Mapp Engage Overview

Mapp Engage empowers marketers to create automated, cross-channel campaigns with advanced analytics and rich customer data. Key features include Unified Contact Profile, Powerful Segmentation, and Industry-leading Email Deliverability.

Use Cases

Customers recommend Engagement Management, Campaign Management, Lead Analytics, as the business use cases that they have been most satisfied with while using Mapp Engage.

Other use cases:

  • Forecasting
  • Lifetime Value Management
  • Channel Marketing
  • Generation Of New Leads
  • Segmentation And Targeting
  • Contact List Management
  • Workflow Management
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Mapp Engage.

Other priorities:

  • Increase Customer Life Time Value
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Increase Sales & Revenue
See all business priorities See less business priorities

Mapp Engage Use-Cases and Business Priorities: Customer Satisfaction Data

Mapp Engage works with different mediums / channels such as E-Mail. Social Media. and Mobile.

Mapp Engage's features include Personalization, Dashboard, Alerts: Popups & Notifications, etc. and Mapp Engage support capabilities include AI Powered, Email Support, 24/7 Support, etc. also Mapp Engage analytics capabilities include Analytics, and Custom Reports.

Reviews

"The decision to go with Data Streams was a no brainer. Modern online business is highly data-driven and needs to be managed in real time. Our vision is to be able to offer our customers a personalized user experience based on analytics and machine l...earning and to reach an ideal level of automated marketing outreach by using data from real-time streams." - Martin Nguyen

Mapp Engage, Mapp Acquire, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Mapp Engage

Top Industries

  • Internet
  • Marketing and Advertising
  • Retail

Popular in

  • Enterprise
  • Mid Market

Mapp Engage is popular in Internet, Marketing And Advertising, and Retail and is widely used by Enterprise, and Mid Market,

Comprehensive Insights on Mapp Engage Use Cases

What benefits does Mapp Engage offer for Engagement Management?

How can Mapp Engage optimize your Campaign Management Workflow?

22+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Mapp Engage solved their Marketing Automation needs. Cuspera uses 494 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Mapp Engage testimonial

Martin Nguyen

Director Strategy, Data & Analytics

Flaconi

The decision to go with Data Streams was a no brainer. Modern online business is highly data-driven and needs to be managed in real time. Our vision is to be able to offer our customers a personalized user experience based on analytics and machine learning and to reach an ideal level of automated m...arketing outreach by using data from real-time streams.

Testimonial By Martin Nguyen
Mapp Engage testimonial

Francois Bertier

Digital Project Manager

Acuitis

The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to have excellent email deliverability Testimonial By Francois Bertier
Mapp Engage testimonial

Steven Doak

Customer Marketing Manager

Freesat

Mapp understands our business and proactively develops ideas to help us grow. When we present them with a challenge, Mapp helps us generate new ideas on how to solve it. We are a small marketing team, so having a partner that can bring on board the latest thinking and best practice means we can ser...ve our customers better.

Testimonial By Steven Doak
CUSTOMERS TESTIMONIALS
Mapp Engage testimonial

Martin Nguyen

Director Strategy, Data & Analytics

Flaconi

The decision to go with Data Streams was a no brainer. Modern online business is highly data-driven and needs to be managed in real time. Our vision is to be able to offer our customers a personalized user experience based on analytics and machine learning and to reach an ideal level of automated m...arketing outreach by using data from real-time streams.

Testimonial By Martin Nguyen
Mapp Engage testimonial

Francois Bertier

Digital Project Manager

Acuitis

The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to have excellent email deliverability Testimonial By Francois Bertier
Mapp Engage testimonial

Steven Doak

Customer Marketing Manager

Freesat

Mapp understands our business and proactively develops ideas to help us grow. When we present them with a challenge, Mapp helps us generate new ideas on how to solve it. We are a small marketing team, so having a partner that can bring on board the latest thinking and best practice means we can ser...ve our customers better.

Testimonial By Steven Doak

Case Studies

Health, Wellness and Fitness

CASE STUDY Vivup

Mapp Marketing Cloud helped Vivup, a UK employee benefits provider, unify their complex data into one platform. Vivup faced challenges with many different datasets and limited analytics. They needed ...better segmentation and more personalized customer experiences. With Mapp, they now manage all cross-channel data and campaigns in one place. Vivup plans to use the platform for more personalized customer portals and improved onsite experiences.

Entertainment

CASE STUDY Varelotteriet

Mapp Marketing Cloud helped Varelotteriet merge online and offline data for personalized marketing. The goal was to increase ticket sales in both online and physical stores. Varelotteriet used Mapp t...o create a digital footprint for each consumer and retailer. This led to a 300% increase in ticket sales across all retailers. The top retailer saw a 1000% boost in sales. The campaign also improved retailer motivation and awareness.

Apparel & Fashion

CASE STUDY Turnbull & Asser

Mapp Marketing Cloud helps Turnbull & Asser connect online and offline data. The platform supports their multi-channel engagement and automates customer journeys. Mapp's advanced web analytics improv...e the eCommerce experience. Turnbull & Asser aims to use data-driven insights for better customer engagement and retention. The marketing team praised Mapp for its features and support during the review process.

Apparel & Fashion

CASE STUDY Witt-Gruppe

Mapp Cloud helped Witt-Gruppe automate their email marketing. Before, the team did many tasks by hand and lost time. With Mapp, they used dynamic size filters and automation. Click rates went up by 1...3%. Conversion rates rose by 36%. Sales from email grew by 69%. The team now works faster and reaches customers in a more personal way.

Sports

CASE STUDY West Ham United F.C.

Mapp Marketing Cloud helped West Ham United F.C. unify supporter data across multiple websites. The club faced challenges with complex segmentation and managing many sites. Their goal was to create a... single supporter view and deliver hyper-personalized fan experiences. Mapp enabled better targeting and communication for both loyal and new fans. Fast onboarding and strong support from Mapp made the transition smooth. West Ham United can now focus on fan engagement and future digital projects.

Sports

CASE STUDY Umbro

Mapp Marketing Cloud helps Umbro with their expansion plans. Umbro chose Mapp for its strong personalization and customer engagement features. The platform lets Umbro share content and knowledge acro...ss GLD Group brands. Mapp’s Customer Data Platform will unify all of Umbro’s first-party data. This helps Umbro use their customer data in one place for better marketing.

Video

Cross-Channel Marketing with Mapp Engage

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Peers used Mapp Engage for engagement management and campaign management

Mapp Engage Competitors

Mapp Engage Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.87/5 ★

Read Reviews (27)
Analytics

4.75/5 ★

Read Reviews (59)
Custom Reports

4.60/5 ★

Read Reviews (62)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.87/5 ★

Read Reviews (27)
Analytics

4.75/5 ★

Read Reviews (59)
Custom Reports

4.60/5 ★

Read Reviews (62)

Software Failure Risk Guidance

?

for Mapp Engage

Overall Risk Meter

Low Medium High

Top Failure Risks for Mapp Engage

Mapp Digital UK Ltd Profile

Company Name

Mapp Digital UK Ltd

Company Website

https://mapp.com/

Year Founded

1998

HQ Location

9276 Scranton Rd. Suite 500 San Diego, CA 92121 United States of America

Employees

251-500

Social

Financials

PRIVATE