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Customer Alliance: Use-Cases, Insights and Reviews | 2025 Cuspera

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Customer Alliance - Empowering Customer Experience for your Business

Customer Alliance Overview

Customer Alliance simplifies guest feedback management for over 5,000 hotels. The platform consolidates customer reviews, surveys, and satisfaction metrics, eliminating the need for complex workflows and spreadsheets. It supports various survey types, including email, QR code, and website surveys, and integrates seamlessly with existing software. Users can track key performance indicators like Net Promoter Score (NPS), Customer Effort Score (CES), and Customer Satisfaction Score (CSAT) to assess guest satisfaction effectively. This streamlined approach reduces administrative burden and enhances operational insights, allowing hotels to focus on improving guest experiences.

Use Cases

Customers recommend Cross Selling, Reputation Management, Customer Feedback Management, as the business use cases that they have been most satisfied with while using Customer Alliance.

Other use cases:

Collaboration
Sending & Publishing Communications
Rating And Review Management
Channel Management
Touchpoint Management
Engaging And Following Up
Proposal & Quote Management

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Business Priorities

Increase Sales & Revenue and Improve Digital And Social Presence are the most popular business priorities that customers and associates have achieved using Customer Alliance.

Other priorities:

Improve Internal Communications
Enhance Customer Relationships
Grow Market Share
Improve Stakeholder Relations

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Customer Alliance Use-Cases and Business Priorities: Customer Satisfaction Data

Customer Alliance works with different mediums / channels such as User Generated Content. Blogs. Review Sites etc.

Customer Alliance's features include Personalization. and Customer Alliance support capabilities include 24/7 Support, Chat Support, Email Support, etc. also Customer Alliance analytics capabilities include Analytics, and Custom Reports.

Reviews

"...With the aim of helping businesses to collect valuable customer feedback, Customer Alliance allows users to create customized questionnaires in more than 20 languages, which can be sent automatically to customers via email or SMS, or during their experience on a tablet with WiFi connection...." Peer review

Customer Alliance, belong to a category of solutions that help Reviews and Reputation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Customer Alliance offers stress-free review management software that simplifies workflows. It combines customer reviews, surveys, and satisfaction metrics in one efficient platform.

Popular Business Setting

for Customer Alliance

Top Industries

Hospitality

Popular in

Mid Market
Small Business

Customer Alliance is popular in Hospitality, and is widely used by Mid Market, and Small Business,

Comprehensive Insights on Customer Alliance Use Cases

How can Customer Alliance optimize your Cross Selling Workflow?

What makes Customer Alliance ideal for Reputation Management?

What makes Customer Alliance ideal for Customer Feedback Management?

What solutions does Customer Alliance provide for Sending & Publishing Communications?

19+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Customer Alliance solved their Reviews and Reputation needs. Cuspera uses 229 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Reviews and Reputation needs.

Case Studies

Automotive

CASE STUDY Mazda

Customer Alliance helped Mazda manage online reviews and customer feedback. The solution included AI reply assistant, review stream, and survey tools. Mazda used these features to improve customer ex...perience. The platform also provided analytics and reporting. This helped Mazda understand customer needs and improve service quality.

Hospital & Health Care

CASE STUDY Medicover Romania

Medicover Romania used an online review management solution to improve their patient feedback program. They collected 46,000 reviews by reimagining how they gather and manage patient feedback. The so...lution included tools like AI reply assistant, review stream, and customer feedback management. This helped Medicover Romania better understand patient experiences. The program led to a large increase in the number of reviews collected.

Restaurants

CASE STUDY Tartares & Co

Customer Alliance and Guestonline help Tartares & Co manage reservations and improve guest satisfaction. The restaurant uses these tools for smooth booking processes. The solution leads to better gue...st experiences. The focus is on easy reservations and happier customers.

Hospitality

CASE STUDY Relais Castello di Casiglio

Relais Castello di Casiglio used online review management tools to improve their guest feedback. They used features like AI reply assistant, review stream, and customer feedback management. These too...ls helped them manage reviews and respond quickly. As a result, they achieved the number one ranking on Booking.com. The case shows how review management software can boost hotel rankings.

Hospitality

CASE STUDY SAND Lifestyle Hotel

Customer Alliance helped SAND Lifestyle Hotel go digital. The hotel used online review management tools. They collected over 4,500 reviews. This improved their guest feedback process. The solution ma...de it easier to manage and respond to reviews. The hotel embraced digital tools for better results.

Automotive

CASE STUDY Mazda Motor Europe

Customer Alliance helped Mazda Motor Europe improve customer satisfaction. 79% of Mazda's regional markets saw higher service satisfaction. The solution focused on managing online reviews and custome...r feedback. Mazda used Customer Alliance tools to track and boost customer experience. The results show a strong impact on customer happiness across many regions.

Peers used Customer Alliance for cross selling and reputation management

Customer Alliance Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
Analytics	4.70/5 ★ Read Reviews (12)
Custom Reports	4.06/5 ★ Read Reviews (25)

CAPABILITIES	RATINGS AND REVIEWS
Analytics	4.70/5 ★ Read Reviews (12)
Custom Reports	4.06/5 ★ Read Reviews (25)

Software Failure Risk Guidance

for Customer Alliance

Overall Risk Meter

Low Medium High

Top Failure Risks for Customer Alliance

CA Customer Alliance GmbH Profile

Company Name

CA Customer Alliance GmbH

Company Website

https://www.customer-alliance.com/en

HQ Location

Tower B 12109 Berlin, Germany

Employees

51-100

Social

Financials

PRIVATE