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Maropost: Reviews, Testimonials and Expert Opinions
(2111)Marketing Automation platform for multi-channel customer engagement
Top 44 Maropost Alternatives
SAP Marketing Cloud
Marketing Cloud offering customers the freedom to define their journey
SAP Marketing Cloud is a marketing solution that empowers marketers to successfully generate demand, increase lead conversions, and, ultimately, drive more sales by understanding the marketing performance. It utilizes the power of machine learning to gain deeper insights into customer behaviors to create personalized customer engagements and empowers marketers to make intelligent decisions with data visualization tools that synthesize data into insights. ...
It assists to identify, capture, and enrich customer profiles across all sources in a single view to gain insights into customers’ real-time intents and collaborate across teams and provide transparency into marketing plans, budgets, and performance in real-time. It targets and plans cross-channel engagements accurately to deliver the personalized experiences customers expect and also generates, nurtures, and converts leads into revenue with close collaboration between sales and marketing.
Its features include trusted data management, complete customer profiles with data for gaining deeper insights into customer behaviors and desires, greater transparency and access to marketing information, business intelligence for better decision-making, precise customer targeting, personalized customer interactions and many more.
Klaviyo
Marketing Automation & Email Platform for Ecommerce businesses enabling brand building and sales growth
Klaviyo is a Marketing and E-mail Automation software for online / e-commerce businesses, (entrepreneurs, marketers, brand managers, product managers, digital marketers), to grow their sales. It can be used by businesses of any size, ranging from start-ups to large enterprises. ...
The software helps the business owner understand the customer better by building customer profiles, segmenting them, analyzing them and engaging with them effectively using various campaigns such as call, email and social media, with a data-driven analytical approach.
Some salient features include One-click integrations, ROI-based reporting, E-mail Personalization, profiles segmentation, customer analytics, pre-built autoresponders, Facebook advertising, website tracking, dynamic data blocks, product recommendations, custom activity fields, drag-and-drop email design, smart sending, responsive e-mail templates, E-mail newsletters, automated list imports, real-time tracking of e-mail campaigns and AB Testing to optimize.
OutboundEngine
Marketing Automation platform to target new customers, build loyalty and close more business
OutboundEngine is a cloud-based email and social media marketing software through which clients can build and run campaigns for online marketing. It enables customers to craft a well-rounded marketing strategy using email and social media tools. ...
OutboundEngine automates sending of newsletters to clients through email and social media posts. It updates to content on different online platforms to keep the audience engaged and generates a track report of all social media activities. It allows clients to create custom marketing campaigns for businesses, automate email marketing, social media marketing and referral campaigns and create online business profiles.
OutboundEngine features include Referrals, review management, business listing management, social media advertising, email newsletters, social media management and more. The tool also helps plan marketing calendars with every email and social media update remaining topically consistent and relevant.
Marigold Engage
Create more meaningful relationships with every interaction
"I don’t use the phrase “partner” often when it comes to describing vendors, but with Sailthru it’s what they truly are to us. The tech is strong, but the partnership is game-changing.
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- Garrett Bewkes
Listrak
Marketing automation platform that delivers seamless, personalized cross-channel interactions
Listrak is a marketing automation platform for retailers which provides seamless, personalized customer interactions to accelerate growth and engagement. It is primarily a multi-channel marketing ...
Key features of Listrak include: Cross-channel orchestration, customer insights, unified 360 customer profile, behavioral based triggers, and predictive personalization. Listrak platform helps to unlock unified customer data through powerful exploration and visualization tools integrate customer insights actionable through segmentation, automation and orchestration. It automatically generates timely and relevant messages directly across customer journey to influence purchase intent to maximize customer life time value.
ClickDimensions
The only unified marketing, analytics and services platform in the market for organizations that use Dynamics.
ClickDimensions is a Marketing Automation Software. It is natively created for and built into Microsoft Dynamics 365 to help marketers attract leads, close sales and engage customers. ...
ClickDimensions’ features include campaigns automation, email marketing, web form creation, event management, web intelligence, lead scoring and landing pages. The solution’s rich functionality for web intelligence, lead scoring, campaign automation, nurture marketing and social discovery allows marketers to discover those who are interested in their products, qualify leads and pass them to salespeople. Latter will elaborate on the relationships and convert opportunities into customers.
ClickDimensions’ campaign automation allows businesses to build multi-channel and automated campaigns using a drag-and-drop interface. Email marketing helps businesses create and send bulk HTML emails with all send, open, click and bounce data reporting at an aggregate and individual level. Webform helps in collecting data of visitors and linking it with CRM records while event management helps in tracking contacts and leads registrations.
Acoustic Campaign
Build smarter campaigns | Acoustic
Acoustic Campaign is a multi-channel campaign platform that is insight optimized and helps to increase engagement and conversions by offering the right message, at the right time, in the right channel. It also helps in attracting new customers and exceeding revenue. ...
Some of its features include creating personalized campaigns to improve performance along with drag and drop message creation and customized performance dashboard, making smarter and faster marketing decisions, and keep growing with efficient, multi-channel campaigns at scale, lead scoring, segmentation, landing pages, progressive profiling, CRM integrations, web tracking, and more.
Bloomreach
Bloomreach - Powering Enterprise CMS and Optimizing Commerce Experiences
Bloomreach is the world’s #1 Commerce Experience Cloud, empowering brands to deliver customer journeys so personalized, they feel like magic. It offers a suite of products that drive true personalization and digital commerce growth, including Discovery, offering AI-driven search and merchandising; Content, offering a headless CMS; and Engagement, offering leading CDP and marketing automation solutions. Together, these solutions combine the power of unified customer and product data with the speed and scale of AI-optimization, enabling revenue-driving digital commerce experiences that convert on any channel and every journey. ...
Bloomreach serves over 850 global brands including Albertsons, Bosch, Puma, FC Bayern München, and Marks & Spencer. It is built specifically for brands, retailers and B2B companies who want to grow their revenue online while delivering each of their customers a premium, personalized experience. It helps to improve consistency and increase sales and revenue.
Bloomreach is backed by over a decade of AL/ML investment focused on digital commerce. Its models, algorithms, category-specific taxonomies, synonym libraries, and semantic AI and machine-learning outperform the market and drive meaningful revenue growth for clients. It also leverages the learnings from searches and transactions with an API-first set of solutions meant to help them reach and exceed the business goals.
Its features include semantic search to find products fast, working in tandem with merchandisers to help them be more data-driven and impactful, creating and controlling the whole experience across all channels, product discoverability with pathways, creating rules, and customizing the product list to achieve business goals and more.
Oracle Responsys
Oracle | Integrated Cloud Applications and Platform Services
Oracle Responsys enables marketing organizations to seamlessly manage, personalize, and orchestrate all interactions, across all critical channels of engagement. Oracle Responsys empowers the ...
Oracle Responsys's Individualized Email Marketing feature helps to understand consumers through their data signals and build exceptional consumer experiences, Oracle Responsys's Cross-Channel Consistency feature enables marketers to create consistent experiences for consumers engaging with their brand via mobile, display, email, and social channels. The software enables marketers to get the capabilities and data needed to directly evaluate the performance of each campaign, and the tools they need to respond to critical customer signals and data
Customer.io
Send Automated Messages. Deliver Results.
Customer.io is a marketing automation tool for sending relevant messages like emails, push notifications, and SMS based on behavior across web and mobile products. It helps to build brand awareness and acquire customers. ...
An integration with Customer.io provides the complete information of the user which helps in sending personalized messages to the individual. It’s A/B testing helps to review the data and further improve the performance.
Customer.io provides multiple ways to get real-time business data from the product which updates the user database. Its segmentation platform helps to enhance the performance by calculating the real-time and performance scale of the business and the workflow builder allows to create high-performance campaigns in an intuitive drag-and-drop interface to reach the customer whenever and wherever they are.
Resulticks
Omnichannel Marketing Automation
Resulticks is a real-time conversation marketing cloud that changes the marketing solutions landscape for customer experience, acquisition of a customer, and brand loyalty. It helps businesses of all sizes target audiences and generate leads through real-time engagement with clients. ...
Resulticks enables marketers to prepare campaigns for various communication channels including phone, email, social media, and digital assistants based on customer behaviour, location or interest. Resulticks helps managers monitor customer actions and collect insights from every owned, earned and paid media asset such as landing pages, social ads, email alerts for planning future campaigns. Additionally, team members can trigger automated responses and prioritize client communications to nurture leads. Key features include conversion tracking, customer profiling, predictive analytics, and campaign performance management.
Resulticks offers API-based integration which lets users connect the system with third-party applications, letting them synchronize data and drive targeted campaigns. Resulticks enables real-time and dynamic responses by providing an engine that leverages machine learning for the purpose of maximizing the impact of marketing messages and sustaining continuous conversations.
emfluence Marketing Platform
Marketing Platform to create, track, and deploy successful digital campaigns
Maropost excels in engagement management and customer relationship enhancement, positioning itself as a strong choice for large enterprises in the publishing and marketing sectors. emfluence Marketing Platform offers robust social media management and customer acquisition capabilities, appealing to industries like computer software and information technology. Both platforms provide essential marketing automation features and support channels, catering to specific business sizes and industry needs. ...
MailerLite
Email marketing platform with advanced features and powerful tools
Mailerlite is an email and digital marketing automation platform for marketing teams to increase customers, to enhance customer relationships and sales. Mailerlite helps marketing teams to build ...
Mailerlite comes with drag and drop editor, rich text editor, custom html editor, newsletter template and ecommerce campaigns for creating amazing campaigns. It uses prebuilt template to build creative and attractive landing pages. It uses A/B testing split testing for find the best performing landing page and make landing page GDPR complaint. It uses drag and drop builder to create pop-ups without having to code and build custom surveys by using the pre-built blocks.
Zoho Campaigns
Email marketing software that drives sales.
Zoho campaigns is an email marketing automation product that helps to drive sales and revenue. The software helps to create, send and track email campaigns. This platform works on a pay-as-you-go ...
The marketing automation software offers a real time tracking of email that opens, number of clicks, and forwards. It also automatically manages the unsubscribes and email bounces. The users can choose either drag-and-drop editor or pre-defined email templates to draft responsive email campaigns. Apart from this, the tool helps devise email campaign strategy with insights from historical campaign performances.
Sharpspring
Sales & Marketing Automation Platform to boost conversions and deliver results.
Sharpspring and Maropost both cater to the marketing automation niche but differ in target audiences and functionalities. Sharpspring excels in workflow and engagement management with broad integration capabilities, attracting larger enterprises, particularly in marketing and advertising sectors. On the other hand, Maropost focuses on enhancing customer relationships and scaling best practices, appealing more to enterprises in publishing and education. Both offer valuable features, yet their core audiences and supported tasks highlight unique strategic uses. ...
Campaigner
Email Marketing Automation At Scale
Campaigner is an email marketing automation platform which allows marketers to drive higher ROI, nurture leads better and get more sales. It is built by marketers to help small, medium and large businesses strengthen customer relationships and drive sales. ...
Campaigner features include professional email campaign creation, industry-leading A/B split testing, advanced list management and segmentation tools, targeted email autoresponders and workflows, powerful API and CRM integration, and detailed campaign reporting. It personalizes every aspect of an email for each individual subscriber. Users can test how subscribers react to the finer aspects of an email campaign before sending the entire list.
Campaigner for eCommerce is for Shopify and Magento store owners wanting to realize the full potential of email marketing. It helps to strengthen customer connections, create greater brand awareness, and increase sales through new and repeat business.
SAP Marketing Cloud
Marketing Cloud offering customers the freedom to define their journey
Maropost excels in providing robust engagement and campaign management tools, making it preferred for industries like publishing and marketing. SAP Marketing Cloud offers rich analytics and integration features and is suited for diverse sectors such as healthcare and transportation. Maropost serves more large enterprises, while SAP Marketing Cloud appeals equally to mid-market and enterprise levels. Both offer comprehensive support options but differ in capabilities and primary user sectors. ...
Shortstack
Get More Leads From Your Marketing Campaigns
ShortStack is a digital marketing platform built for engagement, lead collection and marketing automation. It helps to acquire customers and increase sales and revenue. It’s a customizable all in ...
ShortStack is used to design, publish and optimize landing page promotions which Includes forms and feeds to gather valuable consumer data and uses email marketing tools to build a rapport with leads. Its built-in analytics data allows to understand how campaigns are performing, in real-time, track the entries, promote campaigns on social media. It helps to create a campaign or user can take advantage of custom design services.
Direct Mail For Mac
Create and send great looking email newsletters with Direct Mail, an easy to use email marketing app for the Mac.
"This app totally exceeded every expectation I had for it. With a VERY short learning curve, I have been able to create and send out custom, attractive emails to my client base. Simple, straightforward…I can’t recommend this app enough.
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- Xio
Campaign Monitor
Powerful email marketing software with drag-and-drop simplicity
Campaign Monitor is a cloud based email marketing tool used by entrepreneurs to design and send newsletters, manage new subscription and, promote and enhance customer base. The primary features ...
WYSIWYG Email Editor.
The platform offers pre-defined templates which the users can customize for their own brand and use it for the relevant marketing campaign. It also supports engagement-based segmentation to ensure distribution of right content to the relevant contacts.
Brandwatch Consumer Research
Brandwatch | Consumer Research | powerful listening platform
Brandwatch Consumer Research is an AI-based consumer intelligence platform, helping the brands and agencies to make insightful, data-driven business decisions. It helps to grow market share and acquire customers. ...
Consumer Research provides instant access to the largest archive of consumer conversations which helps in decision making with the contents needed at times. It helps to get the right information to the right people in the right format.
Consumer Research collects data from APAC regional sites and creates channels to monitor specific Twitter, Facebook, and Instagram accounts. It also helps to find insights, creates automated reports, email alerts, export data to merge with other data sets, integrates with the partners to cover a range of social media management needs and many more features help to collect, categorize, analyze, and make tangible changes using insights.
Vertical Response Email Marketing
Email marketing software with tools for running marketing campaigns including lead capture forms and landing pages
VerticalResponse an email marketing platform that helps businesses connect with their customers on email, social media and more. It assists to build brand awareness and acquiring customers. It ...
With the help of email editor, VerticalResponse creates attractive templates, or build messages. It also saves time with automatic welcome messages and other autoresponders that ensure a great experience for email subscribers.
Meltwater Social Media Analytics
Empowering marketers with social insights for action
Meltwater Social Media Analytics is a Social media marketing platform for measuring, managing and magnifying corporate reputation. It provides a set of media intelligence and social listening tools. It helps to increase sales and revenue and build brand awareness. ...
Meltwater combines the power of AI to with a comprehensive source database to provide clients advanced media monitoring, social listening, social media management, PR Analytics and Influencer Engagement tools.
Meltwater's PR Measurement and Social Media Analytics tools use artificial intelligence to gather business knowledge for better strategic decision making. it helps in tracking campaign impact, measuring social sentiment, understanding competitors' online footprint, or managing social media profiles. It's executive and enterprise tools help to forecast and identify threats and share external data.
Brandwatch
Digital Consumer Intelligence
Brandwatch is a social media monitoring tool that provides structure to the voices of potential customers, so as to make decisions that fit your business goals and to become consumer fit. It is suited for businesses and brands to get the right information to the right people in the right format. ...
This tool provides Brand management, content strategy to reach target audience, competitor analysis, enhanced customer experience, influencer marketing tools and protecting brand image.
It features flexible UI for quick insights and deep analysis, track brand health, analyze key trends, optimize brand with changing consumer perceptions and trends, measure impact of marketing strategy, customer journey mapping by automatically segmenting and analyzing consumer conversations, data integration & visualization, discover audience content affinities, amplifying content to the right people, identify real influencers who generate real engagement, discover effective micro-influencers, monitor ROI of your influencer campaigns, real-time insight on online presence relative to competitors, measure customer sentiment, detect emerging crisis, spot negative mentions instantly, share crucial communication across organization in real-time to ensure right people have right information at all times.
Pyze
Embled User Analytics & Marketing Automation
Pyze is a digital transformation analytics and engagement platform to maximize process efficiency and application productivity through low-code process mining and usage analytics. It helps brands and enterprises to maximize user retention through AI-based engagement and personalization across digital platforms. It provides marketing and product teams with cross-platform user behavior analytics and automated segmentation to deliver hyper-relevant omnichannel campaigns and content personalization. ...
Pyze auto-discovers complex end-to-end business process flows to surface process bottlenecks, activity hotspots, and user experience optimization opportunities. It enables continuous improvement across multi-screen product journeys by providing a data-driven approach to maximize ROI and business impact, regardless of the underlying technologies.
Key features include cross-platform analytics, business success optimization, analytics center of excellence, behavior measurement, and user engagement.
EasySender
All-in-one solution to protect email domain immediately.
EasyDMARC’s deliverability tool, EasySender, covers all the aspects of email deliverability. The variety of features on the platform cover email list verification, mailbox warmup, and inbox placement. ...
DataEQ
Accurate opinion data through advanced sentiment analytics
DataEQ is an AI and human intelligence Platform for financial services, telecommunications, and retail that enables real-time mitigation of risk, improved retention and acquisition rates, and superior customer experience. ...
DataEQ’s uses a combination of AI and human intelligence to understand the nuances of human conversation. Its proprietary crowd-sourcing platform consisting of local language contributors filters noise out of high-risk, high-value conversations and enables verification and categorization of social media posts and other short-form texts.
DataEQ ’s Social Customer Service Audit includes an analysis of Twitter customer response time, response rate and a share of priority conversation, which enables improving customer service, customer value, and retention and acquisition rates.
Higher Logic Thrive Marketing
Marketing Automation delivering personalized content and targeted communications
Maropost and Higher Logic Marketing Automation excel in marketing automation but cater to distinct audiences. Maropost shines in large-scale enterprise settings, supporting publishing industries with standout features like custom reporting and robust 24/7 support. Higher Logic suits diverse sectors, notably non-profit management and healthcare, with strong engagement management and comprehensive vendor support including training. Both resolve essential business objectives: Maropost boosts brand engagement while Higher Logic focuses on enhancing ROI. ...
Resulticks
Omnichannel Marketing Automation
When comparing Resulticks and Maropost, Resulticks excels in analytics and data integration, making it suitable for businesses focusing on social media and omnichannel engagement. Maropost emphasizes extensive email and social media management capabilities, serving industries like publishing and marketing. It is designed for large enterprises seeking custom reporting and features robust vendor support. Both cater to distinct strategic needs, with Resulticks aligning more with entertainment, and Maropost with educational and marketing sectors. ...
Send Social Media Dashboard
Drive strategic decision-making across the business with meaningful insights from social data and analytics
Send Social Media Dashboard is a marketing platform for businesses, marketers and agencies, to manage, monitor, engage and publish on multiple social networks. It helps to enter new markets and improve efficiency. ...
Send Social Media helps to drive sales to the business with constant branding via its powerful tools, automate the entire marketing plan via Twitter, Email, and much more, read and respond to the people saying about the brand across social networks, analyze everything including clicks, referrers, shares, comments, views and create detailed custom reports.
Some of its features include drive strategic decision-making across the business with meaningful insights from social data and analytics, advanced tools for social media posting, scheduling and real-time communication across networks and devices, reuses the best content to bring in more views and more.
Act-On
An automated Growth Marketing Platform
Maropost is tailored for large enterprises in publishing and education sectors, excelling in engagement management and campaign analytics. Act-On serves a broader audience, with strong analytics and lead management, ideal for tech and marketing industries. Both products emphasize customer acquisition and relationship building, but Act-On offers more comprehensive support options and data integration capabilities. ...
itracMarketer Platform
Email & Marketing Automation CRM Platform to improve and grow business.
Maropost offers a robust suite of marketing automation capabilities suited for enterprises, focusing heavily on customer engagement across various channels and backed by extensive support. itracMarketer Platform, on the other hand, is tailored to industries like Finance and Food & Beverages, with a focus on cost-effective market expansion and customer acquisition, supported by essential data management features. ...
Keyhole
Hashtag Tracking for Twitter, Instagram and Facebook
Keyhole is a real-time hashtag tracker tool for marketers, using Twitter, Instagram and FB. Its visual dashboard is simple and shareable with clients. Keyhole brings clarity to social media metrics by delivering actionable, easy to understand data to brands, journalists and marketers. ...
Keyhole features include sophisticated ad campaigns tracking & measuring tools, brand reputation & competitor monitoring, event insights to capture in real-time social and digital impact, influencer impact measuring. Keyhole’s API allows to track conversations about any topic: be it a brand, product, hashtag or campaign by creating and managing real-time hashtag and keyword trackers on your end.
Keyhole was built to deconstruct the conversation behind the campaign’s hashtag and help measure and share performance in seconds. It helps influencers increase engagement through recommendations on how to optimize posts and posting time and help maximize influencers’ influence. By growing engagement with Keyhole’s customized engagement recommendations, and then engage with followers and brand mentions to convert more leads.
Affinity Analytics
Easily surface real-time insights and drill into the data and trends that will shape the future of business.
Affinity Analytics is a business intelligence and analytics platform designed to increase visibility into and analysis of most important data. It helps to increase visibility into initiatives that drive results, and gain the analytical depth and flexibility to make quicker data-based decisions. ...
It provides fully customizable dashboards and granular, real-time reports to help companies conduct a deep analysis into the trends and performance drivers that affect critical business processes. All reports can be drilled deeper into custom segments such as industry vertical, company type, company size, and other factors. Users can easily export or email any reports to share them with key stakeholders.
Key features include surface real-time insights and drill into the data, increase visibility into initiatives that drive results, create custom dashboards, uncover data patterns, automate team workflows, and more. It sets, tracks, and visualizes key KPIs to identify the most effective ways to manage deal pipelines.
NetBase Quid
Next generation consumer and market intelligence platform, delivering contextual insights to reveal business trends
Netbase Quid is a Consumer and Market Intelligence platform. It provides real time consumer insights across the organisation, from the brand and digital marketing, public relations, product management to consumer care. It provides real-time, fast and accurate social media analytics that help the companies grow their business. It is suitable for small, midsize and large brands and marketing agencies. ...
The primary features include social media monitoring, brand health monitoring, campaign performance measurement, dashboards and reports. NetBase Quid helps companies manage their brands, and understand their customers in order to build a better and lasting relationship. It monitors posts from social media and captures what people are saying about brands. It can understand sentiments behind written text through its Natural Language Processing (NLP) engine. This allows the system to reveal consumer information such as attitude, willingness to purchase and needs.
The NetBase Quid platform processes millions of social media posts daily for actionable business insights for research, marketing, PR customer service, sales, and product innovation. It offers businesses foresight and real-time social information to stay "in the loop" and fuel action for their brands.
ContactMonkey
Internal communications and employee engagement software with email tracking, scheduled sends and other tools
ContactMonkey is an Internal email communication software that enables improving workplace communications and employee engagement. It can be used by enterprises and businesses of all sizes. ...
ContactMonkey features include drag and drop email templates, employee engagement surveys, Outlook and Gmail Integration, and Email tracking and analytics. The Outlook and Gmail email template builder enables selecting from the library of templates which can be customized for company branding and guidelines. It also includes employee engagement surveys using pulse surveys, emoji reactions and comments.
Email tracking and analysis feature enables real-time tracking on email open or link-click, sending of mass personalized emails using mail-merge and planning and scheduling in advance for sending later. Dashboard analytics provides insights on team performance and other metrics.