MarcomCentral Overview

MarcomCentral offers a tailored digital asset management solution that enhances brand consistency and collaboration for marketing teams. This platform allows teams to centralize, customize, and distribute marketing assets seamlessly, facilitating effective distributed marketing strategies. By consolidating marketing materials into one portal, MarcomCentral supports field teams in accessing and updating assets efficiently, leading to improved market responsiveness and brand alignment. The solution integrates smoothly with existing tools, ensuring minimal disruption and maximizing return on investment. Trusted globally, MarcomCentral empowers businesses to maintain brand integrity while adapting to local market needs.

Use Cases

Customers recommend Competitive Intelligence, Content Management, Helpdesk Management, as the business use cases that they have been most satisfied with while using MarcomCentral.

Other use cases:

  • Sales Document Management
  • Relationship Management
  • Customer Feedback Management
  • Training & Onboarding
  • Workflow Management
  • Sending & Publishing Communications
  • Personalized Marketing
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Business Priorities

Enter New Markets Internationally Or Locally and Build Brand Awareness are the most popular business priorities that customers and associates have achieved using MarcomCentral.

Other priorities:

  • Increase Sales & Revenue
  • Enhance Customer Relationships
  • Improve ROI
  • Improve Brand Engagement
  • Scale Best Practices
  • Launch New Products
  • Grow Market Share
  • Improve Efficiency
  • Acquire Customers
  • Improve Consistency
  • Improve Stakeholder Relations
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MarcomCentral Use-Cases and Business Priorities: Customer Satisfaction Data

MarcomCentral works with different mediums / channels such as E-Mail. and Website.

MarcomCentral's features include Templates, and Personalization. and MarcomCentral support capabilities include 24/7 Support, AI Powered, Email Support, etc. also MarcomCentral analytics capabilities include Analytics, and Custom Reports.

Reviews

"...The ability to create customizable content is very useful for our marketing team who supports 70 branches around the US...." Peer review by Samuel K O., Human Resources

MarcomCentral, Intelligencebank DAM, Asset Panda, Asset Bank, Propago, etc., all belong to a category of solutions that help Digital Asset Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

MarcomCentral creates a centralized hub for dispersed teams to collaborate efficiently. Seamless connectivity is ensured regardless of team location.

Popular Business Setting

for MarcomCentral

Top Industries

  • Banking
  • Management Consulting
  • Food & Beverages

Popular in

  • Enterprise
  • Mid Market
  • Large Enterprise

MarcomCentral is popular in Banking, Management Consulting, and Food & Beverages and is widely used by Enterprise, Mid Market, and Large Enterprise.

Comprehensive Insights on MarcomCentral Use Cases

How efficiently Does MarcomCentral manage your Competitive Intelligence?

Why is MarcomCentral the best choice for Content Management?

What solutions does MarcomCentral provide for Helpdesk Management?

How efficiently Does MarcomCentral manage your Sales Document Management?

How can MarcomCentral enhance your Relationship Management process?

29+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well MarcomCentral solved their Digital Asset Management needs. Cuspera uses 992 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Digital Asset Management needs.

Case Studies

Hospitality

CASE STUDY Delta Vacations

MarcomCentral helped Delta Vacations solve marketing production delays and high print costs. The company’s small in-house agency struggled to keep up with over 3,000 projects a year and rising printi...ng expenses. MarcomCentral’s cloud platform enabled easy distribution of marketing assets, print-on-demand, and social media integration. Marketing became proactive, not reactive. The sales team cut nearly $60,000 in annual printing costs. Brand awareness and efficiency improved across the organization.

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Non-Profit Organization Management

CASE STUDY Goodwill of Middle Tennessee

MarcomCentral helped Goodwill of Middle Tennessee manage marketing assets for 31 retail stores. The marketing team faced problems with branding inconsistencies and process management. MarcomCentral p...rovided a central platform for stores to access and order marketing materials. This saved time for both the stores and the marketing team. All assets are now pre-approved, ensuring consistent branding across locations.

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Legal Services

CASE STUDY Imagine 121

MarcomCentral helped Imagine 121, a print service provider, boost revenue and scale operations. Imagine 121 needed to deliver brand-compliant, customizable collateral for large financial institutions.... Their own software could not keep up with growing demands for complex templates and secure digital delivery. MarcomCentral enabled secure, on-demand customization and print-ready PDFs. This allowed Imagine 121 to meet client needs and continue operations during COVID-19. The company generated over 1 million in revenue using MarcomCentral.

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Financial Services

CASE STUDY Modern Woodmen

MarcomCentral helped Modern Woodmen improve marketing compliance and efficiency. The company needed to unite over 1,200 field representatives and keep all marketing materials on-brand. MarcomCentral ...provided customizable, compliant templates for local marketing. The platform made onboarding and offboarding easy with unique logins and asset access. Modern Woodmen achieved 100% compliance and served over 770,000 members.

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Financial Services

CASE STUDY Johnson Financial Group

MarcomCentral helped Johnson Financial Group empower their sales team with customizable marketing templates. Before, the marketing team spent 30 minutes on each flyer update request. With MarcomCentr...al, sales can now update materials themselves, saving over 3,500 hours for marketing. All templates are legal and brand compliant. The group grew from 75 to 350 users and plans to expand to 500 more.

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Hospital & Health Care

CASE STUDY Dayton Children’s Hospital

MarcomCentral helped Dayton Children’s Hospital manage their new brand and marketing assets. The hospital needed to fix inconsistent branding and improve community perception. They used MarcomCentral... to organize assets, create custom materials, and ensure brand consistency. Over 800 materials are now available, 300+ employees trained, and 50 templates created. The Brand Resource Center gives staff 24/7 access to approved, on-brand marketing items.

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Video

MarcomCentral Quick Demo

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Frequently Asked Questions(FAQ)

for MarcomCentral

What is MarcomCentral used for?

MarcomCentral is a Digital Asset Management Software mainly used by its customers to Enter New Markets Internationally Or Locally and Build Brand Awareness by Competitive Intelligence, Content Management and Helpdesk Management .

What are the top features of MarcomCentral?

Templates, Personalization are some of the top features of MarcomCentral.

Who uses MarcomCentral?

MarcomCentral is used by Banking, Management Consulting and Food & Beverages among other industries.

What are MarcomCentral alternatives?

Intelligencebank DAM, Asset Panda, Asset Bank and Propago are popular alternatives for MarcomCentral.

Where is MarcomCentral located?

MarcomCentral is headquartered at 201 Lomas Santa Fe Dr., Ste 300, Solana Beach, CA 92075, US.
lightning

Peers used MarcomCentral for competitive intelligence and content management

MarcomCentral Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

2.79/5 ★

Read Reviews (1)
Analytics

4.44/5 ★

Read Reviews (21)
Custom Reports

3.79/5 ★

Read Reviews (227)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

2.79/5 ★

Read Reviews (1)
Analytics

4.44/5 ★

Read Reviews (21)
Custom Reports

3.79/5 ★

Read Reviews (227)

Software Failure Risk Guidance

?

for MarcomCentral

Overall Risk Meter

Low Medium High

Top Failure Risks for MarcomCentral

Marcom Communications, Inc. News

The Brand Story: Chipotle

Authenticity Amplified: A Marketing Case Study of Chipotle Given how popular Chipotle has become, it may be surprising to hear…

The post The Brand Story: Chipotle appeared first on MarcomCentral.

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Integrating Project Management & Distributed Marketing

Join MarcomCentral and Robohead as we discuss how you can integrate distributed marketing and your project management tool to boost…

The post Integrating Project Management & Distributed Marketing appeared first on MarcomCentral.

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A Marketing Case Study of State Farm

Like a good neighbor — we don’t need to finish the iconic tagline for you to know who we’re talking…

The post A Marketing Case Study of State Farm appeared first on MarcomCentral.

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Marketing Education Series: CRM and Marketing Automation

Learn more about the benefits of CRM, Marketing Automation and Distributed Marketing in this webinar.

The post Marketing Education Series: CRM and Marketing Automation appeared first on MarcomCentral.

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Marcom Communications, Inc. Profile

Company Name

Marcom Communications, Inc.

Company Website

https://marcom.com/

HQ Location

201 Lomas Santa Fe Dr., Ste 300, Solana Beach, CA 92075, US

Employees

51-100

Social

Facebook Linkedin Twitter

Financials

M&A