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Lifestreet: Use-Cases, Insights and Reviews | 2025 Cuspera

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Programmatic Marketing Platform built for app developers

Lifestreet Overview

LifeStreet's Nero platform addresses the challenge of reaching new customers in the mobile advertising space. By offering high-performing ad experiences, Nero enables performance advertisers to tap into premium app environments. The platform is designed to maximize Return on Ad Spend (ROAS) through transparent and flexible bidding processes. Nero's mobile-first demand-side platform ensures advertisers can effectively drive more users to their mobile apps or websites. This approach not only uncovers untapped audiences but also enhances the precision and accuracy of ad targeting, making it a valuable tool for advertisers seeking to optimize their mobile marketing strategies.

Use Cases

Customers recommend Advertisement, Engagement Management, Partner Marketing, as the business use cases that they have been most satisfied with while using Lifestreet.

Other use cases:

Campaign Management
Collaboration
Sending & Publishing Communications

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Business Priorities

Improve ROI and Improve Efficiency are the most popular business priorities that customers and associates have achieved using Lifestreet.

Other priorities:

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Lifestreet Use-Cases and Business Priorities: Customer Satisfaction Data

Lifestreet works with different mediums / channels such as Mobile. Mobile App. and Video.

Lifestreet's features include Dashboard. and Lifestreet support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Lifestreet analytics capabilities include Custom Reports, and Analytics.

Reviews

"...LifeStreet Media is an in-app advertising technology solution...." Peer review

Lifestreet, YouAppi platform, Digital Turbine, Infillion, Simpli.Fi, etc., all belong to a category of solutions that help Mobile Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

LifeStreet assists performance advertisers in discovering new customers and untapped audiences. High-performing ad experiences are delivered across premium app environments.

Comprehensive Insights on Lifestreet Use Cases

How can Lifestreet enhance your Advertisement process?

What solutions does Lifestreet provide for Engagement Management?

3+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Lifestreet solved their Mobile Advertising needs. Cuspera uses 124 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Advertising needs.

Case Studies

Marketing and Advertising

CASE STUDY Fluent, Inc.

LifeStreet helped Fluent, Inc. improve their performance marketing results. Fluent wanted to drive quality traffic to their rewards program and partnered with LifeStreet for in-app to mobile web camp...aigns. LifeStreet used creative template testing and real-time optimizations. Fluent saw up to a 23% increase in ROAS, a 17% decrease in CPR, and a 581% increase in spend. The new creative strategy helped Fluent exceed their ROAS goals.

Marketing and Advertising

CASE STUDY Leading acquisition marketing agency

LifeStreet helped a leading acquisition marketing agency grow with in-app advertising. The agency needed to scale up after audience growth slowed on digital channels. LifeStreet provided app-to-web s...olutions and creative support for mobile in-app campaigns. The agency saw a 5x increase in scale in three weeks and a 38% increase in a month. They also achieved a 16% reduction in eCPR. The campaign led to a 3X budget increase and 10 new campaign launches.

Marketing and Advertising

CASE STUDY A leading performance marketing agency

LifeStreet used its bidding and creative strategy with InMobi's in-app advertising to help a leading performance marketing agency. The agency wanted to get more reward-seeking users and reach 100% RO...AS on day one. LifeStreet lowered bids and tested creative designs to boost results. The agency saw a 230% increase in registrations, a 23% increase in ROAS, a 19% reduction in eCPR, and a 10% increase in registration. InMobi provided access to premium gaming audiences and helped achieve the highest ROAS among exchange partners.

Marketing and Advertising

CASE STUDY Marketing Services Company

LifeStreet helped a marketing services company launch its first in-app advertising campaign. The company wanted to expand its audience and needed to hit aggressive day one ROAS goals. LifeStreet used... machine learning models and real-time optimizations to target high-converting users. The campaign achieved 120% ROAS on day one, a 48% decrease in CPR, and a 618% increase in conversions. The results led to a 30x budget increase over 12 months.

Marketing and Advertising

CASE STUDY Fyber

LifeStreet helped Fyber update their SDK to support VAST and MRAID ad formats. Fyber wanted to attract more premium buyers and improve their app install campaigns. LifeStreet provided technical suppo...rt and feedback, helping Fyber fix integration issues and build a strong video player. As a result, Fyber saw a 33% increase in ROAS, 8x growth in install volume, a 300% pay rate increase, and 30x more players.

Marketing and Advertising

CASE STUDY An omnichannel performance marketing company

LifeStreet used its AI-powered media buying platform, Nero, to help an omnichannel marketing company grow conversions. The company wanted to reach more users by running in-app ads. LifeStreet used fi...rst-party data, zip code targeting, and creative testing to improve results. The campaign led to a 225% increase in conversions, a 230% decrease in cost per result, and 130% ROAS on the first day.