Customer Alliance Overview

Customer Alliance simplifies guest feedback management for over 5,000 hotels. The platform consolidates customer reviews, surveys, and satisfaction metrics, eliminating the need for complex workflows and spreadsheets. It supports various survey types, including email, QR code, and website surveys, and integrates seamlessly with existing software. Users can track key performance indicators like Net Promoter Score (NPS), Customer Effort Score (CES), and Customer Satisfaction Score (CSAT) to assess guest satisfaction effectively. This streamlined approach reduces administrative burden and enhances operational insights, allowing hotels to focus on improving guest experiences.

Use Cases

Customers recommend Cross Selling, Reputation Management, Customer Feedback Management, as the business use cases that they have been most satisfied with while using Customer Alliance.

Other use cases:

  • Collaboration
  • Sending & Publishing Communications
  • Rating And Review Management
  • Channel Management
  • Touchpoint Management
  • Engaging And Following Up
  • Proposal & Quote Management
See all use cases See less use cases

Business Priorities

Increase Sales & Revenue and Improve Digital And Social Presence are the most popular business priorities that customers and associates have achieved using Customer Alliance.

Other priorities:

  • Improve Internal Communications
  • Enhance Customer Relationships
  • Grow Market Share
  • Improve Stakeholder Relations
See all business priorities See less business priorities

Customer Alliance Use-Cases and Business Priorities: Customer Satisfaction Data

Customer Alliance works with different mediums / channels such as User Generated Content. Blogs. Review Sites etc.

Customer Alliance's features include Personalization. and Customer Alliance support capabilities include 24/7 Support, Chat Support, Email Support, etc. also Customer Alliance analytics capabilities include Analytics, and Custom Reports.

Reviews

"...With the aim of helping businesses to collect valuable customer feedback, Customer Alliance allows users to create customized questionnaires in more than 20 languages, which can be sent automatically to customers via email or SMS, or during their experience on a tablet with WiFi connection...." Peer review

Peer review evidence (same sources as the product rating summary)

"...In this article, we re going to take you through 5 ways to cross-sell within your hotel...." 5 Efficient Ways to Cross-Selling in Your Hotel
"...Find out why over 5,000 companies trust Customer Alliance to manage their online reputation and turn reviews into revenue. ..." How independent hotels can digitalise guest experiences
"...The awards are based on customer satisfaction and reviews in various portals, such as TripAdvisor, booking.com, Hotels.com, Google, Facebook and so on, divided into the three categories hotels, restaurants, and attractions and experiences...." Finalists for the HSMAI and Customer Alliance Guest Experience Award Sweden

Customer Alliance, belong to a category of solutions that help Reviews and Reputation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Customer Alliance offers stress-free review management software that simplifies workflows. It combines customer reviews, surveys, and satisfaction metrics in one efficient platform.

Popular Business Setting

for Customer Alliance

Top Industries

  • Hospitality

Popular in

  • Mid Market
  • Small Business

Customer Alliance is popular in Hospitality, and is widely used by Mid Market, and Small Business,

Customer Alliance Customer wins, Customer success stories, Case studies

How efficiently Does Customer Alliance manage your Cross Selling?

How can Customer Alliance optimize your Reputation Management Workflow?

What benefits does Customer Alliance offer for Customer Feedback Management?

Why is Customer Alliance the best choice for Sending & Publishing Communications?

11 buyers and buying teams have used Cuspera to assess how well Customer Alliance solved their Reviews and Reputation needs. Cuspera uses 229 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Reviews and Reputation needs.

 

Mazda Motor Europe - Automotive - Large

Leverkusen, Germany

Mazda Motor Europe partnered with Customer Alliance to improve customer satisfaction across its regional markets. The company wanted to stay a leader in the automotive sector. By using Customer Allia...nce, Mazda synchronized its customer satisfaction initiatives. In one year, customer satisfaction with sales increased in 54% of its regional markets. Service satisfaction rose in 79% of markets. This case shows the impact of coordinated feedback management in the automotive industry.

 

Mazda Motor Europe - Automotive - Large

Leverkusen, Germany

Mazda Motor Europe partnered with Customer Alliance to improve customer satisfaction across its regional markets. After one year, 54% of Mazda's regional markets saw higher customer satisfaction in s...ales. 79% of regional markets increased satisfaction with service. Customer Alliance helped Mazda synchronize its customer satisfaction efforts. The collaboration led to measurable improvements in customer experience.

 

Mazda Motor Europe - Automotive - Very Large

Leverkusen, Germany

Mazda Motor Europe partnered with Customer Alliance to improve customer satisfaction across its regional markets. In one year, 54% of Mazda's regional markets saw higher customer satisfaction in sale...s. 79% of regional markets increased service satisfaction. Customer Alliance helped Mazda synchronize its customer satisfaction efforts. The automotive company aimed to build on its history of success.

 

Post Hotel Mittenwald - Hospitality - Small

Mittenwald, Germany

Post Hotel Mittenwald uses Customer Alliance to improve guest feedback management. The hotel leverages review stream and surveys to collect and analyze guest opinions. This helps them understand gues...t needs and enhance service quality. The platform supports better communication with guests. Post Hotel Mittenwald benefits from streamlined review processes and improved guest satisfaction.

 

Zara Continental Hotel Budapest - Hospitality - Medium

Budapest, Hungary

Zara Continental Hotel Budapest uses Customer Alliance to improve guest feedback. The hotel collects reviews and manages guest surveys with the platform. This helps them understand guest needs and im...prove service quality. The solution supports better communication with guests. The hotel benefits from more insights and higher guest satisfaction.

 

Preston Palace - Hospitality - Medium

Almelo, Netherlands

Preston Palace uses Customer Alliance to improve guest feedback management. The hospitality company benefits from features like review stream and surveys. These tools help Preston Palace collect and ...analyze guest opinions. The platform supports better customer engagement and service quality. Preston Palace can respond to reviews and track guest satisfaction. This leads to a stronger online reputation and happier guests.

lightning

Peers used Customer Alliance for cross selling and reputation management

Customer Alliance Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.70/5

Read Reviews (12)
Custom Reports

4.06/5

Read Reviews (25)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.70/5

Read Reviews (12)
Custom Reports

4.06/5

Read Reviews (25)

Software Failure Risk Guidance

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for Customer Alliance

Overall Risk Meter

Low Medium High

Top Failure Risks for Customer Alliance

CA Customer Alliance GmbH News

Product

Customer Alliance introduces AI Insights: discover growth opportunities in guest feedback instantly - Hospitality Net

Customer Alliance announced its AI Hub, featuring tools like Key Driver Analysis and AI Insights, to help hotels transform guest feedback into actionable insights that drive satisfaction and revenue. The AI Hub leverages data from various sources to prioritize improvements, enhancing guest experience and profitability. The platform aims to shift hotels from reactive to strategic planning based on comprehensive feedback analysis.

CA Customer Alliance GmbH Profile

Company Name

CA Customer Alliance GmbH

HQ Location

Tower B 12109 Berlin, Germany

Employees

51-100

Social

Financials

PRIVATE