Drip: Use-Cases, Insights and Reviews | 2025 Cuspera

Name: Drip
Brand: Drip
Rating: 4.44 (5828 reviews)

4.44 5

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(5828)

The Ecommerce Revenue Engine

Drip Overview

Drip empowers B2C brands to elevate their email marketing strategies with its user-friendly automation platform. By automating email funnels with industry-specific templates and segmenting lists effortlessly, businesses can enhance customer engagement and retention. Drip's ability to sync order data allows for personalized communication, driving improved customer experiences and loyalty. The platform's seamless integration and accessible customer support make transitioning to Drip straightforward and beneficial. Trusted by numerous brands, Drip offers a scalable solution for companies seeking to optimize their email marketing efforts and achieve tangible business results.

Use Cases

Customers recommend Drip Marketing, Workflow Management, Engagement Management, as the business use cases that they have been most satisfied with while using Drip.

Other use cases:

Communication Management
Helpdesk Management
Advertisement
Campaign Management
Loyalty Management
Training & Onboarding
Social Media Analytics

See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Drip.

Other priorities:

Increase Sales & Revenue
Improve Stakeholder Relations
Enter New Markets Internationally Or Locally
Increase Customer Life Time Value
Build Brand Awareness
Scale Best Practices
Improve ROI
Grow Market Share
Improve Brand Engagement
Improve Internal Communications
Launch New Products
Improve Efficiency
Improve Digital And Social Presence
Establish Thought Leadership

See all business priorities See less business priorities

Drip Use-Cases and Business Priorities: Customer Satisfaction Data

Drip works with different mediums / channels such as E-Mail.

Drip's features include Personalization, Templates, Dashboard, etc. and Drip support capabilities include Email Support, Chat Support, 24/7 Support, etc. also Drip analytics capabilities include Analytics, and Custom Reports.

Reviews

"What we sell you is not only the best quality of spices, but the experience of getting to learn where the spices come from, how they're manufactured, everything that you need to know about the spice." - Charlie

Drip, AgencyAnalytics, Yespo Оmnichannel CDP, PushEngage, Lead Liaison, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Drip offers a powerful, affordable, and easy-to-use marketing automation platform. Trusted by thousands of B2C brands, it helps level-up email marketing strategies.

Popular Business Setting

for Drip

Top Industries

Wholesale
Food & Beverages
Computer Software

Popular in

Small Business
Mid Market
Enterprise

Drip is popular in Wholesale, Food & Beverages, and Computer Software and is widely used by Small Business, Mid Market, and Enterprise.

Drip Customer wins, Customer success stories, Case studies

How can Drip enhance your Drip Marketing process?

Drip is a software that allows businesses to create automated email campaigns. Drip can send personalized messages to different customer groups based on their behaviors. While Drip offers a variety of features to help businesses automate their marketing efforts, the software requires a learning curve. One limitation of Drip is that scheduling messages for specific time zones requires a minimum of 14 hours.

"...The support doesn't just teach me about Drip, but about the email marketing process...." Peer review by Alicia R., Content creator, Education

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How can Drip optimize your Workflow Management Workflow?

Drip Workflow Management lets you automatically manage customer interactions. You can personalize emails, send them through various channels, and track customer activity. While the platform has a lot of features, it can be difficult to find some of them.

"...Its main functions include customer activity reporting, personalized email campaigns, multi-channel marketing, and workflow automation...." Peer review from Featured Customers

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How does Drip address your Engagement Management Challenges?

Drip enables businesses to automate email marketing campaigns, personalize content, and track engagement. The platform facilitates targeted communication, resulting in increased sales and customer engagement. However, Drip lacks SMS marketing capabilities.

"...Brands are using Drip to engage & personalize in meaningful marketing...." Case Study Shopify

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How can Drip optimize your Communication Management Workflow?

Drip Communication Management is a software that allows users to automate email marketing campaigns. Users can create workflows that deliver targeted messages to specific groups of subscribers based on their interests and behaviors. It also helps businesses track customer engagement and optimize their marketing strategies. A limitation of Drip is the lack of flexibility in scheduling emails for specific dates and times.

"...I like that the email template was really easy to customize to work for my brand, and I love that you can customize the email address responses get sent to as well as the footer for every email that you send instead of it being one thing for all emails...." Peer review by Kory W

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What solutions does Drip provide for Helpdesk Management?

11 buyers and buying teams have used Cuspera to assess how well Drip solved their Marketing Automation needs. Cuspera uses 5828 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

CUSTOMERS	TESTIMONIALS
Charlie CEO Spice House	What we sell you is not only the best quality of spices, but the experience of getting to learn where the spices come from, how they're manufactured, everything that you need to know about the spice. Testimonial By Charlie
Leon Yeh Chief Executive Officer Y-Verge	Drip is the Tesla of marketing automation. Testimonial By Leon Yeh
Craig Key Chief Marketing Officer Bite Squad	When we have that level of data, we get to know you. We get to know your tastes. We get to know that you love Thai food on Friday nights, but you’re into burger and fries on Sunday afternoons. Testimonial By Craig Key

CUSTOMERS	TESTIMONIALS
Charlie CEO Spice House	What we sell you is not only the best quality of spices, but the experience of getting to learn where the spices come from, how they're manufactured, everything that you need to know about the spice. Testimonial By Charlie
Leon Yeh Chief Executive Officer Y-Verge	Drip is the Tesla of marketing automation. Testimonial By Leon Yeh
Craig Key Chief Marketing Officer Bite Squad	When we have that level of data, we get to know you. We get to know your tastes. We get to know that you love Thai food on Friday nights, but you’re into burger and fries on Sunday afternoons. Testimonial By Craig Key

Mimi Green - Consumer Goods

Drip helped Mimi Green switch from Klaviyo and Jilt to a more user-friendly email marketing platform. The team used Drip’s visual email builder and easy workflows to save time and create better email...s. Mimi Green saw a 29% increase in Drip-attributed revenue in their first year. They achieved a 59% repeat purchase rate and a 73% increase in revenue from automations. Drip made it easier for the small team to connect with customers and grow sales.

Nifty Gifts - Retail

Drip helped Nifty Gifts, an online gift shop, boost revenue by 77% in just 2 months. The team switched to Drip for better automation and customer support. They used Drip's onboarding, workflows, and ...templates to set up welcome, abandoned cart, and birthday flows. Nifty Gifts now sees up to 122% higher average order values from email campaigns. The team values Drip's personal support and easy workflow integrations.

TourAdvantage - Events Services

TourAdvantage uses Drip’s automated email marketing platform to help tour operators and experience providers grow their business. They integrate Drip with FareHarbor and waiver systems to collect mor...e email addresses. Automated emails drive 60-80% of total revenue and achieve a 35% repeat purchase rate. 56% of revenue comes from repeat purchasers, and 27% is from VIP emails. TourAdvantage helps clients own their customer relationships and increase upsell opportunities.

Y-Verge - Marketing And Advertising

Drip helps Y-Verge, a small ecommerce agency, create better customer experiences for Shopify stores. Y-Verge uses Drip to collect and use data for smarter marketing. The agency personalizes buying jo...urneys and builds long-term strategies for their clients. Drip lets Y-Verge stand out by making every customer interaction unique. Y-Verge calls Drip the "Tesla of marketing automation."

Box2 - Apparel & Fashion

Drip helped Box2 improve email marketing results after switching from Klaviyo. Box2 saw a 35.85% better click rate on campaign emails and a 107.9% higher conversion rate on their best performing sale... email. Workflow conversion rates increased by 10.83%. The open rate for SEC emails rose by 12.41%. Box2 also grew their VIP and super VIP customer segments, with higher spending from engaged subscribers.

Dansk - Apparel & Fashion

Drip helped Dansk, a leading Danish apparel retailer, improve their email marketing. Dansk switched to Drip for its easy-to-use interface, strong support, and reliable performance. The transition was... smooth, with no issues switching platforms. Drip now drives 20% of Dansk's revenue, collects over 5,000 customer club members via Onsite, and achieves a 56% open rate and 7.92% click-through rate on workflows. Dansk sends over 3 weekly newsletters from 36 stores using Drip.

Frequently Asked Questions(FAQ)

for Drip

What is Drip?

Drip is a marketing automation platform for marketing teams to increase customer engagement and revenue.

Drip helps teams to build personalized marketing experiences, drive meaningful engagement and earn long-term customer loyalty. It helps in the segmentation of customers. It can store the customer data in a central hub and provides dashboards that help in viewing must-have engagement metrics, analytics.

Drip comes with tags, events and custom fields to keep a tab on how customers are interacting with the store. Drip's prebuilt workflow helps in automatically engaging with folks at a critical moment. It offers dashboards that help in viewing must-have engagement metrics, analytics.

What is Drip used for?

Drip is a Marketing Automation Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Drip Marketing, Workflow Management and Engagement Management .