Mapp Engage Overview

Mapp Engage empowers marketers to create automated, cross-channel campaigns with advanced analytics and rich customer data. Key features include Unified Contact Profile, Powerful Segmentation, and Industry-leading Email Deliverability.

Use Cases

Customers recommend Engagement Management, Campaign Management, Lead Analytics, as the business use cases that they have been most satisfied with while using Mapp Engage.

Other use cases:

  • Forecasting
  • Lifetime Value Management
  • Channel Marketing
  • Generation Of New Leads
  • Segmentation And Targeting
  • Contact List Management
  • Workflow Management
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Mapp Engage.

Other priorities:

  • Increase Customer Life Time Value
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Increase Sales & Revenue
See all business priorities See less business priorities

Mapp Engage Use-Cases and Business Priorities: Customer Satisfaction Data

Mapp Engage works with different mediums / channels such as E-Mail. Social Media. and Mobile.

Mapp Engage's features include Personalization, Dashboard, Alerts: Popups & Notifications, etc. and Mapp Engage support capabilities include AI Powered, Email Support, 24/7 Support, etc. also Mapp Engage analytics capabilities include Analytics, and Custom Reports.

Reviews

"The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to ha...ve excellent email deliverability" - Francois Bertier

Mapp Engage, Mapp Acquire, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Mapp Engage

Top Industries

  • Internet
  • Marketing and Advertising
  • Retail

Popular in

  • Enterprise
  • Mid Market

Mapp Engage is popular in Internet, Marketing And Advertising, and Retail and is widely used by Enterprise, and Mid Market,

Mapp Engage Customer wins, Customer success stories, Case studies

How does Mapp Engage facilitate Engagement Management?

How can Mapp Engage enhance your Campaign Management process?

11 buyers and buying teams have used Cuspera to assess how well Mapp Engage solved their Marketing Automation needs. Cuspera uses 494 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

CUSTOMERS TESTIMONIALS
Mapp Engage testimonial

Francois Bertier

Digital Project Manager

Acuitis

The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to have excellent email deliverability Testimonial By Francois Bertier
Mapp Engage testimonial

Martin Nguyen

Director Strategy, Data & Analytics

Flaconi

The decision to go with Data Streams was a no brainer. Modern online business is highly data-driven and needs to be managed in real time. Our vision is to be able to offer our customers a personalized user experience based on analytics and machine learning and to reach an ideal level of automated m...arketing outreach by using data from real-time streams.

Testimonial By Martin Nguyen
Mapp Engage testimonial

Steven Doak

Customer Marketing Manager

Freesat

Mapp understands our business and proactively develops ideas to help us grow. When we present them with a challenge, Mapp helps us generate new ideas on how to solve it. We are a small marketing team, so having a partner that can bring on board the latest thinking and best practice means we can ser...ve our customers better.

Testimonial By Steven Doak
CUSTOMERS TESTIMONIALS
Mapp Engage testimonial

Francois Bertier

Digital Project Manager

Acuitis

The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to have excellent email deliverability Testimonial By Francois Bertier
Mapp Engage testimonial

Martin Nguyen

Director Strategy, Data & Analytics

Flaconi

The decision to go with Data Streams was a no brainer. Modern online business is highly data-driven and needs to be managed in real time. Our vision is to be able to offer our customers a personalized user experience based on analytics and machine learning and to reach an ideal level of automated m...arketing outreach by using data from real-time streams.

Testimonial By Martin Nguyen
Mapp Engage testimonial

Steven Doak

Customer Marketing Manager

Freesat

Mapp understands our business and proactively develops ideas to help us grow. When we present them with a challenge, Mapp helps us generate new ideas on how to solve it. We are a small marketing team, so having a partner that can bring on board the latest thinking and best practice means we can ser...ve our customers better.

Testimonial By Steven Doak

House of Bruar - Apparel & Fashion

Mapp Fashion helped House of Bruar use AI personalization for their online store. The goal was to show better products to each shopper and lower return rates. They tested Dressipi’s fashion-specific ...AI models for similar items and personalized outfits. This led to a 5% increase in revenue per visitor and a 2% drop in returns. The solution also reduced manual work and gave access to a dashboard for tracking returns.

Read on →

Parmalat - Food & Beverages

Mapp Marketing Cloud helps Parmalat improve its marketing. Parmalat uses Mapp to build better relationships with online customers. The company uses engagement and customer analytics features. These t...ools help Parmalat personalize campaigns. Parmalat aims to boost campaign performance and connect more with its customers.

Read on →

Varelotteriet - Entertainment

Mapp Marketing Cloud helped Varelotteriet merge online and offline data for personalized marketing. The goal was to increase ticket sales in both online and physical stores. Varelotteriet used Mapp t...o create a digital footprint for each consumer and retailer. This led to a 300% increase in ticket sales across all retailers. The top retailer saw a 1000% boost in sales. The campaign also improved retailer motivation and awareness.

Read on →

Belstaff - Apparel & Fashion

Mapp Fashion helped Belstaff boost email revenue by 69%. Belstaff used personalized product and outfit recommendations in their emails. They tested Dressipi’s API in their email service provider. Ema...ils with recommendations saw a 14% higher click-to-open rate, 69% more revenue, and 32% more conversions. The solution fit Belstaff’s brand and improved customer engagement.

Read on →

Ella's Kitchen - Food & Beverages

Mapp Marketing Cloud helps Ella's Kitchen deliver more personalized content to customers. The company wanted to improve its eCRM strategy and customer engagement. Mapp's platform supports the Friends... programme with personalized emails, tips, recipes, and coupons. Ella's Kitchen uses Mapp's automation and behavioral data tools to create dynamic, tailored customer journeys. The team plans to boost campaign efficiency and relevancy with Mapp's support and account management.

Read on →

Prénatal - Retail

Mapp Marketing Cloud helped Prénatal run the Mommy Program campaign. Marco Massara, Omnichannel Director at Prénatal, shares how the solution improved their customer experience. Prénatal chose Mapp f...or its insight-led customer experience features. The campaign was one of their most successful. Mapp enabled better marketing automation and customer data unification.

Read on →

Cross-Channel Marketing with Mapp Engage

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Peers used Mapp Engage for engagement management and campaign management

Mapp Engage Competitors

Mapp Engage Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.87/5

Read Reviews (27)
Analytics

4.75/5

Read Reviews (59)
Custom Reports

4.60/5

Read Reviews (62)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.87/5

Read Reviews (27)
Analytics

4.75/5

Read Reviews (59)
Custom Reports

4.60/5

Read Reviews (62)

Software Failure Risk Guidance

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for Mapp Engage

Overall Risk Meter

Low Medium High

Top Failure Risks for Mapp Engage

Mapp Digital UK Ltd Profile

Company Name

Mapp Digital UK Ltd

Company Website

https://mapp.com/

Year Founded

1998

HQ Location

9276 Scranton Rd. Suite 500 San Diego, CA 92121 United States of America

Employees

251-500

Social

Financials

PRIVATE