Index Exchange Overview
Index Exchange addresses the challenge of optimizing advertising revenue across multiple screens with its global supply-side platform. By leveraging advanced ad technology solutions, it enables publishers to effectively reach consumers wherever they are. This platform is designed to enhance the quality, efficiency, and transparency of ad transactions, ensuring that publishers can maximize their revenue potential. Notably, Index Exchange's commitment to elevating ad tech standards sets it apart in the industry. Its solutions cater to the evolving needs of digital advertising, providing publishers with the tools necessary to navigate the complexities of today's ad landscape.
Use Cases
Customers recommend Sending & Publishing Communications, Advertisement, Media Buying, as the business use cases that they have been most satisfied with while using Index Exchange.
Business Priorities
Launch New Products and Grow Market Share are the most popular business priorities that customers and associates have achieved using Index Exchange.
Index Exchange Use-Cases and Business Priorities: Customer Satisfaction Data
Index Exchange works with different mediums / channels such as Offline. Video. Events etc.
Index Exchange's features include Personalization, and SEM. and Index Exchange support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Index Exchange analytics capabilities include Custom Reports, and Analytics.
Reviews
"...Built on the pillars of neutrality, openness, and the most reliable technology, Index Exchange is the ad exchange that media companies and marketers trust. ...." Peer review
Index Exchange, Broadstreet, AdButler, Epom Apps, Kevel, etc., all belong to a category of solutions that help Publisher Ad Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Index Exchange accelerates ad technology evolution, helping grow advertising revenue. Their global marketplace and solutions reach consumers on any screen.
Index Exchange Customer wins, Customer success stories, Case studies
What makes Index Exchange ideal for Sending & Publishing Communications?
What makes Index Exchange ideal for Advertisement?
How can Index Exchange enhance your Media Buying process?
How efficiently Does Index Exchange manage your Collaboration?
How can Index Exchange optimize your Lead Qualification: Technographic Workflow?
13 buyers and buying teams have used Cuspera to assess how well Index Exchange solved their Publisher Ad Management needs. Cuspera uses 431 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Publisher Ad Management needs.
Freestar Publishers See $300K Incremental Revenue Lift with Highly Viewable Index Exchange Flex Ad Unit
Read more →KINESSO - Marketing And Advertising
Read more →Smart Supply by AI Digital - Marketing And Advertising
Read more →How Indexers Feel Genuine Support from Our Community - Part 2
Peers used Index Exchange for sending & publishing communications and advertisement
Index Exchange Competitors
Index Exchange Features
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| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (7) |
| Custom Reports | Read Reviews (20) |
| Analytics | Read Reviews (14) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (7) |
| Custom Reports | Read Reviews (20) |
| Analytics | Read Reviews (14) |
Software Failure Risk Guidance
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Overall Risk Meter
Top Failure Risks for Index Exchange
Index Exchange Inc News
Dentsu Partners with Index Exchange and Chalice AI to Build an AI-Enabled NextGen Programmatic Ecosystem - Dentsu
Index Exchange and Chalice AI have partnered with Dentsu to enhance Dentsu's programmatic capabilities in Europe. This collaboration will integrate Index Exchange's SSP with Chalice AI's bidding agents to optimize media performance using AI-driven audience signals. The partnership aims to redefine media buying by improving decision-making, supply paths, and performance measurement.
IAB Tech Lab unveils live event ad playbook
Index Exchange collaborates with IAB Tech Lab, Amazon, FreeWheel, and NBCUniversal to develop the Live Event Ad Playbook, introducing the Concurrent Streams API. This initiative aims to enhance ad delivery for live streaming events, ensuring transparency and scalability. The API provides real-time viewership data, enabling advertisers to optimize campaigns during high-impact moments, such as major sports events.
Index Exchange Taps TTD McGaugh Amid Spate of New Hires
Index Exchange has appointed Marybeth McGaugh as chief customer officer, alongside five other leadership hires, to enhance customer strategy and service delivery. McGaugh, formerly of The Trade Desk, will report to CEO Andrew Casale. Other appointments include Robin Steinberg as SVP of revenue for the Americas and Michael Richardson as VP of product, aiming to drive innovation in programmatic advertising.
Prohaska Consulting Launches ProNews Collective, Powered Exclusively by Index Exchange, to Drive Revenue and Support Quality News Publishers - WRAL News
Prohaska Consulting has launched ProNews Collective, a revenue-driving initiative supported by Index Exchange, to aid quality news publishers.
Index Exchange Inc Profile
Company Name
Index Exchange Inc
Company Website
https://www.indexexchange.com/HQ Location
Employees
251-500
Social
Financials
PRIVATE
