emfluence Marketing Platform Overview

emfluence Digital Marketing addresses the challenge of creating personalized customer interactions at scale. It offers tools and services designed to foster one-to-one relationships, enhancing digital marketing efforts. By leveraging AI-driven strategies, emfluence helps businesses adapt to the latest SEO advancements from Google and Bing, ensuring their content remains relevant and visible. The platform also supports AI-driven ad buying, balancing automation with transparency to optimize media conversions. With a focus on strategic planning and digital tools, emfluence empowers businesses to engage effectively with niche communities, such as those on Reddit, expanding their reach and impact. This comprehensive approach supports marketers in achieving precise, informed, and timely engagement with their audiences.

Use Cases

Customers recommend Social Media Management, Sending & Publishing Communications, Campaign Management, as the business use cases that they have been most satisfied with while using emfluence Marketing Platform.

Other use cases:

  • Engagement Management
  • Workflow Management
  • Digital Marketing
  • Social Media Marketing
  • Tracking & Monitoring Communications
  • Customer Feedback Management
  • Media Planning
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Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using emfluence Marketing Platform.

Other priorities:

  • Improve ROI
  • Enhance Customer Relationships
  • Scale Best Practices
  • Improve Digital And Social Presence
  • Enter New Markets Internationally Or Locally
  • Improve Internal Communications
  • Launch New Products
  • Build Brand Awareness
  • Improve Consistency
  • Improve Brand Engagement
  • Reduce Bounce
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emfluence Marketing Platform Use-Cases and Business Priorities: Customer Satisfaction Data

emfluence Marketing Platform works with different mediums / channels such as Social Media. E-Mail. and Website.

emfluence Marketing Platform's features include Landing Page, Feedback Surveys, Personalization, etc. and emfluence Marketing Platform support capabilities include 24/7 Support, Phone Support, Chat Support, etc. also emfluence Marketing Platform analytics capabilities include Analytics, and Custom Reports.

Reviews

"emfluence provided us with exactly what we needed precisely when we needed it. They had the answers to the questions we didn't even know we needed to ask. The fact that they've been an absolute delight to work with is icing on the cake." - Doug Worgul

emfluence Marketing Platform, AgencyAnalytics, Yespo Оmnichannel CDP, EasySender, Lead Liaison, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

emfluence Marketing Platform offers intuitive marketing automation software. A test drive can be requested to experience its user-friendly design.

Popular Business Setting

for emfluence Marketing Platform

Top Industries

  • Publishing
  • Computer Software
  • Information Technology and Services

Popular in

  • Small Business
  • Enterprise
  • Mid Market

emfluence Marketing Platform is popular in Publishing, Computer Software, and Information Technology And Services and is widely used by Small Business, Enterprise, and Mid Market.

Comprehensive Insights on emfluence Marketing Platform Use Cases

Why is emfluence Marketing Platform the best choice for Social Media Management?

What makes emfluence Marketing Platform ideal for Sending & Publishing Communications?

How efficiently Does emfluence Marketing Platform manage your Campaign Management?

How does emfluence Marketing Platform facilitate Engagement Management?

How can emfluence Marketing Platform enhance your Workflow Management process?

11 buyers and buying teams have used Cuspera to assess how well emfluence Marketing Platform solved their Marketing Automation needs. Cuspera uses 1999 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
emfluence Marketing Platform testimonial

Doug Worgul

Director of Marketing

JOE'S Kansas City

emfluence provided us with exactly what we needed precisely when we needed it. They had the answers to the questions we didn't even know we needed to ask. The fact that they've been an absolute delight to work with is icing on the cake. Testimonial By Doug Worgul
emfluence Marketing Platform testimonial

Jeff Paulic

eCommerce Director

Nazdar Source One

Our initial goals in partnering with emfluence were to get access to online metrics and to manage our PPC campaigns. In that time they have helped us access a new world of valuable marketing data and turned our PPC campaigns into profit making machines. We've seen results since Day 1 and the result...s continue to build on themselves month after month.

Testimonial By Jeff Paulic
emfluence Marketing Platform testimonial

Austin McKahan

Digital Marketing & Media Manager

TNEMEC

This microsite grew the contest to the attention of communities and individuals that might not have known the Tnemec brand. Creative water storage tanks have always been around, but we would like to think that the contest has pushed the water industry to think outside the box and not just paint tan...ks sky blue with a town name on them.

Testimonial By Austin McKahan
CUSTOMERS TESTIMONIALS
emfluence Marketing Platform testimonial

Doug Worgul

Director of Marketing

JOE'S Kansas City

emfluence provided us with exactly what we needed precisely when we needed it. They had the answers to the questions we didn't even know we needed to ask. The fact that they've been an absolute delight to work with is icing on the cake. Testimonial By Doug Worgul
emfluence Marketing Platform testimonial

Jeff Paulic

eCommerce Director

Nazdar Source One

Our initial goals in partnering with emfluence were to get access to online metrics and to manage our PPC campaigns. In that time they have helped us access a new world of valuable marketing data and turned our PPC campaigns into profit making machines. We've seen results since Day 1 and the result...s continue to build on themselves month after month.

Testimonial By Jeff Paulic
emfluence Marketing Platform testimonial

Austin McKahan

Digital Marketing & Media Manager

TNEMEC

This microsite grew the contest to the attention of communities and individuals that might not have known the Tnemec brand. Creative water storage tanks have always been around, but we would like to think that the contest has pushed the water industry to think outside the box and not just paint tan...ks sky blue with a town name on them.

Testimonial By Austin McKahan

Case Studies

Transportation/Trucking/Railroad

CASE STUDY YRC Freight

emfluence Marketing Platform helped YRC Freight launch a new accelerated freight delivery service. The challenge was to generate leads and acquire new customers using targeted paid search and digital... marketing. The solution included website optimization, multi-channel ads, retargeting, and segmented email campaigns. The campaign achieved 6.2 million impressions, a 17.4% conversion rate on retargeted ads, and a 136% ROI. Remarketing efforts delivered a 3,594% ROI and paid media ads brought a 236% return on ad spend.

Accounting

CASE STUDY MarksNelson

emfluence Marketing Platform helped MarksNelson improve their online presence. MarksNelson wanted to become a thought leader and attract more business from their website. emfluence launched a rebrand... and improved the website. Organic traffic increased by 96.18%. All traffic grew by 144.59%. Goal completions rose by 142.86%. Non-branded traffic and conversions also increased. Goal conversions went up by 66.09%. Goal value increased by 2,072%. The bounce rate dropped below 20%.

Publishing

CASE STUDY ArcaMax Publishing

emfluence Marketing Platform helped ArcaMax Publishing grow BookDaily.com. BookDaily.com struggled to get new authors and customers in a crowded market. emfluence used paid search marketing and teste...d ads to attract more authors. The campaign led to a 10% increase in conversion rate, a 7% drop in cost per conversion, and a 1.4% rise in clickthrough rates. This gave ArcaMax a scalable way to reach new authors.

Education

CASE STUDY Centriq Training

emfluence Marketing Platform helped Centriq Training improve their SEO. Centriq wanted more organic search traffic and better keyword rankings in IT education. emfluence used keyword targeting, conte...nt creation, and technical fixes. Organic traffic went up by 54.4%. New visitors increased by 96.2%. Contact Us goal completions rose by 58.8%. Corporate Enroll Now completions jumped by 455.6%. The SEO strategy brought an estimated $80,375 ROI in 2016.

Food & Beverages

CASE STUDY Boulevard Brewing Co.

emfluence Marketing Platform helped Boulevard Brewing Co. reconnect with over 20,000 email subscribers. The company sent a repermission email campaign to clean their list and collect new data. Subscr...ibers could opt in and share their favorite beer, zip code, and birthday. The campaign achieved a 50.6% unique open rate, 38.1% unique clickthrough rate, and 35% conversion rate. 92% of people who clicked converted on the landing page.

Manufacturing

CASE STUDY Nazdar SourceOne

emfluence Marketing Platform helped Nazdar SourceOne boost web conversions. Nazdar wanted more visibility and higher eCommerce sales after launching a new website. emfluence used paid and organic sea...rch strategies. Paid search revenue grew by 199.75% in 12 months. Return on advertising spend reached 283%. eCommerce transactions rose by 73.71%. The sitewide conversion rate went over 5%. Paid search clickthrough rates increased by 103%. Organic search brought in 31.29% more new users.

Video

The emfluence Marketing Platform is so Intuitive

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Frequently Asked Questions(FAQ)

for emfluence Marketing Platform

What is emfluence Marketing Platform?

emfluence Marketing Platform is an email marketing, social media management, survey tool, landing page builder, website tracking, and marketing automation platform, designed for and powered by digital marketers. It allows businesses to visually create automated marketing campaigns using a drag-and-drop editor and optional placeholder steps.

The emfluence Marketing Platform is a full-scale marketing automation platform with tools to automate day-to-day tasks, including social media scheduling, automated emails, campaign reporting, landing page creation, surveys, web forms, and more. Users can create complex email campaigns based on recipient behaviors. Use workflow decisions to organize contacts into segments based on their email views, clicks, or custom event triggered action queries.

With emfluence's email marketing tool, users can create personalized emails using custom email templates or built-in templates. The form builder allows businesses to create forms that can capture and record online registrations and website leads. Users can also create personalized landing pages and event pages. Marketers can integrate their social media accounts with the platform to manage campaigns through channels like Facebook and Twitter.

What is emfluence Marketing Platform used for?

emfluence Marketing Platform is a Marketing Automation Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Social Media Management, Sending & Publishing Communications and Campaign Management .

What are the top features of emfluence Marketing Platform?

Landing page, Feedback surveys and Personalization are some of the top features of emfluence Marketing Platform.

Who uses emfluence Marketing Platform?

emfluence Marketing Platform is used by Publishing, Computer Software and Information Technology And Services among other industries.

What are emfluence Marketing Platform alternatives?

AgencyAnalytics, Yespo Оmnichannel CDP, EasySender and Lead Liaison are popular alternatives for emfluence Marketing Platform.

Where is emfluence Marketing Platform located?

emfluence Marketing Platform is headquartered at 1720 Wyandotte St., Kansas City, MO 64108, US.
lightning

Peers used emfluence Marketing Platform for social media management and sending & publishing communications

emfluence Marketing Platform Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.71/5

Read Reviews (48)
Custom Reports

3.82/5

Read Reviews (306)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.71/5

Read Reviews (48)
Custom Reports

3.82/5

Read Reviews (306)

Software Failure Risk Guidance

?

for emfluence Marketing Platform

Overall Risk Meter

Low Medium High

Top Failure Risks for emfluence Marketing Platform

emfluence News

Email Marketing vs SMS Marketing: SWOT Analysis

It’s never been easier for marketers to target their audience in a location that almost guarantees engagement. That location is on a device held in the palm of their customers’ hands, and according to a report in The Atlantic, 21% of people would rather go without their shoes than put that device down. Of course, we’re talking about the smartphone. It’s hard to imagine a technology so hardwired into our psyche that almost every modern marketing channel attempts to drive engagement through it. Even the humble billboard poster encourages passers-by […]

The post Email Marketing vs SMS Marketing: SWOT Analysis appeared first on emarketingplatform.com.

Online Marketing: Move Fast and Test Things

Mark Zuckerberg’s famous five-word mantra, “Move fast and break stuff,” inspired a generation of technology entrepreneurs who sought to emulate his success and get rich fast. For some (think Uber, Airbnb, and Netflix), this business philosophy worked well and left countless legacy competitors lying in the dust. But for others (think Theranos), breaking stuff meant breaking the law, which never ends well. Moving fast and breaking stuff may work well for organizations with unlimited resources to devote to projects that may or may not yield a return. But for the […]

The post Online Marketing: Move Fast and Test Things appeared first on emarketingplatform.com.

New DMARC Requirements for Gmail and Yahoo!

Beginning February of 2024, Gmail and Yahoo! will require senders to pass DMARC in order to avoid negative impact to email delivery. What is DMARC? DMARC is an email authentication protocol that works on top of SPF and DKIM. For a DMARC record to pass in emfluence, you must also have the required DKIM records for that sending domain (which should have been set up during your onboarding). You can learn more about DMARC and how it works here. What do I need to do? If you send emails to […]

The post New DMARC Requirements for Gmail and Yahoo! appeared first on emarketingplatform.com.

emfluence Profile

Company Name

emfluence

Company Website

https://emfluence.com/

HQ Location

1720 Wyandotte St., Kansas City, MO 64108, US

Employees

11-50

Social

Financials

PRIVATE