Customer stories

Product Business Settings

Contentful is popular in Internet, Computer Software, and Financial Services industries and is widely used by Enterprise, Mid Market, and Small Business.

Integrations

Digital Asset Management
Conversion Rate Optimization
E-Commerce Software
Other Demand Generation

Contentful Product Overview

Contentful liberates teams from the constraints of traditional digital experience platforms, offering a dynamic content management system that emphasizes flexibility and personalization. Users can effortlessly manage and deliver tailored content, enhancing customer engagement without the usual complexities. Ideal for teams seeking to transform their content into a competitive edge, Contentful aligns every team member to maximize impact. The platform supports a diverse range of applications, from orchestrating impactful campaigns to streamlining content workflows. By focusing on real-world use cases, Contentful empowers businesses to deliver experiences that captivate and convert, setting new standards in digital content management.

How satisfied the customers are with Contentful use-cases

Reviews

"I probably spent four years out of college building WordPress sites as a freelancer. During that time, I saw a lot of really awful content management systems. Comparatively, Contentful is sort of like the zen garden of CMSes." - Cory Etzkorn
"Contentful has been a game-changer for how we build our website as a global team. Compared to other CMSes we’ve used, adoption of Contentful by local teams is really good. Even people who aren’t as digitally attuned can use Contentful with full auto...nomy." - Delphine Desfeux

Contentful Customer Insights, Testimonials and Case Studies

What makes Contentful ideal for Content Management?

What makes Contentful ideal for Communication Management?

What benefits does Contentful offer for Knowledge Management?

Why is Contentful the best choice for Collaboration?

How can Contentful optimize your Workflow Management Workflow?

What is Contentful?

Contentful is the API-first content management platform that creates, manages and publishes content on any digital channel. It enables medium to large-sized businesses to build digital experiences at scale. It helps to increase eCommerce conversion, conversion from online store search, and increase average order value.

Contentful enables enterprises to deliver omnichannel digital experiences with greater speed and scale than with a traditional CMS. It unifies content in a single hub, structures it for use in any digital channel, and integrates seamlessly with hundreds of other tools through open APIs. It updates the content of a website, a mobile app or any other platform that displays content. It helps digital teams to innovate, iterate and go to market faster with an agile, modern tech stack.

Key features include microservices architecture, RESTful API, language and framework agnostic, optimized for speed, customizable interface, global scale, cloud governance, content modeling, and more.

What is Contentful used for?

Contentful is a Content Management Systems Software mainly used by its customers to Acquire Customers and Enter New Markets Internationally Or Locally by Content Management, Communication Management and Knowledge Management .

What are the top features of Contentful?

Personalization, Templates and Widgets are some of the top features of Contentful.

Who uses Contentful?

Contentful is used by Internet, Computer Software and Financial Services among other industries.

What are Contentful alternatives?

Strapi, Claromentis, DialogsCMS and WeTransfer are popular alternatives for Contentful.

24 buyers and buying teams have used Cuspera to assess how well Contentful solved their Content Management Systems needs. Cuspera uses 2444 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Content Management Systems needs.

CUSTOMERS TESTIMONIALS
Contentful testimonial

Cory Etzkorn

Designer/Engineer

Notion

I probably spent four years out of college building WordPress sites as a freelancer. During that time, I saw a lot of really awful content management systems. Comparatively, Contentful is sort of like the zen garden of CMSes. Testimonial By Cory Etzkorn
Contentful testimonial

Delphine Desfeux

Digital and Media Manager

Danone

Contentful has been a game-changer for how we build our website as a global team. Compared to other CMSes we’ve used, adoption of Contentful by local teams is really good. Even people who aren’t as digitally attuned can use Contentful with full autonomy. Testimonial By Delphine Desfeux
Contentful testimonial

Brett Belcher

knowledge base content engineer

Mailchimp

My current job would not have been possible before Contentful. Most of my job revolves around using the Contentful API to pull, audit and manage our KB content. Testimonial By Brett Belcher
CUSTOMERS TESTIMONIALS
Contentful testimonial

Cory Etzkorn

Designer/Engineer

Notion

I probably spent four years out of college building WordPress sites as a freelancer. During that time, I saw a lot of really awful content management systems. Comparatively, Contentful is sort of like the zen garden of CMSes. Testimonial By Cory Etzkorn
Contentful testimonial

Delphine Desfeux

Digital and Media Manager

Danone

Contentful has been a game-changer for how we build our website as a global team. Compared to other CMSes we’ve used, adoption of Contentful by local teams is really good. Even people who aren’t as digitally attuned can use Contentful with full autonomy. Testimonial By Delphine Desfeux
Contentful testimonial

Brett Belcher

knowledge base content engineer

Mailchimp

My current job would not have been possible before Contentful. Most of my job revolves around using the Contentful API to pull, audit and manage our KB content. Testimonial By Brett Belcher

Heap - Computer Software

Contentful helped Heap move away from a legacy CMS that limited their rebrand and data analytics. Heap used Contentful to create a modern, customer-focused digital experience. They migrated 600 pages... and redesigned their website in just 21 days. Contentful's composable content platform unified their content and improved development speed. Heap now leverages its own data tools for better user experiences.

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Rapha - Consumer Goods

Contentful helped Rapha move away from a costly, monolithic ecommerce platform. Rapha used Contentful to unify storage for website and app assets. The new tech stack let Rapha launch their app in jus...t 10 weeks. Browsing sessions increased by 3.5 times. Contentful's modular structure and localization features improved development speed and content consistency.

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Intercom - Computer Software

Contentful helped Intercom move away from a custom-built CMS that only engineers could update. With Contentful, Intercom developers now focus on A/B testing and building new experiences. Deployment t...imes are 13x faster. New pages take 2 days to build instead of 2 weeks. Contentful's APIs, modular structure, and security features support Intercom's brand and digital growth.

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Atlassian - Computer Software

Contentful helped Atlassian improve its external support by replacing legacy technology. Atlassian used Contentful to launch in-product support in just 3 months. The team can now update content in 5 ...minutes. The solution unified content and enabled parallel workflows. Atlassian now delivers a better user journey with faster updates and more reliable security.

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Audible - Media & Entertainment

Contentful helped Audible move away from a monolithic CMS that slowed down content updates. The new no-code composable content platform gave creative teams more control and freedom. Audible launched ...19 regional blogs and saw a 20% increase in conversion rates. Teams now work together to build digital experiences that excite customers. Contentful supports Audible in delivering engaging marketing content at scale.

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APT Travel Group - Hospitality - Large

Contentful helped APT Travel Group boost online transactions by 175%. The company replaced Sitecore with Contentful for a flexible, editor-friendly digital experience platform. Teams launched 36 loca...lized websites for six brands in under a year. Contentful enabled faster content updates, improved media management, and increased basket size by 15%. Staff found the platform easy to use, leading to more autonomy and faster launches.

Read on →

On sprints toward scalable: content-driven commerce with Contentful | The New Storytellers

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Peers used Contentful for content management and communication management

Contentful Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.07/5

Read Reviews (3)
Analytics

4.00/5

Read Reviews (134)
Custom Reports

3.99/5

Read Reviews (245)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.07/5

Read Reviews (3)
Analytics

4.00/5

Read Reviews (134)
Custom Reports

3.99/5

Read Reviews (245)

Software Failure Risk Guidance

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for Contentful

Overall Risk Meter

Low Medium High

Top Failure Risks for Contentful

Contentful GmbH News

Company
 

Contentful expands ANZ operations with new local arm

Contentful has launched an Australian subsidiary to expand its operations in Australia and New Zealand, responding to rising enterprise demand for digital experience tools. This expansion includes hiring across sales, customer success, and technical roles, with Sam Hoare appointed as Area Vice President for ANZ. The move aims to enhance local engagement and support for over 100 regional customers, promoting Contentful's digital experience platform and AI-driven solutions.

Company
 

Contentful Establishes Formal Australian Presence and Expands Local Operations to Meet Growing Enterprise Demand

Contentful has launched an Australian subsidiary and expanded its operations in Australia and New Zealand to meet growing enterprise demand. This expansion includes appointing Sam Hoare as Area Vice President for ANZ, who will lead regional strategy and customer engagement. The move strengthens Contentful's local presence, enabling closer collaboration with over 100 ANZ customers across various sectors.

Company
 

Contentful opens Australian subsidiary, appoints Sam Hoare to lead

Contentful has launched an Australian subsidiary to expand its operations in Australia and New Zealand, appointing Sam Hoare as area vice president. This move aims to meet growing demand for digital experience platforms and enhance local support for over 100 regional customers, including Chemist Warehouse and MYOB. The expansion reflects Contentful's commitment to providing flexible, enterprise-grade solutions and will involve ongoing recruitment in sales, customer success, and technical roles.

Partnership
 

Lounge Lizard Worldwide and Contentful Form Strategic Partnership to Power Enterprise Website Design and Web Development - The Oklahoman

Lounge Lizard Worldwide and Contentful have established a strategic partnership to enhance enterprise website design and web development. This collaboration aims to leverage Contentful's content management capabilities and Lounge Lizard's design expertise to deliver advanced digital experiences for businesses.

Contentful GmbH Profile

Company Name

Contentful GmbH

Company Website

https://www.contentful.com/

Year Founded

2013

HQ Location

Employees

101-250

Social

Financials

SERIES D