Markopolo Overview

Markopolo serves as a data-driven AI platform tailored for marketing and personalization, enabling teams to extract insights and execute campaigns efficiently. Key features include AI agents like Mark and Nabiq. Mark integrates with platforms such as Meta, Google, and TikTok, automating ad spend allocation based on performance data, eliminating manual adjustments. This ensures optimal use of advertising budgets. Nabiq functions as a dual-role AI, managing outreach and customer interactions with context-aware messaging across preferred channels, enhancing engagement. These capabilities facilitate precise targeting and improved ROI, making Markopolo a strategic asset in digital advertising.

Use Cases

Customers recommend Advertisement, Channel Marketing, Campaign Management, as the business use cases that they have been most satisfied with while using Markopolo.

Other use cases:

  • Digital Marketing
  • Product Marketing
  • Training & Onboarding
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Business Priorities

Improve ROI is the most popular business priority that customers and associates have achieved using Markopolo.

Markopolo Use-Cases and Business Priorities: Customer Satisfaction Data

Markopolo works with different mediums / channels such as Omnichannel. and Website.

Markopolo, belong to a category of solutions that help Digital Advertising Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Markopolo is a Predictive AI company providing no-code ML & AI solutions for CPG businesses. Growth is ensured through their eCommerce platform and Predictive AI Suite.

Markopolo Customer wins, Customer success stories, Case studies

AquaBLAST - Consumer Goods

Markopolo AI helped AquaBLAST, a maker of swimming accessories, solve content planning problems for niche marketing. AquaBLAST used Audience Maker and AI audiences to improve campaign performance on ...Facebook, Instagram, and Google. The optimization engine gave recommendations and helped create high-performing ad copies. Batch content production and A/B testing made campaign management easier. AquaBLAST achieved an 8x return on ad spending in the first quarter.

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bKash - Financial Services

Markopolo used its social listening and analytics tools to help bKash, a leading mobile financial service in Bangladesh, understand user sentiment and feature preferences. bKash faced negative campai...gns on social media and needed to know which features users valued most. Markopolo monitored over 360,000 users across social communities, analyzed sentiment, and identified fake negative campaigns. The analysis revealed that the electricity bill payment feature was most appreciated. bKash used these insights to target their marketing, helping them stay ahead of competitors and improve customer retention.

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Colorbox - Apparel & Fashion

Markopolo helped Colorbox boost return on ad spend by 3.6x. The platform cut cost per purchase by 44% and cost per add-to-cart by 61%. Colorbox used Markopolo's Optimization Engine and AI audiences t...o test and scale campaigns. The dashboard let them track results and make fast changes. Markopolo automated media buying, saving time and letting Colorbox focus on strategy.

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Data Connectors - Computer & Network Security

Markopolo.ai helped Data Connectors improve their social media ad campaigns. Data Connectors struggled with low engagement and sales from Facebook and LinkedIn ads. Markopolo.ai used its AI platform,... MarkTag server-side pixel, and HubSpot integration to create targeted custom audiences. Facebook ad clickthrough rates rose from under 1% to about 3%, and link clicks increased by 300%. LinkedIn engagement jumped from 0% to 45%. Data Connectors saw higher ticket sales and revenue for their cybersecurity conferences.

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Fabrilife - Apparel & Fashion

Markopolo.ai helped Fabrilife, a fashion ecommerce company, overcome fragmented analytics and missed opportunities. Markopolo's platform identified 207% more visitors than Google Analytics 4 in just ...two months. Fabrilife saw a 141% increase in ROAS and saved 27% of their ad budget. The solution also lowered customer acquisition costs by 4%. Fabrilife gained full visibility into their customer journey and improved marketing performance.

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Loppoticha - Furniture

Markopolo AI helped Loppoticha, a Belgian online retailer of premium child furniture, fix their failing ad campaigns. Loppoticha had spent €862.31 on four campaigns with zero return on ad spend (ROAS...). Markopolo AI launched new ad sets, ran AB tests, improved landing pages, and fixed conversion tracking. As a result, Loppoticha increased their ROAS by 522% and cut cost per click by 50%. Their campaigns went from 0 ROAS to 5.22 times return.

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Markopolo Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.86/5

Read Reviews (6)
Analytics

3.93/5

Read Reviews (12)
Custom Reports

3.57/5

Read Reviews (5)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.86/5

Read Reviews (6)
Analytics

3.93/5

Read Reviews (12)
Custom Reports

3.57/5

Read Reviews (5)

Software Failure Risk Guidance

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Top Failure Risks for Markopolo

Markopolo.ai Profile

Company Name

Markopolo.ai

Company Website

https://www.markopolo.ai/

HQ Location

8 The Green, Dover, Delaware 19901, US

Employees

11-50

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