Keen Decision System Overview

Keen Decision Systems helps make confident marketing investment decisions using an AI-powered platform. Incremental impact predictions are made with 96% accuracy.

Use Cases

Customers recommend Lead Analytics, Forecasting, Channel Marketing, as the business use cases that they have been most satisfied with while using Keen Decision System.

Other use cases:

  • Contract Management
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Business Priorities

Enter New Markets Internationally Or Locally and Launch New Products are the most popular business priorities that customers and associates have achieved using Keen Decision System.

Other priorities:

  • Build Brand Awareness
  • Increase Sales & Revenue
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Keen Decision System Use-Cases and Business Priorities: Customer Satisfaction Data

Keen Decision System's features include Predictive Analytics.

Keen Decision System, belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Comprehensive Insights on Keen Decision System Use Cases

How can Keen Decision System enhance your Forecasting process?

Case Studies

COMPANY INDUSTRY CASE STUDIES
Keen Decision System case study
Telecommunications
Telecommunications
CASE STUDY A Telecommunications B2B Company

A telecommunications B2B company increased leads by 10% by using Keen Platform to optimize their marketing investments and tactics.

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Keen Decision System Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.72/5

Read Reviews (5)
Analytics

3.89/5

Read Reviews (13)
Custom Reports

3.83/5

Read Reviews (9)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.72/5

Read Reviews (5)
Analytics

3.89/5

Read Reviews (13)
Custom Reports

3.83/5

Read Reviews (9)

Software Failure Risk Guidance

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for Keen Decision System

Top Failure Risks for Keen Decision System

Keen Decision Systems Feeds

Understanding Predictive vs. Causal Analytics in Marketing

In the dynamic world of marketing, understanding and anticipating consumer behavior is essential.  This is where predictive and causal analytics come into play, offering brands the insights needed to drive effective strategies. While predictive analytics forecasts future trends based on historical data, causal analytics dives deeper to understand the cause-and-effect relationships between marketing actions and […]

The post Understanding Predictive vs. Causal Analytics in Marketing appeared first on Keen Decision Systems.

23/06/2024 - source

Navigating the Maze: Revolutionizing Retail Media Measurement

The retail media landscape is currently entangled in a significant challenge—effectively measuring the impact of advertising spend. As retail companies morph into ad powerhouses, creating their own Retail Media Networks (RMN), they dangle the lucrative carrot of advertising with margins as high as 80%, compared to a mere 10% from in-store sales. These networks utilize […]

The post Navigating the Maze: Revolutionizing Retail Media Measurement appeared first on Keen Decision Systems.

21/05/2024 - source

Marketing is an investment, not a cost.

Marketing is not just a line item on your expense report—it’s your most strategic investment. Let’s set the record straight: if you’re still viewing marketing as a mere cost, you’re not just behind the curve—you’re jeopardizing your company’s future. Invest, Don’t Just Spend Forget the old-school notion of marketing as a cost center. Yes, you’ll […]

The post Marketing is an investment, not a cost. appeared first on Keen Decision Systems.

13/05/2024 - source

Keen Decision Systems Profile

Company Name

Keen Decision Systems

Company Website

https://keends.com/

HQ Location

110 N Corcoran St, Durham, North Carolina 27701, US