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Higher Logic Thrive Marketing: Reviews, Testimonials and Expert Opinions
(1351)Marketing Automation delivering personalized content and targeted communications
Top 46 Higher Logic Thrive Marketing Alternatives
Makesbridge
Marketing Automation & Lead Nurturing Platform to increase sales and marketing results
Makesbridge is a marketing automation software that offers a comprehensive feature set and combines mass email, sales automation, and business intelligence into a single package. Makesbridge ...
Makesbridge offers a reliable email marketing platform that helps users achieve their marketing goals. Email marketing automation allows to save time and make a series of touchpoints with prospects. Makesbridge is integration-ready with these business applications and software such as Google Drive, Salesforce, Facebook, and LinkedIn, allowing to extend Makesbridge functionality and streamline many of marketing processes.
itracMarketer Platform
Email & Marketing Automation CRM Platform to improve and grow business.
itracMarketer is an Email and marketing automation CRM software that helps to improve and grow the business, grow a deeper connection with the audience, manually execute repetitive tasks and processes that drive the marketing and sales results, lead to a high number of visitors and conversions of those visitors into contacts and so on. It helps to enter new markets, improve ROI and grow market share. ...
itracMarketer develops innovative online marketing solutions providing the marketers the capability to stay on top of simple or complex business requirements and challenges while delivering results and measurable success. It offers turnkey self-service solutions in email marketing with CASL compliance, marketing automation, sales CRM, social media integration, web analytics, lead management and more. It helps to develop easy-to-use and effective solutions that drive customer results.
Some of its features include engaging emails with personalization and advanced features, track customers, score leads and manage all marketing, sales and customer service activities, schedule and publish to social media channels, build local engagement through corporate-created content and more.
MessageGears
customer marketing platform attaches directly to your customer data sources
MessageGears is a transactional email platform that enables to remove the barriers to data and enables to transform the way marketers communicate with their customers. MessageGears enables to build audiences and campaigns using live internal data. ...
The key features provided by MessageGears include direct data access, true real-time marketing, marketing agility, and operation efficiency. The true real-time marketing feature provides an excellent platform for sending responsive and personalized campaigns easily without wanting for a data sync to occur. The marketing agility feature allows users to easily add a field to a marketing database and once it's available in MessageGears users can make campaign changes quickly.
MessageGears offers an excellent platform for reclaiming all the time consumed by IT and marketing teams when dealing with the inefficiencies of traditional cloud solutions. MessageGears also provides hybrid solutions to overcome the inherent limitations of the marketing cloud email system. MessageGears offers an excellent platform for automating dynamic personalized campaigns that help in generating sales.
Upland adestra
Email automation software that inspires engagement and drives conversions
Upland Adestra is an email automation platform that helps to create and automate engaging targeted email campaigns, to the highest of the brand standards. It helps to increase sales and revenue and enhance customer relationships. ...
Adestra platform offers powerful yet easy-to-use data management, segmentation, automation, in-depth reporting, and campaign creation to engage the customers. It also empowers marketers to maximize ROI through email-driven technology.
Its features include easy view, launch, and organizing email campaigns, ensure the content is timely, relevant, and personal, connect to the audience, anywhere, any time, any device, data flexibility giving the full visibility across the board, build and launch beautiful emails in minutes, gain insight and build highly-reliable data-driven marketing strategies and much more.
ActiveTrail
Marketing Automation | Email Marketing Platform
ActiveTrail is a marketing automation platform that enables digital marketing professionals to send automatic emails, SMS messages, online surveys, and to create high-converting landing pages. It helps to increase sales and revenue and acquire customers. ...
ActiveTrail helps to stay connected to the customers by its powerful automation, generates leads to build customer relationships, provides predictive delivery at the best time automatically, informs customers of discounts, events, and more at the right time. It also helps in real-time data tracking, testing, and optimizing campaigns.
ActiveTrail features include ready to use signup and lead forms, A/B testing, visual automation, autoresponders, mobile responsiveness, automatic SMS campaigns and many more.
Delivra
Marketing automation that's straightforward to measure success
Delivra is an email platform that designs custom solutions to help marketers and agencies automate highly personalized, event-driven campaigns that increase the long term loyalty and lifetime value of their customers. ...
Delivra creates email campaigns for customers, tracks results of promotion campaigns and measures the return on investment. It provides both pre-defined as well as custom email templates that can be sent to potential customers based on their profile data. The tool can send automated thank you emails, birthday coupons and product promotion newsletters to select customer segments.
Delivra features include Build effective campaigns, reach the audience and keep it growing, and Improve marketing strategy with insights and teamwork, Drag-and-drop editor, email templates, email previewer, SMS messaging, List building, Segmentation, Preference center, Engagement scoring, Social share, marketing automation, email nurturing, A/B testing, insights and reports, and more.
eTrigue DemandCenter
Marketing Automation Platform to scale demand generation for partners
eTrigue DemandCenter is a marketing automation platform that helps to launch more marketing campaigns and generate more qualified leads using existing resources. It helps to improve ROI and increase sales and revenue. ...
eTrigue DemandCenter helps marketers with inbound and outbound marketing tools like drag and drop email builder, easily reach the right prospects, build and launch campaigns and many more that are easy to use, loaded with capability and don’t require a crowd of specialists to operate effectively.
Some of the benefits and highlights of DemandCenter include CRM integration, email marketing, Google Adwords visibility, real-time lead alerts, drag, and drop campaign creation, and many more.
Oracle Responsys
Oracle | Integrated Cloud Applications and Platform Services
Oracle Responsys enables marketing organizations to seamlessly manage, personalize, and orchestrate all interactions, across all critical channels of engagement. Oracle Responsys empowers the ...
Oracle Responsys's Individualized Email Marketing feature helps to understand consumers through their data signals and build exceptional consumer experiences, Oracle Responsys's Cross-Channel Consistency feature enables marketers to create consistent experiences for consumers engaging with their brand via mobile, display, email, and social channels. The software enables marketers to get the capabilities and data needed to directly evaluate the performance of each campaign, and the tools they need to respond to critical customer signals and data
Customer.io
Send Automated Messages. Deliver Results.
Customer.io is a marketing automation tool for sending relevant messages like emails, push notifications, and SMS based on behavior across web and mobile products. It helps to build brand awareness and acquire customers. ...
An integration with Customer.io provides the complete information of the user which helps in sending personalized messages to the individual. It’s A/B testing helps to review the data and further improve the performance.
Customer.io provides multiple ways to get real-time business data from the product which updates the user database. Its segmentation platform helps to enhance the performance by calculating the real-time and performance scale of the business and the workflow builder allows to create high-performance campaigns in an intuitive drag-and-drop interface to reach the customer whenever and wherever they are.
Net-results Marketing Automation
Intuitive Software with Powerful Tools to Create, Connect, and Engage
Net-Results is a marketing automation tool with powerful segmentation capabilities. Segments can be used to drive analytics, workflows, campaigns, and more. It helps to improve ROI and acquire customer. ...
Net-Results is Intuitive Software with Powerful Tools to Create, Connect, and Engage.
Net-Results provides all the features required and expected like creating personalized messages that drive more engagement and opportunities, personalize content for leads, customers, & high value prospects, automatic marketing workflow, sales alert and enablement and much more.
Listrak
Marketing automation platform that delivers seamless, personalized cross-channel interactions
Listrak is a marketing automation platform for retailers which provides seamless, personalized customer interactions to accelerate growth and engagement. It is primarily a multi-channel marketing ...
Key features of Listrak include: Cross-channel orchestration, customer insights, unified 360 customer profile, behavioral based triggers, and predictive personalization. Listrak platform helps to unlock unified customer data through powerful exploration and visualization tools integrate customer insights actionable through segmentation, automation and orchestration. It automatically generates timely and relevant messages directly across customer journey to influence purchase intent to maximize customer life time value.
dotDigital Engagement Cloud
Omnichannel marketing automation for B2C, B2B, and NFP marketers
dotDigital Engagement Cloud and Higher Logic Marketing Automation both excel in the marketing automation landscape. dotDigital Engagement Cloud excels in analytics and integration, catering primarily to large enterprises and varied industries, including marketing and retail. In contrast, Higher Logic focuses on social media and smaller market segments, notably in non-profit and healthcare sectors. Businesses should choose dotDigital for robust data management or Higher Logic for community-focused strategies. ...
Blackbaud eTapestry
Nonprofits with simple cloud fundraising and supporter management for growing organizations.
Blackbaud eTapestry is a CRM Software. Blackbaud eTapestry cloud fundraising software is designed exclusively with the needs of growing nonprofits in mind. Its online fundraising and donation management solution is designed for small and midsize nonprofit organizations. ...
Blackbaud eTapestry features multi-channel fundraising that enables users to manage all online channels such as email, website and social media communication from within a single solution. Users can design and execute their email and social marketing campaigns and measure their performance using the eTapestry reports and dashboard.
eTapestry is a web-based solution that can be accessed anytime from any internet-enabled device. The solution offers robust membership management tools to run membership programs, track member contributions and manage member contact details. The solution provides a comprehensive event management functionality to create event schedules, plan activities, send e-invites and sell event tickets and merchandise online. With built-in social sharing tools, event organizers can share event posts and updates with their online community or invite participation from a larger audience.
Bloomerang
Donor Management Software for Nonprofits
Bloomerang is a CRM Software. Bloomerang enables users to view an organization's donor records, track the best time to contact each donor and measure a donor's engagement level to make it easier for users to know when someone should be contacted. Bloomerang is a solution for small and growing nonprofits. ...
Bloomerang has a clean, modern interface that gives users the tools they need to perform crucial fundraising activities effectively. The software’s core features include a dashboard that displays the organization’s donor retention rate along with suggestions on how to improve, as well as future incoming donations. Users can also access reports and accounts with a single click. Another core feature is the constituent timeline that displays all interactions made with a particular donor in a clean and easy-to-follow fashion. Bloomerang also generates smart reports and creates segmented lists that help with presentations and annual planning.
Bloomerang enables website integration so organizations can easily track browsing activity and create custom donation and sign-up forms that can be embedded onto a website. The social media hub connects Twitter for social media monitoring so organizations can learn what constituents might be tweeting about them.
Keela
The Fundraising CRM for Nonprofits
Keela is donor management and fundraising platform that offers strong tools to expand the audience, generate more money for the cause, and build a lifelong community of supporters. Keela manages contributors and cultivates connections with ease. Designs donation pages to increase online giving, sends email marketing campaigns and has access to statistics and analytics that can aid in data-driven decision-making. ...
Keela unifies fundraising and donor communications empowering nonprofits to improve donor relations through targeted, multi-channel approaches. Keela prioritizes people over profit and never forgets the commitment to the communities in which they operate. Keela engages, inspires, and ultimately drives the supporters to action resulting in strong donor relationships and smarter fundraising.
Features include donor management in Keela’s CRM database, online fundraising tools to convert inspiration into action repeatedly, nonprofit communication tools for unlimited personalized communications via email or direct mail, relationship tracking, automatically updated info, dashboard and analytics, marketing automation and so on.
Salesforce Email Studio
Email Marketing Software Customized Solutions - Salesforce.com
Salesforce Email Studio is an Email Marketing platform that helps to reach the customers by sending emails in bulk, or send them to targeted individuals, or even create one-to-one conversations. It helps to acquire customers and increase sales and revenue. ...
It helps marketers to maintain a relationship with the customers beyond apps and websites. It helps in planning, personalization, segmentation, and optimizing the customer journey with email software from marketing cloud and measuring campaign ROI using feedback from users in real-time, monitor effectiveness, and plan for success.
Some of its features include creating segments based on profile data to inspire engagement, reach customers on any device with responsive design, engage customers along their journey with great messages, reach customers with 1-1 messages, automate the email journey, and many more.
User.com
Marketing & Sales Automation Software
Higher Logic Marketing Automation primarily excels in engaging user communities, managing correspondences, and supporting communication strategies, making it valued in non-profit sectors. User.com stands out in customer acquisition and enhancing relationships with robust tools for digital presence, ideal for the IT and marketing industries. Both tools enhance business processes but target different core markets and strategic goals. ...
Direct Mail For Mac
Create and send great looking email newsletters with Direct Mail, an easy to use email marketing app for the Mac.
"I use this to send emails to all my clients. Easy to send emails and the reporting is fantastic. I used [a competitor] for a while, but I tried this and never looked back.
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Vogedesign
Brandwatch Consumer Research
Brandwatch | Consumer Research | powerful listening platform
Brandwatch Consumer Research is an AI-based consumer intelligence platform, helping the brands and agencies to make insightful, data-driven business decisions. It helps to grow market share and acquire customers. ...
Consumer Research provides instant access to the largest archive of consumer conversations which helps in decision making with the contents needed at times. It helps to get the right information to the right people in the right format.
Consumer Research collects data from APAC regional sites and creates channels to monitor specific Twitter, Facebook, and Instagram accounts. It also helps to find insights, creates automated reports, email alerts, export data to merge with other data sets, integrates with the partners to cover a range of social media management needs and many more features help to collect, categorize, analyze, and make tangible changes using insights.
EasySender
All-in-one solution to protect email domain immediately.
EasyDMARC’s deliverability tool, EasySender, covers all the aspects of email deliverability. The variety of features on the platform cover email list verification, mailbox warmup, and inbox placement. ...
Shortstack
Get More Leads From Your Marketing Campaigns
ShortStack is a digital marketing platform built for engagement, lead collection and marketing automation. It helps to acquire customers and increase sales and revenue. It’s a customizable all in ...
ShortStack is used to design, publish and optimize landing page promotions which Includes forms and feeds to gather valuable consumer data and uses email marketing tools to build a rapport with leads. Its built-in analytics data allows to understand how campaigns are performing, in real-time, track the entries, promote campaigns on social media. It helps to create a campaign or user can take advantage of custom design services.
Campaign Monitor
Powerful email marketing software with drag-and-drop simplicity
Campaign Monitor is a cloud based email marketing tool used by entrepreneurs to design and send newsletters, manage new subscription and, promote and enhance customer base. The primary features ...
WYSIWYG Email Editor.
The platform offers pre-defined templates which the users can customize for their own brand and use it for the relevant marketing campaign. It also supports engagement-based segmentation to ensure distribution of right content to the relevant contacts.
Vertical Response Email Marketing
Email marketing software with tools for running marketing campaigns including lead capture forms and landing pages
VerticalResponse an email marketing platform that helps businesses connect with their customers on email, social media and more. It assists to build brand awareness and acquiring customers. It ...
With the help of email editor, VerticalResponse creates attractive templates, or build messages. It also saves time with automatic welcome messages and other autoresponders that ensure a great experience for email subscribers.
Meltwater Social Media Analytics
Empowering marketers with social insights for action
Meltwater Social Media Analytics is a Social media marketing platform for measuring, managing and magnifying corporate reputation. It provides a set of media intelligence and social listening tools. It helps to increase sales and revenue and build brand awareness. ...
Meltwater combines the power of AI to with a comprehensive source database to provide clients advanced media monitoring, social listening, social media management, PR Analytics and Influencer Engagement tools.
Meltwater's PR Measurement and Social Media Analytics tools use artificial intelligence to gather business knowledge for better strategic decision making. it helps in tracking campaign impact, measuring social sentiment, understanding competitors' online footprint, or managing social media profiles. It's executive and enterprise tools help to forecast and identify threats and share external data.
Brandwatch
Digital Consumer Intelligence
Brandwatch is a social media monitoring tool that provides structure to the voices of potential customers, so as to make decisions that fit your business goals and to become consumer fit. It is suited for businesses and brands to get the right information to the right people in the right format. ...
This tool provides Brand management, content strategy to reach target audience, competitor analysis, enhanced customer experience, influencer marketing tools and protecting brand image.
It features flexible UI for quick insights and deep analysis, track brand health, analyze key trends, optimize brand with changing consumer perceptions and trends, measure impact of marketing strategy, customer journey mapping by automatically segmenting and analyzing consumer conversations, data integration & visualization, discover audience content affinities, amplifying content to the right people, identify real influencers who generate real engagement, discover effective micro-influencers, monitor ROI of your influencer campaigns, real-time insight on online presence relative to competitors, measure customer sentiment, detect emerging crisis, spot negative mentions instantly, share crucial communication across organization in real-time to ensure right people have right information at all times.
Pyze
Embled User Analytics & Marketing Automation
Pyze is a digital transformation analytics and engagement platform to maximize process efficiency and application productivity through low-code process mining and usage analytics. It helps brands and enterprises to maximize user retention through AI-based engagement and personalization across digital platforms. It provides marketing and product teams with cross-platform user behavior analytics and automated segmentation to deliver hyper-relevant omnichannel campaigns and content personalization. ...
Pyze auto-discovers complex end-to-end business process flows to surface process bottlenecks, activity hotspots, and user experience optimization opportunities. It enables continuous improvement across multi-screen product journeys by providing a data-driven approach to maximize ROI and business impact, regardless of the underlying technologies.
Key features include cross-platform analytics, business success optimization, analytics center of excellence, behavior measurement, and user engagement.
DataEQ
Accurate opinion data through advanced sentiment analytics
DataEQ is an AI and human intelligence Platform for financial services, telecommunications, and retail that enables real-time mitigation of risk, improved retention and acquisition rates, and superior customer experience. ...
DataEQ’s uses a combination of AI and human intelligence to understand the nuances of human conversation. Its proprietary crowd-sourcing platform consisting of local language contributors filters noise out of high-risk, high-value conversations and enables verification and categorization of social media posts and other short-form texts.
DataEQ ’s Social Customer Service Audit includes an analysis of Twitter customer response time, response rate and a share of priority conversation, which enables improving customer service, customer value, and retention and acquisition rates.
Resulticks
Omnichannel Marketing Automation
Resulticks and Higher Logic Marketing Automation cater to distinct marketing automation needs. Resulticks excels in engagement and campaign management, offering robust analytics and ROI improvement. It's ideal for businesses focused on social media and omnichannel marketing with a proactive support system. Higher Logic Marketing Automation, on the other hand, focuses on email and customer relationship management, serving a broad range of segments, particularly in non-profit and education sectors, with comprehensive support options. This makes Resulticks suitable for social-driven brand engagement, while Higher Logic caters to enterprises focused on scalable customer communications. ...
Maropost
Marketing Automation platform for multi-channel customer engagement
Maropost and Higher Logic Marketing Automation excel in marketing automation but cater to distinct audiences. Maropost shines in large-scale enterprise settings, supporting publishing industries with standout features like custom reporting and robust 24/7 support. Higher Logic suits diverse sectors, notably non-profit management and healthcare, with strong engagement management and comprehensive vendor support including training. Both resolve essential business objectives: Maropost boosts brand engagement while Higher Logic focuses on enhancing ROI. ...
Act-On
An automated Growth Marketing Platform
Act-On and Higher Logic Marketing Automation both offer robust tools for marketing automation, but they cater to different needs and industries. Act-On excels in serving large enterprises with a focus on analytics and integration, making it ideal for businesses looking for powerful data handling and broad communication support. In contrast, Higher Logic Marketing Automation is geared towards non-profit and healthcare sectors, with a strong emphasis on community engagement and support-focused features, making it a great fit for smaller organizations aiming at effective engagement strategies on a localized scale. ...
Keyhole
Hashtag Tracking for Twitter, Instagram and Facebook
Keyhole is a real-time hashtag tracker tool for marketers, using Twitter, Instagram and FB. Its visual dashboard is simple and shareable with clients. Keyhole brings clarity to social media metrics by delivering actionable, easy to understand data to brands, journalists and marketers. ...
Keyhole features include sophisticated ad campaigns tracking & measuring tools, brand reputation & competitor monitoring, event insights to capture in real-time social and digital impact, influencer impact measuring. Keyhole’s API allows to track conversations about any topic: be it a brand, product, hashtag or campaign by creating and managing real-time hashtag and keyword trackers on your end.
Keyhole was built to deconstruct the conversation behind the campaign’s hashtag and help measure and share performance in seconds. It helps influencers increase engagement through recommendations on how to optimize posts and posting time and help maximize influencers’ influence. By growing engagement with Keyhole’s customized engagement recommendations, and then engage with followers and brand mentions to convert more leads.
Affinity Analytics
Easily surface real-time insights and drill into the data and trends that will shape the future of business.
Affinity Analytics is a business intelligence and analytics platform designed to increase visibility into and analysis of most important data. It helps to increase visibility into initiatives that drive results, and gain the analytical depth and flexibility to make quicker data-based decisions. ...
It provides fully customizable dashboards and granular, real-time reports to help companies conduct a deep analysis into the trends and performance drivers that affect critical business processes. All reports can be drilled deeper into custom segments such as industry vertical, company type, company size, and other factors. Users can easily export or email any reports to share them with key stakeholders.
Key features include surface real-time insights and drill into the data, increase visibility into initiatives that drive results, create custom dashboards, uncover data patterns, automate team workflows, and more. It sets, tracks, and visualizes key KPIs to identify the most effective ways to manage deal pipelines.
NetBase Quid
Next generation consumer and market intelligence platform, delivering contextual insights to reveal business trends
Netbase Quid is a Consumer and Market Intelligence platform. It provides real time consumer insights across the organisation, from the brand and digital marketing, public relations, product management to consumer care. It provides real-time, fast and accurate social media analytics that help the companies grow their business. It is suitable for small, midsize and large brands and marketing agencies. ...
The primary features include social media monitoring, brand health monitoring, campaign performance measurement, dashboards and reports. NetBase Quid helps companies manage their brands, and understand their customers in order to build a better and lasting relationship. It monitors posts from social media and captures what people are saying about brands. It can understand sentiments behind written text through its Natural Language Processing (NLP) engine. This allows the system to reveal consumer information such as attitude, willingness to purchase and needs.
The NetBase Quid platform processes millions of social media posts daily for actionable business insights for research, marketing, PR customer service, sales, and product innovation. It offers businesses foresight and real-time social information to stay "in the loop" and fuel action for their brands.
ContactMonkey
Internal communications and employee engagement software with email tracking, scheduled sends and other tools
ContactMonkey is an Internal email communication software that enables improving workplace communications and employee engagement. It can be used by enterprises and businesses of all sizes. ...
ContactMonkey features include drag and drop email templates, employee engagement surveys, Outlook and Gmail Integration, and Email tracking and analytics. The Outlook and Gmail email template builder enables selecting from the library of templates which can be customized for company branding and guidelines. It also includes employee engagement surveys using pulse surveys, emoji reactions and comments.
Email tracking and analysis feature enables real-time tracking on email open or link-click, sending of mass personalized emails using mail-merge and planning and scheduling in advance for sending later. Dashboard analytics provides insights on team performance and other metrics.
SAP Marketing Cloud
Marketing Cloud offering customers the freedom to define their journey
SAP Marketing Cloud caters to large enterprises with a need for robust integration and analytics, focusing primarily on personalized multi-channel customer engagement, while Higher Logic Marketing Automation supports a wider range of business sizes, excelling in engagement management and comprehensive vendor support, particularly for non-profits and educational sectors. Each has distinct strengths in features and customer focus areas. ...
emfluence Marketing Platform
Marketing Platform to create, track, and deploy successful digital campaigns
Higher Logic Marketing Automation is ideally suited for large organizations, particularly in non-profit and healthcare sectors. Its strength lies in engagement and communication, backed by robust integration and support options. Emfluence Marketing Platform excels in social media management, catering to a varied user base that includes enterprises in IT and publishing. Though both increase sales and ROI, they suit different operational scales and complexity, addressing specific industry needs. ...
Send Social Media Dashboard
Drive strategic decision-making across the business with meaningful insights from social data and analytics
Send Social Media Dashboard is a marketing platform for businesses, marketers and agencies, to manage, monitor, engage and publish on multiple social networks. It helps to enter new markets and improve efficiency. ...
Send Social Media helps to drive sales to the business with constant branding via its powerful tools, automate the entire marketing plan via Twitter, Email, and much more, read and respond to the people saying about the brand across social networks, analyze everything including clicks, referrers, shares, comments, views and create detailed custom reports.
Some of its features include drive strategic decision-making across the business with meaningful insights from social data and analytics, advanced tools for social media posting, scheduling and real-time communication across networks and devices, reuses the best content to bring in more views and more.
itracMarketer Platform
Email & Marketing Automation CRM Platform to improve and grow business.
Higher Logic Marketing Automation and itracMarketer Platform both excel in email and communication management, but cater to different industries and business scales. Higher Logic is ideal for large organizations and the non-profit sector, offering extensive integration and analytics. itracMarketer, with a focus on social media and financial sectors, is better suited for businesses keen on market expansion and improving customer relations. Each offers a distinct support framework, aligning with their user base's needs and complexity. ...
