Customer stories

Product Business Settings

Lumar (formerly Deepcrawl) is popular in Marketing And Advertising, Retail, and Computer Software industries and is widely used by Small Business, Mid Market, and Enterprise.

Lumar (formerly Deepcrawl) Product Overview

Lumar is a website optimization platform tailored for enterprise-level needs, focusing on technical SEO, accessibility, and site speed enhancements. It equips teams with tools to identify and rectify SEO issues, ensuring websites perform optimally in search engine rankings. The platform's accessibility features help businesses comply with web standards, enhancing user experience for all visitors. Lumar's site speed tools are crucial for reducing load times, directly impacting user retention and conversion rates. Its capabilities are particularly beneficial for large-scale enterprises seeking to maintain competitive digital presence and improve organic search visibility.

How satisfied the customers are with Lumar (formerly Deepcrawl) use-cases

Reviews

"...DeepCrawl is a great swiss army knife tool for any digital marketing professional...." Peer review by Employee in Marketing

Lumar (formerly Deepcrawl) Customer Insights, Testimonials and Case Studies

How can Lumar (formerly Deepcrawl) enhance your Digital Marketing process?

How can Lumar (formerly Deepcrawl) optimize your Sending & Publishing Communications Workflow?

Why is Lumar (formerly Deepcrawl) the best choice for Public Relations?

What is Lumar (formerly Deepcrawl)?

Lumar is the go-to technical SEO, accessibility, and website technical health solution for hundreds of revenue-generating websites worldwide. It is an enterprise-scale website intelligence platform – a command center for digital teams looking to improve the technical health and organic search performance of their websites, as well as attain WCAG compliance.

Lumar's cloud-based technology assists businesses in scaling their digital operations by bringing together the teams, data, and insights needed to run high-performing, revenue-generating websites.

Website, SEO, accessibility, and digital marketing departments at some of the world's most well-known enterprise brands, including eBay, Microsoft, PayPal, and Deloitte, use Lumar.

What is Lumar (formerly Deepcrawl) used for?

Lumar (formerly Deepcrawl) is a SEO Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Digital Marketing, Helpdesk Management and Sending & Publishing Communications .

What are the top features of Lumar (formerly Deepcrawl)?

SEO, Dashboard and bot are some of the top features of Lumar (formerly Deepcrawl).

Who uses Lumar (formerly Deepcrawl)?

Lumar (formerly Deepcrawl) is used by Marketing And Advertising, Retail and Computer Software among other industries.

What are Lumar (formerly Deepcrawl) alternatives?

Clearscope, Netpeak Spider, SE Ranking and ContentKing are popular alternatives for Lumar (formerly Deepcrawl).

11 buyers and buying teams have used Cuspera to assess how well Lumar (formerly Deepcrawl) solved their SEO needs. Cuspera uses 1017 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific SEO needs.

Arriva UK Bus - Transportation/trucking/railroad

Lumar helped Arriva UK Bus improve their website after launching a new platform. The tool found and fixed issues like broken links and 404 errors. Arriva saw a 50% increase in digital conversion and ...a 10% boost in search engine visibility. Lumar made sure the site migration did not hurt customer journeys. The team saved time and kept their digital channels strong for millions of users.

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European leading provider of fashion and interior design - Apparel & Fashion

Lumar Protect helped a leading European fashion and interior design provider protect their search performance. The company managed multiple sites with over 1 million impressions per month. Manual SEO... checks were slow and risky. Lumar Protect automated QA testing and integrated with Jenkins, sending alerts for issues. Over 1,000 tests ran, with 18% issuing warnings. Problems were found and fixed before going live, saving time and money.

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Migros Türk - Retail

Lumar helped Migros Türk, Turkey's largest supermarket chain, recover from a major Google algorithm update that hurt their SEO. Using Lumar, Migros improved site security, optimized crawl budget, and... fixed slow page load times. Organic search traffic increased by 76%. New users from organic search grew by 106%. Migros doubled non-branded search traffic with Lumar's website optimization tools.

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Impression - Marketing And Advertising

Lumar helped Impression, a digital marketing agency, boost organic search results. Impression used Lumar’s JavaScript crawling add-on to find and fix issues with a client’s site, including JavaScript... rendering and indexability problems. The agency saw a 174% increase in organic traffic, an 815% rise in organic impressions, and indexable pages grew from 38% to 85%. Lumar’s technical SEO tools enabled Impression to deliver strong results for their clients.

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Cox Automotive - Automotive

Lumar helped Cox Automotive improve their technical SEO for multiple large websites. The team used Lumar Analyze and Professional Services to monitor sites, manage redirects, and fix rendering issues.... One JavaScript rendering fix led to an 8% month-on-month organic traffic increase. Overall, Cox Automotive saw a 17% year-on-year rise in organic visits. Lumar also improved collaboration and project prioritization for their SEO and web teams.

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Bulk - Consumer Goods - Large

Lumar helped Bulk, a leading nutrition brand, manage a complex site migration and improve SEO prioritization. The platform made it easy to spot and fix over 5,000 unexpected redirects after moving to... a headless architecture. Bulk's team used Lumar's clear visualizations and health scores to quickly identify and resolve website issues. Weekly site crawls and integrations with Google Analytics and Search Console streamlined their SEO workflow. Lumar enabled faster onboarding and more efficient website analysis for Bulk's growing team.

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How To - Use Segmentation in Lumar

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Peers used Lumar (formerly Deepcrawl) for digital marketing and helpdesk management

Lumar (formerly Deepcrawl) Competitors

Lumar (formerly Deepcrawl) Features

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FEATURE RATINGS AND REVIEWS
AI Powered

0.84/5 ★

Read Reviews (3)
Analytics

4.53/5 ★

Read Reviews (58)
Custom Reports

4.37/5 ★

Read Reviews (115)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

0.84/5 ★

Read Reviews (3)
Analytics

4.53/5 ★

Read Reviews (58)
Custom Reports

4.37/5 ★

Read Reviews (115)

Software Failure Risk Guidance

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for Lumar (formerly Deepcrawl)

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Top Failure Risks for Lumar (formerly Deepcrawl)

Deepcrawl Limited News

Product
 

November 2025 SEO & AI Search Industry News: Gemini 3, Perplexity Updates, New GSC Tools, & More

Lumar has introduced its GEO toolkit aimed at optimizing websites for AI-driven search visibility. This toolkit provides data-driven insights to enhance brand visibility across large language models (LLMs) and improve AI citations. It is part of Lumar's broader strategy to help businesses navigate the evolving landscape of AI search.

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Product
 

Optimize for AI Visibility with Lumars New GEO Toolkit

Lumar has launched a new GEO toolkit to enhance AI visibility for websites. This toolkit provides dashboards and reports to optimize sites for AI discovery, understanding, and inclusion. It offers insights into AI crawlability, rendering, and indexability, helping brands improve their presence in AI-generated responses and AI search features. The toolkit aims to transition from guesswork to data-driven analysis for better AI search visibility.

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M&A
 

August 2025 SEO News: Google AI Mode Expansion, Top Stories Personalization, & More

Lumar, formerly Deepcrawl, has released a new Generative Engine Optimization (GEO) toolkit to enhance AI search visibility. This toolkit helps users track and address issues affecting AI search presence, improving technical SEO and site optimization. The announcement is part of Lumar's broader efforts to provide advanced website optimization tools.

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Company
 

SEO News, February 2025: Google Testing New AI Mode for Search & More

Deepcrawl has rebranded to Lumar, offering a comprehensive platform for website optimization with features like technical SEO metrics, site speed metrics, and accessibility insights.

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Deepcrawl Limited Profile

Company Name

Deepcrawl Limited

Company Website

https://www.lumar.io/

HQ Location

Employees

51-100

Financials

SERIES B