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MediaMath platform: Reviews, Testimonials and Expert Opinions
(1215)Omnichannel Programmatic Marketing | MediaMath
Top 38 MediaMath platform Alternatives
Amobee
Advertising solutions that unify, optimize and grow your business.
Amobee is an advertising platform that understands how people consume content. It optimizes outcomes for advertisers and media companies while providing a better consumer experience. Through this platform, customers are helped to further their audience development, optimize their cross channel performance across all TV, connected TV, and digital media, and drive new customer growth through detailed analytics and reporting. Amobee is a wholly-owned subsidiary of Singtel, one of the largest communications technology companies in the world. ...
Amobee is an Advertiser Campaign Management Software. Amobee is a technology company that transforms the way brands and agencies make marketing decisions. Amobee's patented Brand intelligence technology measures digital engagement to provide a deeper understanding of audiences, their mindsets and interests.
Its unified platform enables marketers to seamlessly plan, and activate cross-channel, programmatic media campaigns using Brand Intelligence and includes ads API integrations with Facebook, Twitter, Instagram, Pinterest and Snapchat. The key features incude Target audiences across channels and devices and Access to direct publisher inventory.
It allows to understand and optimally influence consumers' decision journey across any stage. Amobee enhances opportunities to reach potential cunsumers with timely messaging by merging owned data assets with Amobee's robust second and third-party data marketplace.
Criteo Dynamic Retargeting
Criteo
Criteo Dynamic Retargeting is a cloud-based advertising platform that delivers the right ad at the right moment in the shopper journey. It is designed to help businesses of all sizes in generating brand awareness, acquire customers through targeted campaigns, generate more sales, bring shoppers back to buy, and maximise the budget. Its tailored video and display ads are delivered to publishers and designed for measurable performance. ...
The AI-enabled application comes with a shopper graph, which allows marketers to identify customers' interests based on searching and buying behaviour, letting them create advertisements in real-time with required colours, fonts or navigations.
Some of its features include conversion tracking, ad retargeting, performance metrics and real-time bidding. It offers integration with various third-party eCommerce platforms such as Magento, PrestaShop, Shopify and more.
Adroll
Grow your business. Boost your sales.
Adroll is an Advertiser Campaign Management Software. AdRoll’s Growth Marketing Platform specializes in retargeting which aims to convert window shoppers into buyers of your product or service in your site. ...
Adroll features include cross-channel attribution that gives a unified view of the touchpoints influencing customer behaviour and can scale what drives growth. Its advanced audience targeting works together with proprietary AI to create brand awareness and drive high-quality new site traffic. It helps to inspire action across ads, email, and online stores.
AdRoll integrates easily with everything else—including leading e-commerce platforms, email and marketing automation, popular reporting tools and more. AdRoll’s Growth Marketing Platform centralizes essential marketing and advertising activities, all in one place, serving as mission control for the entire customer journey.
Skai
Data-driven insights and optimization technology that scales performance and engagement
Skai platform is a go-to-market engine that uses NLP to provide predictive insights and trends for understanding customer needs and preferences. The data can be used for product design, defining marketing strategy, product marketing and testing and performance measurement. The market intelligence data is available across various industries such as Apparel, Consumer Electronics, Food & Beverages and more. ...
Skai platform unifies data collected from various sources such as Social discussions, Blog and Influencer posts, Product listings and Reviews, and Point of Sale data and applies its patented NLP technology to arrive at the context and insights. It provides market intelligence with consumer behaviour, purchase habits, consumer sentiment and future trends and opportunity forecasts.
The analytics data is accessible through dashboards that integrate into any business intelligence environment and is customizable to meet specific business requirements. It provides measurement and attribution data for arriving at the success of marketing campaigns and product launches.
Mediaocean
CROSS-MEDIA CAMPAIGN MANAGEMENT PLATFORM FOR SELLERS
Mediaocean is an Advertiser Campaign Management Software. Mediaocean develops and provides advertising software and computing services for advertising agencies, media owners, advertisers, television networks. ...
Mediaocean, Spectra, is an advertising management platform that enables its users to manage business data, control expenditure, and find solutions for billing, accounting, and workforce time management. Prisma delivers operational infrastructure and data intelligence services across multiple channels, including display, video, mobile, search, social, and more. Optica, a cloud-based advertising delivery network and trafficking management system combines media, talent, and advertising delivery. Aura is a project time and cost management platform that allows its users to track time, monitor costs, and track and reimburse expenses. Connect integrates media suppliers, data providers, advertising servers, and third-party technologies allowing agencies to build optimal solutions for businesses and operations.
Its traditional and digital media platforms enable agencies and brands to manage and coordinate the advertising workflow such as planning and buying, analyzing and optimizing, and invoicing and payments. By integrating multiple solutions into a central hub, Mediaocean helps agencies create a common framework, define standards, unify cross-channel data, and build opportunities that drive continued success.
(Mediaocean has acquired 4CInsights)
Appier CrossX Advertising
Appier | AI-powered Advertising Solutions bring you optimal campaign performance at scale
WideOrbit
The World's Leading Premium Ad Management ...
WideOrbit is an Advertiser Campaign Management Software. WideOrbit is a cloud-based advertising management platform that connects audiences and advertisements. The company's technology platform is used to streamline workflow for customers in radio, cable, and television and also offers advertising media exchange for an innovative approach to the buying process, increasing demand for broadcasters and efficiency for advertisers, enabling media companies to create value on both sides of media transactions. ...
WideOrbit provides a robust, end-to-end digital and linear operations platform including traffic, rights management, sales automation, payments, and business intelligence. WO Integrations extends connected workflow outside of the platform to certified, best-of-breed third party systems.
Wide Orbit payment suite helps finance team manage challenges by optimizing order-to-cash process, automating accounts receivable collections and improving cashflow. Enhancements to forecasting modules, including customizable dates for opportunities and forecasting; new calculations for generating weighted forecasting estimates; and shorter loading times. Sales report templates can now be saved globally so users can share formats with others in the organization. Greater flexibility in building rate cards, inducing export of programs from inventory to Excel; sorting by selling books; and filtering by weeks and levels from a Rate Card Excel export. A new Standard Planner Report for campaigns with customizable daypart summary display and output by Total Cost, Total Spots and Average Rate.
Acquisio
Website Design and Online Marketing for Small Business | Web.com
"...our team can focus more on keyword strategy, ad strategy and the nuts and bolts of the accounts instead of laborious tasks that don’t necessarily contribute to driving ROAS for our clients.
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- Lee Goldberg
Lotame
DMP Provider | Data Management Platform & Solutions
Lotame is a cloud-based data management platform that allows users to collect, organize and activate data from different sources in real-time. Lotame provides solutions for publishers, marketers ...
Lotame’s connected data technologies, curated second-and third-party data exchanges, and high-touch customer service makes the trusted choice for clients that want to build a panoramic view of their customers and activate everywhere no cookies required.
Mailchimp
Become the brand you want to be with smarter marketing built for big things.
Mailchimp is an all-in-one marketing tool for businesses and provides a complete marketing platform and an email marketing service. This is primarily used by marketers to grow business. The ...
It helps to build, launch and measure campaigns across channels. It helps brand building using a content studio and brand templates and helps in creating domains and websites. MailChimp also has an advanced reporting & analytics platform to measure the campaign performance and give smart recommendations for campaigns using A/B testing and multivariate testing.
Klaviyo
Marketing Automation & Email Platform for Ecommerce businesses enabling brand building and sales growth
Klaviyo is a Marketing and E-mail Automation software for online / e-commerce businesses, (entrepreneurs, marketers, brand managers, product managers, digital marketers), to grow their sales. It can be used by businesses of any size, ranging from start-ups to large enterprises. ...
The software helps the business owner understand the customer better by building customer profiles, segmenting them, analyzing them and engaging with them effectively using various campaigns such as call, email and social media, with a data-driven analytical approach.
Some salient features include One-click integrations, ROI-based reporting, E-mail Personalization, profiles segmentation, customer analytics, pre-built autoresponders, Facebook advertising, website tracking, dynamic data blocks, product recommendations, custom activity fields, drag-and-drop email design, smart sending, responsive e-mail templates, E-mail newsletters, automated list imports, real-time tracking of e-mail campaigns and AB Testing to optimize.
Robly
Grow your list and get more opens with Robly. Boost your open rate by 50%.
Robly is an email marketing software that supports to boost campaign open rates and grow newsletter subscriptions. It is suited for businesses of all types looking to increase the open rates of their marketing campaigns. ...
It provides OpenGen to boost open rate, Exit-intent Pop-up Wedges technology, customer support, Robly AI, Social Media tools, Mobile-responsive templates, Autoresponders and reporting tools.
It features the OpenGen technology which allows to get 50% more opens and Robly AI that sends your email campaigns to the subscribers at the right time. Exit-intent Pop-up technology uses a pop-up widget to viewers who are leaving your website to join your mailing list. Robly’s A/B provides optimization of campaigns and also mobile-responsive templates. It also has the device specific reporting option that lets us know which device people use to open the email campaigns and also show hourly email open rates.
SMSEdge
SMS Edge | MS Marketing Platform Built For Performance Marketers
SMSEdge is an SMS marketing platform for professional SMS marketers that helps to run smart SMS campaigns, get to know the users, and efficiently track the marketing efforts. It helps to enter new markets and improve ROI. ...
SMSEdge empowers marketers to run better SMS Marketing Campaigns. It uses people, processes, and technology to deliver better results. It also helps the clients to optimize their marketing campaigns and enables the clients to send SMS at a lower cost with higher delivery rates.
SMSEdge holistic features include routing technology based on the ability to deliver, CTR and price, real-time unique CTR tracking, ready-to-go, and easy-to-use user interface, conversion tracking, performance, and ROI reports, and advanced API integration to add powerful SMS capabilities to any application.
Kochava
Mobile Attribution Platform & Mobile App Analytics
Kochava is the leading mobile data attribution platform that gives customers access to powerful measurement features and global coverage with thousands of network and publishers integrations It ...
Kochava enables people-based marketers to establish and enrich user identities, segment and activate audiences, and measure and optimize their campaigns across all connected devices.
ProTexting
Features and Apps on Demand
ProTexting is a SMS marketing platform that helps you communicate with your contacts more efficiently through a suite of highly interactive SMS marketing campaigns. It is suited for any business looking to effectively reach current and potential customers with a complete marketing campaign. ...
It features group texting, mobile keywords, text-to-win, mobile surveys/voting, QR codes, URL shortener, Analytics, Web signup tools, text feedback, virtual business card, SMS auto responders, name & email capture, Two-way messaging, MMS, Social media integration, Recurring Text Messaging, Validators, Drip Campaigns, Loyalty program, Text to Screen and scheduled Auto-replies.
It helps to grow subscribers and data, run campaigns, provide campaign tools, widgets and integrations. It provides instant access to Short Code, Mobile marketing compliance, connect social accounts and customer service. It offers to analyze campaigns performance, boost revenue and increase audience reach.
Stackadapt
StackAdapt: #1 Programmatic Native Advertising Platform
StackAdapt is an advertising platform - a hub of innovation, imagination, creativity and a growing team that empowers digitally-focused companies to deliver outcomes and exceptional campaign performance every day. StackAdapt understands the business of agencies and the nature of advertising, helps to deliver unique insights, develops inspiring pitches and world-class campaigns. ...
StackAdapt is more productive and drives the best results for their clients. It gains insights into the campaign's potential, before launching it. It creates, activates and optimizes campaigns with confidence and ease and also understands campaign effectiveness, driven by machine learning and AI.
Its features are a creative studio, planner to identify the highest-value opportunities to reach customers, reaching relevant users on all devices and channels, streamlines reporting and analytics, machine learning and artificial intelligence and more.
Ascent360
Data Driven Marketing Platform that result in immediate returns and lifetime advocates
Ascent360 is a Customer Data Platform for B2C companies enabling businesses to grow revenue and create authentic relationships with prospects and customers.. Ascent360 features 3 main modules - ...
The Humanize module enables insights into customer data for personalized campaigns guided by a playbook on running campaigns, and data segmentation. The Realize module provides tools for automated omni-channel campaigns, revenue attribution, and Reporting and Analytics for insights on business performance and ROI
Cake Affiliate Marketing Solution
Performance Marketing Software | CAKE
CAKE is a cloud-based affiliate marketing solution designed for businesses to optimize partner and campaign performance with real-time insights, custom targeting, whitelisting, data security tools and unique commission structures. ...
It features white-labeled interface, real-time reporting, account control, open API, custom targeting, location targeting, device targeting, Pixel & Postback management, Event tracking, tagging, click & conversion caps, mobile measurement, impression tracking, referral rewards, offer contracts, voucher code support, easy integration and Audit trail.
It provides smart insights to elevate performance, custom targeting to maximize traffic and increase profit margins, intelligent Scaling, Enterprise Reliability, 24/7 team support, pixel whitelisting to maintain Affiliate Program credibility and data security to eliminate privacy concerns
WordFly
Smarter Digital messaging
WordFly is a smart digital messaging platform that design thoughtful and responsive emails with easy-to-use tools to deliver the messages on every tablet, phone, and PC. It helps to increase sales and revenue and improve ROI. ...
WordFly helps to create emails with the drag-and-drop editor, customize every detail for the brand, enhance and resize images, and even use the own code. It also helps in attract new visitors and engage the audience with SMS, forms, surveys, landing pages and RSVP for events.
Some of its features include images, videos, animated GIFs, text blocks, and buttons to create email, responsive email designer, mobile-first templates, spam testing, invoice preview, custom reusable block and many more.
Criteo Dynamic Retargeting
Criteo
Criteo Dynamic Retargeting is a cloud-based advertising platform that delivers the right ad at the right moment in the shopper journey. It is designed to help businesses of all sizes in generating brand awareness, acquire customers through targeted campaigns, generate more sales, bring shoppers back to buy, and maximise the budget. Its tailored video and display ads are delivered to publishers and designed for measurable performance. ...
The AI-enabled application comes with a shopper graph, which allows marketers to identify customers' interests based on searching and buying behaviour, letting them create advertisements in real-time with required colours, fonts or navigations.
Some of its features include conversion tracking, ad retargeting, performance metrics and real-time bidding. It offers integration with various third-party eCommerce platforms such as Magento, PrestaShop, Shopify and more.
Affise
Performance Marketing Software for online advertising campaigns in real-time
Affise is a performance marketing software for networks, advertisers & agencies to manage their affiliate networks, track traffic, & optimize their results. It helps professionals automate processes from the creative phase to conversions and from publishers to payments. ...
Affise streamlines routines and procedures yet at the same time it cuts down costs. It centralizes and automates workflows, eliminating the need for many platforms and programs. Affise enables enterprises to create new affiliate profiles with information such as name, contact details, generated API key, global postback URL and payment information.
Managers can target a specific audience based on geographic regions, mobile carriers, browsers and more. Additionally, users can generate payouts in multiple currencies and export billing information in several formats. Affise comes with an application programming interface (API), which allows enterprises to modify and integrate the platform with various third-party systems.
Google Ad Manager
Integrated Advertising Management Platform - Google Ad Manager
Google Ad Manager is an ad management platform for large publishers who have significant direct sales. It helps publishers streamline operations and capture the most value for every impression. It helps to increase sales and revenue and enhance customer relationships. ...
It provides granular controls and supports multiple ad networks, including AdSense, Ad Exchange, and third-party networks. It’s a complete platform to grow ad revenue and protect brand wherever people are watching, playing, or engaging.
Some of the features of Google Ad manager include deliver immersive ad experiences across any device or platform, monetize video wherever people are watching, manage all ad sources in one place and grow business with programmatic and data-driven decision-making, turn data into insights to make smarter decisions and many more.
Skai
Data-driven insights and optimization technology that scales performance and engagement
Skai platform is a go-to-market engine that uses NLP to provide predictive insights and trends for understanding customer needs and preferences. The data can be used for product design, defining marketing strategy, product marketing and testing and performance measurement. The market intelligence data is available across various industries such as Apparel, Consumer Electronics, Food & Beverages and more. ...
Skai platform unifies data collected from various sources such as Social discussions, Blog and Influencer posts, Product listings and Reviews, and Point of Sale data and applies its patented NLP technology to arrive at the context and insights. It provides market intelligence with consumer behaviour, purchase habits, consumer sentiment and future trends and opportunity forecasts.
The analytics data is accessible through dashboards that integrate into any business intelligence environment and is customizable to meet specific business requirements. It provides measurement and attribution data for arriving at the success of marketing campaigns and product launches.
Blueshift
Customer Data Platform that activates data across the entire omnichannel customer journey
Blueshift is a Customer Data Platform including Multi Channel activation. Emails, Mobile Push, SMS, Personalized web experiences, Conversational marketing and Audience Ad targeting are some of the channels used for customer conversion campaigns. ...
Blueshift provides a complete 360 degree profile of every customer which can be activated whenever needed for making customer conversations or multi-channel campaigns. Blueshift enables Predictive Intelligence through marketer accessible AI, which ensures that the right customer is allocated to the right channel all the time. Customer segmentation is dynamically updated based on the latest customer activity.
Blueshift provides the tools for Multi-channel campaigns that include simplified user interface, quick launch of campaigns with available templates that can be customized and tools for analysing ROI.
Adobe Advertising Cloud
Ad platform that unifies and automates all channels
Adobe Advertising Cloud is an Advertising Platform that unifies and automates all media, screens, data, and creativity at scale to deliver a seamless, relevant experience across every channel that engages customers and increases conversion. ...
It manages all the digital media strategies to deliver better ads for every audience, streamlines the analysis with time-saving tools like automated performance optimization, forecasting, spends recommendations, and more. It also streamlines the creation of meaningful ad experiences that resonate with the audience.
Aweber
AWeber: Email Marketing
Aweber is an email marketing automation platform for marketing teams to increase customers, to enhance customer relationships and sales. Aweber helps marketing teams to build lists, send emails and ...
Aweber comes with drag and drop email creation, pre-built templates to create stunningly beautiful emails without having to writing code. It uses tags to trigger automated email campaigns based on clicks and opens. It uses built-in A/B testing for experimenting with the subject lines, designs and links and chose which works best.
GetResponse
Marketing Software for Small Businesses by GetResponse
GetResponse is a comprehensive marketing automation platform for marketing teams to boost sales, increase revenue and increase traffic to your website. GetResponse helps marketing teams to create ...
GetResponse comes with powerful email templates to send responsive emails, it offers scoring and tagging marketing automation to know the customer behavior in detail, using GetResponse automation workflows teams can automate marketing communications and build a complete marketing campaign with ready-made funnels.
Rakuten Advertising
Combines Rakuten's media properties; affiliate, display and search marketing
Rakuten Advertising is an Affiliate marketing platform that makes the Internet a better place that brings relevance, value, and enjoyment to everyone involved advertisers, publishers, and consumers alike. It helps to acquire customers and improve visibility. ...
Rakuten Advertising helps to discover new customers and build enduring connections that drive greater awareness, engagement, and lifetime value and shares the joy of discovery and rewards of loyalty with new audiences. It also helps to connect with the visitors to the content they want and make money with every conversion.
Rakuten Advertising helps to reach new audiences and drive record performance with multichannel products, rich consumer insights, and advanced ad tech. Its affiliate network and advanced machine learning helps to reach, engage, and influence audiences with a suite of advertising and marketing solutions. It also monetizes digital content and creates better experiences for the visitors.
Sendloop platform
Sendloop - Email Marketing Software and Professional Solutions
Sendloop platform is an e-mail marketing platform that helps e-mail marketers to perform bulk e-mail campaigns. It provides solutions for better communication and higher conversion and helps business grow faster. It helps to scale best practices and acquire customers. ...
Sendloop manages delivery service for high-volume senders having delivery issues or low open rates. The tailored email marketing platform and dedicated service helps to boost growth through email marketing. It also helps to manage all the client accounts under one roof, powerful audience management portal, send unlimited email campaigns, re-brandable client accounts, API access for integrations, one-to-one webinars and calls and many more.
Sendloop features include audience nurturing and email marketing tool helps to reach the customers, track conversions and measure ROI better. It imports the contacts, create and send beautiful emails and measure responses. It also supports with lead generation tools, hundreds of free email templates, drag-n-create email builder, repeating campaigns, and many more.
Opentracker Web Analytics
Signup to Web Analytics - opentracker.net
Opentracker Web Analytics specializes in tracking and website analytics for businesses that are serious about understanding online customers. It supports businesses to make informed advertising and content management decisions and develop investment strategies. It helps to increase sales and revenue and acquire customers ...
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Opentracker provides high quality traffic analysis solutions that are intuitive to use, simple to install, and easy to understand. It helps with efficient feedback loops between web surfers and site managers; making the internet an interactive place where traffic patterns determine website content.
Opentracker provides quality website statistics measurement and visitor tracking services. Its specializations are long-term unique visitor tracking, big data and algorithm engineering, individual user-tagging, cross-domain tracking, live clickstream reporting, real-time data streaming and many more.
Amazon Advertising
Amazon Advertising
Amazon Advertising is an ad solution that helps to find, attract, and engage millions of Amazon customers at every stage of their journey. It helps to build brand awareness and increase sales and revenue. ...
It helps to improve the visibility of individual products with ads that appear in search results and on product pages, boost brand awareness with logo and a customized headline in ads that appear in search results, grow business by reaching relevant audiences on and off Amazon and inspire customer loyalty with a multi-page store on Amazon.
