Informatica Intelligent Data Platform Overview

Informatica's AI-powered Intelligent Data Management Cloud offers innovative solutions to data challenges. A full range of data management tools is provided by Informatica.

Use Cases

Customers recommend Customise Loyalty Program, Competitive Intelligence, Products & Pricelist Management, as the business use cases that they have been most satisfied with while using Informatica Intelligent Data Platform.

Other use cases:

  • Engagement Management
  • Performance Management
  • Lead Analytics
  • Content Management
  • Lead Qualification: Technographic
  • Customer Case Management
  • Workflow Management
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Informatica Intelligent Data Platform.

Other priorities:

  • Enter New Markets Internationally Or Locally
See all business priorities See less business priorities

Informatica Intelligent Data Platform Use-Cases and Business Priorities: Customer Satisfaction Data

Peer review evidence (same sources as the product rating summary)

"...With a 360 view of your customer, you can personalize experiences and inspire customer loyalty. ..." Intelligent Data Management Platform
"...We deliver best-in-class products and an integrated platform that unifies them, so you can power your business with intelligent data. ..." Intelligent Data Management Platform
"...Accelerate digital commerce with enterprise-scale product information management that intelligently automates catalog creation and syndication across channels so you can consistently deliver relevant, complete product data across your business. ..." Intelligent Data Management Platform

Informatica Intelligent Data Platform, belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Informatica Intelligent Data Platform

Top Industries

  • Utilities
  • Pharmaceuticals
  • Retail

Popular in

Informatica Intelligent Data Platform is popular in Utilities, Pharmaceuticals, and Retail and is widely used by

Informatica Intelligent Data Platform Customer wins, Customer success stories, Case studies

How can Informatica Intelligent Data Platform optimize your Customise Loyalty Program Workflow?

11 buyers and buying teams have used Cuspera to assess how well Informatica Intelligent Data Platform solved their Marketing Data Intelligence needs. Cuspera uses 143 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.

 

Yamaha Motor adopts Informatica MDM to unify global data flows

Yamaha Motor is implementing Informatica's Master Data Management (MDM) solution to unify its global data flows, addressing challenges of siloed and inconsistent data across its operations. This clou...d-based, AI-powered platform aims to enhance data management, improve decision-making, and support Yamaha's digital transformation and business growth. Informatica's MDM will centralize data management, providing Yamaha with a comprehensive view of its operations.

Read on →
 

Informatica Powers Thai Krungsris Data Governance Efforts in Digital Banking Push

Thailand's Krungsri Bank is leveraging Informatica's Cloud Data Governance and Catalog and Cloud Data Quality solutions to enhance its data governance as part of its digital banking transformation. T...he adoption of these AI-powered tools aims to improve data discovery, metadata management, and data quality, supporting Krungsri's shift to a hybrid cloud environment on AWS. This strategic move is designed to boost regulatory compliance, operational efficiency, and customer-centric innovation.

Read on →
 

Krungsri enhances data strategy with Informatica for digital growth - IT Brief Asia

Krungsri, a major Thai financial institution, has adopted Informatica's Cloud Data Governance and Catalog (CDGC) and Cloud Data Quality (CDQ) solutions to enhance its data management capabilities. Th...is move supports Krungsri's digital transformation, aiming to improve data quality, security, and compliance. The partnership with Informatica highlights the importance of strategic data governance in the banking sector, facilitating Krungsri's transition to a data-driven, AI-enabled operation.

Read on →

Informatica - Information Technology And Services - Information Technology and Services

Informatica shifted from a perpetual license model to a subscription and cloud-based model. The company invested over $1 billion in R&D to build a new cloud data management platform. By 2022, 95% of ...Informatica's revenue became recurring. Informatica implemented new CRM and ERP systems, consolidated customer care, and launched new support offerings. The transformation increased their total addressable market fivefold and improved renewal rates.

Read on →

Holiday Inn Club Vacations - Hospitality - Hospitality

Informatica helped Holiday Inn Club Vacations migrate to the cloud in less than four months. The company consolidated over seven systems using Informatica's data management platform. This improved th...eir customer data management. The solution supports hospitality operations and customer experience. Holiday Inn Club Vacations now benefits from streamlined data processes and better system integration.

Read on →

Citizens Bank - Banking - Banking

Informatica Intelligent Data Management Cloud helped Citizens Bank modernize its cloud MDM. The bank achieved 85% faster data onboarding. They now have 99.95% uptime and elastic scale. Informatica's ...solution improved data management and reliability. Citizens Bank benefits from trusted, AI-powered data for business value.

Read on →

Rapidly Migrate to Oracle Cloud with Informatica Intelligent

Video Thumbnail
lightning

Peers used Informatica Intelligent Data Platform for customise loyalty program and competitive intelligence

Informatica Intelligent Data Platform Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.24/5

Read Reviews (20)
Analytics

4.46/5

Read Reviews (51)
Custom Reports

4.12/5

Read Reviews (10)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.24/5

Read Reviews (20)
Analytics

4.46/5

Read Reviews (51)
Custom Reports

4.12/5

Read Reviews (10)

Software Failure Risk Guidance

?

for Informatica Intelligent Data Platform

Top Failure Risks for Informatica Intelligent Data Platform

Informatica Inc News

M&A

Permira revitalizes the European private equity with the Informatica deal

Permira and the Canada Pension Plan Investment Board co-invested $5.3 billion in a leveraged buyout of Informatica, valuing the company at $48.75 per share. This deal marks the largest LBO of 2015, highlighting Informatica's significant financial backing and strategic repositioning in the market.

Partnership

Informatica expands Microsoft collaboration with Open Mirroring support ...

Informatica has expanded its collaboration with Microsoft by introducing Open Mirroring support for Microsoft Fabric and launching a new Azure-based IDMC point of delivery in Switzerland. These innovations enhance data management, governance, and analytics capabilities for Azure customers, supporting AI initiatives with improved data synchronization and regional data residency compliance.

Partnership

Informatica expands Microsoft collaboration with Open Mirroring ...

Informatica has expanded its collaboration with Microsoft by integrating support for Microsoft Fabric Open Mirroring into its Intelligent Data Management Cloud (IDMC). This integration simplifies data ingestion and management across Azure, enhancing AI and analytics initiatives. Additionally, Informatica launched a new IDMC Azure pod in Switzerland to support European data residency and regulatory needs, available from March 2026.

Partnership

Salesforce : Informatica Expands Microsoft Collaboration with Open Mirroring Support for ...

Informatica has expanded its collaboration with Microsoft, introducing Open Mirroring support for Microsoft Fabric and launching a new IDMC Azure pod in Switzerland. These enhancements aim to streamline data integration and governance for customers, enabling better AI and analytics initiatives across multicloud environments. The new capabilities are available from March and April 2026.

Informatica Inc Profile

Company Name

Informatica Inc

Year Founded

1993

HQ Location

2100 Seaport Blvd Redwood City, CA 94063 USA

Employees

1001-5000

Social

Financials

IPO