Mapp Engage: Use-Cases, Insights and Reviews | 2025 Cuspera

4.55 5

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

Cross-Channel Marketing for automated multi-step marketing campaigns

AI Powered

Mapp Engage Overview

Mapp Engage empowers marketers to create automated, cross-channel campaigns with advanced analytics and rich customer data. Key features include Unified Contact Profile, Powerful Segmentation, and Industry-leading Email Deliverability.

Use Cases

Customers recommend Engagement Management, Campaign Management, Lead Analytics, as the business use cases that they have been most satisfied with while using Mapp Engage.

Other use cases:

Forecasting
Lifetime Value Management
Channel Marketing
Generation Of New Leads
Segmentation And Targeting
Contact List Management
Workflow Management

See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Mapp Engage.

Other priorities:

Increase Customer Life Time Value
Scale Best Practices
Enter New Markets Internationally Or Locally
Improve Brand Engagement
Increase Sales & Revenue

See all business priorities See less business priorities

Mapp Engage Use-Cases and Business Priorities: Customer Satisfaction Data

Mapp Engage works with different mediums / channels such as E-Mail. Social Media. and Mobile.

Mapp Engage's features include Personalization, Dashboard, Alerts: Popups & Notifications, etc. and Mapp Engage support capabilities include AI Powered, Email Support, 24/7 Support, etc. also Mapp Engage analytics capabilities include Analytics, and Custom Reports.

Reviews

"The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to ha...ve excellent email deliverability" - Francois Bertier

Mapp Engage, Mapp Acquire, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Mapp Engage

Top Industries

Internet
Marketing and Advertising
Retail

Popular in

Enterprise
Mid Market

Mapp Engage is popular in Internet, Marketing And Advertising, and Retail and is widely used by Enterprise, and Mid Market,

Mapp Engage Customer wins, Customer success stories, Case studies

Why is Mapp Engage the best choice for Engagement Management?

How can Mapp Engage optimize your Campaign Management Workflow?

11 buyers and buying teams have used Cuspera to assess how well Mapp Engage solved their Marketing Automation needs. Cuspera uses 494 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

CUSTOMERS	TESTIMONIALS
Francois Bertier Digital Project Manager Acuitis	The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to have excellent email deliverability Testimonial By Francois Bertier
Gaetano Gasperini General Manager ePRICE	We wanted a single technological solution that included all the necessary features for the activation of omnichannel marketing campaigns, without relying on multiple external suppliers. After a careful examination of various vendors, we decided to choose Mapp, a partner that we believe to be reliab...le and suitable to meet our growth needs. Mapp Cloud allows us to analyze and make the best use of the data in our possession, by activating marketing campaigns that will provide our customers with a hyper-personalized experience. Testimonial By Gaetano Gasperini
Martin Nguyen Director Strategy, Data & Analytics Flaconi	The decision to go with Data Streams was a no brainer. Modern online business is highly data-driven and needs to be managed in real time. Our vision is to be able to offer our customers a personalized user experience based on analytics and machine learning and to reach an ideal level of automated m...arketing outreach by using data from real-time streams. Testimonial By Martin Nguyen

CUSTOMERS	TESTIMONIALS
Francois Bertier Digital Project Manager Acuitis	The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to have excellent email deliverability Testimonial By Francois Bertier
Gaetano Gasperini General Manager ePRICE	We wanted a single technological solution that included all the necessary features for the activation of omnichannel marketing campaigns, without relying on multiple external suppliers. After a careful examination of various vendors, we decided to choose Mapp, a partner that we believe to be reliab...le and suitable to meet our growth needs. Mapp Cloud allows us to analyze and make the best use of the data in our possession, by activating marketing campaigns that will provide our customers with a hyper-personalized experience. Testimonial By Gaetano Gasperini
Martin Nguyen Director Strategy, Data & Analytics Flaconi	The decision to go with Data Streams was a no brainer. Modern online business is highly data-driven and needs to be managed in real time. Our vision is to be able to offer our customers a personalized user experience based on analytics and machine learning and to reach an ideal level of automated m...arketing outreach by using data from real-time streams. Testimonial By Martin Nguyen

Acuitis - Retail

Mapp Marketing Cloud helped Acuitis connect online and in-store data for a seamless customer experience. Acuitis used the platform to run personalized, cross-channel marketing campaigns. They saw a 9...9% boost in email deliverability rate. Bounce rates dropped by 80%. Click-through rates increased by 40%. Mapp supported Acuitis with automation, segmentation, and ongoing marketing actions.

Admiral Money - Financial Services

Admiral Money chose Mapp Marketing Cloud to improve their cross-channel marketing. They wanted to grow their business and make customer engagement better. After a detailed selection process, they pic...ked Mapp for its strong automation and support. Admiral Money will use Mapp to automate campaigns and work with Mapp’s professional services team. The goal is to make marketing easier and help more customers.

Air Charter Service (ACS) - Hospitality

Mapp Marketing Cloud helped Air Charter Service (ACS) move 30 years of offline data online. ACS needed to send hyper-personalized messages to 500,000 customers in 8 languages. Mapp enabled instant en...quiry confirmation emails and a new welcome journey. ACS saw a 52% increase in click through rate, a 23% increase in email open rate, and a 22% increase in click to open rate. The Mapp team supported ACS in unifying customer profiles and improving customer service.

Belstaff - Apparel & Fashion

Mapp Fashion helped Belstaff boost email revenue by 69%. Belstaff used personalized product and outfit recommendations in their emails. They tested Dressipi’s API in their email service provider. Ema...ils with recommendations saw a 14% higher click-to-open rate, 69% more revenue, and 32% more conversions. The solution fit Belstaff’s brand and improved customer engagement.

Bondara - Retail

Mapp Marketing Cloud helped Bondara run a cross-channel marketing campaign for Valentine’s Day. Bondara used gamification, influencer marketing, email marketing, and website promotions to reach more ...people. Social media giveaways and competitions built excitement. Partnering with influencer Scotty Unfamous increased brand visibility. Personalized email campaigns drove last-minute purchases and loyalty. Website deals and free gifts encouraged more sales and made shopping fun.

Bottega Verde - Consumer Goods

Mapp Marketing Cloud helped Bottega Verde bring all their data into one tool. The company wanted to build stronger customer relationships with personalized messages. Mapp's platform gave them cross-c...hannel automation, advanced analytics, and AI features. Bottega Verde now manages digital marketing in one place. They aim to boost customer satisfaction and loyalty with tailored services.

Cross-Channel Marketing with Mapp Engage

Peers used Mapp Engage for engagement management and campaign management

Mapp Engage Competitors

Mapp Engage
vs
Mapp Acquire

Mapp Engage Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
AI Powered	4.87/5 ★ Read Reviews (27)
Analytics	4.75/5 ★ Read Reviews (59)
Custom Reports	4.60/5 ★ Read Reviews (62)

CAPABILITIES	RATINGS AND REVIEWS
AI Powered	4.87/5 ★ Read Reviews (27)
Analytics	4.75/5 ★ Read Reviews (59)
Custom Reports	4.60/5 ★ Read Reviews (62)

Software Failure Risk Guidance

for Mapp Engage

Overall Risk Meter

Low Medium High

Top Failure Risks for Mapp Engage

Mapp Digital UK Ltd Profile

Company Name

Mapp Digital UK Ltd

Company Website

https://mapp.com/

Year Founded

1998

HQ Location

9276 Scranton Rd. Suite 500 San Diego, CA 92121 United States of America

Employees

251-500

Social

Financials

PRIVATE