Consensus analytics capabilities include Analytics, and Custom Reports.

Reviews

"If [a prospect] won’t even watch an interactive demo, how real can they be?" - Tod Goulds

Consensus, BrightTALK, etc., all belong to a category of solutions that help Authoring and Publishing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Consensus, the leading demo automation platform, converts leads 4x faster and reduces sales cycles by 68%. Their interactive video platform helps create, send, and track pre-sales demos effectively.

Popular Business Setting

for Consensus

Top Industries

Computer Software
Human Resources
Construction

Popular in

Enterprise
Small Business
Mid Market

Consensus is popular in Computer Software, Human Resources, and Construction and is widely used by Enterprise, Small Business, and Mid Market.

Comprehensive Insights on Consensus Use Cases

What benefits does Consensus offer for Engagement Management?

Why is Consensus the best choice for Content Management?

Why is Consensus the best choice for Collaboration?

How can Consensus optimize your Generation Of New Leads Workflow?

How does Consensus facilitate Account Management?

29+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Consensus solved their Authoring and Publishing needs. Cuspera uses 325 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Authoring and Publishing needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
Tod Goulds Senior Director Oracle	If [a prospect] won’t even watch an interactive demo, how real can they be? Testimonial By Tod Goulds

CUSTOMERS	TESTIMONIALS
Tod Goulds Senior Director Oracle	If [a prospect] won’t even watch an interactive demo, how real can they be? Testimonial By Tod Goulds

Case Studies

Construction

CASE STUDY A leading construction software company

Consensus helped a leading construction software company boost inbound leads by 40% using automated demos. The company used Consensus to create over 500 demo assets, making demos available on their w...ebsite, in emails, and direct mailers. Automated demos became their top lead source, generating more than 4,300 leads and outperforming traditional marketing assets by 4X. The quality of leads improved, helping the sales team close deals faster and increase inbound revenue.

Computer Software

CASE STUDY Wrike

Consensus helped Wrike automate demos and scale their presales team. Wrike faced slow deals and repeated meetings due to demo delays. With Consensus, they created on-demand product demos and shared c...ontent within six days. This reduced the need for live demos and made it easier for buyers to get answers. Wrike's team saved time and improved sales efficiency with automated demo delivery.

Marketing and Advertising

CASE STUDY Bazaarvoice

Consensus helped Bazaarvoice automate their implementation and overview demos. Bazaarvoice needed to speed up sales and reduce demo wait times. With Consensus, they built a demo library and rolled it... out in EMEA and the U.S. This let their team meet high demo demand without hiring more staff. As a result, Bazaarvoice cut their sales cycle by up to a week and improved buyer engagement.

Accounting

CASE STUDY BlackLine

Consensus helped BlackLine automate demo delivery for presales. BlackLine's solutions consulting team faced too many unqualified, repetitive demo calls. Consensus let buyers explore demos on their ow...n, saving time for experts. The rollout included focused content, early adopter engagement, and executive support. BlackLine improved presales efficiency and let experts focus on qualified opportunities.

Information Technology and Services

CASE STUDY Hexagon

Hexagon used Consensus to automate product demos and boost sales efficiency. The company faced challenges scaling product knowledge and meeting high demand for early-stage demos. Consensus let Hexago...n deliver demos on demand, reducing the need for live calls. The implementation took two months. This helped Hexagon's sales and presales teams save time and better use their resources.

Education

CASE STUDY Frontline Education

Consensus helped Frontline Education improve their marketing strategy. They used automated demos in emails, ads, collateral, and on their website. Prospects could see product demos instantly, which b...uilt trust and increased engagement. This approach generated over 1,200 new leads and 280 hours of marketing demo view time. Frontline Education made product demos the main call to action for their School Health Management solution.