MGID Overview

MGID addresses the challenge of engaging digital consumers with its native performance and programmatic advertising platform. It solves the issue of intrusive ads by fostering a positive interaction between users and sponsored content. This approach enhances user experience and increases ad effectiveness. MGID's platform is tailored for businesses seeking to integrate native advertising strategies that align with consumer preferences and behaviors. The focus on creating a harmonious digital media environment sets MGID apart in the advertising landscape, offering a solution that balances advertiser goals with user satisfaction.

Use Cases

Customers recommend Advertisement, Sending & Publishing Communications, Engagement Management, as the business use cases that they have been most satisfied with while using MGID.

Other use cases:

  • Content Management
  • Social Media Marketing
  • Campaign Management
  • Generation Of New Leads
  • Digital Marketing
  • Contact List Management
  • Lead Qualification: Technographic
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Business Priorities

Build Brand Awareness and Improve ROI are the most popular business priorities that customers and associates have achieved using MGID.

Other priorities:

  • Acquire Customers
  • Increase Sales & Revenue
  • Improve Efficiency
  • Enhance Customer Relationships
  • Improve Visibility
  • Improve Brand Engagement
  • Increase Customer Life Time Value
  • Grow Market Share
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MGID Use-Cases and Business Priorities: Customer Satisfaction Data

MGID works with different mediums / channels such as Website. Promotions. Mobile etc.

MGID's features include Widgets, SEM, Alerts: Popups & Notifications, etc. and MGID support capabilities include 24/7 Support, Email Support, Phone Support, etc. also MGID analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Acquire traffic for a low cost while avoiding problems that big advertisers like google and facebook bring...." Peer review by Administrator

MGID, TelemetryTV, Cincopa, ScreenCloud Digital Signage, FeedOtter, etc., all belong to a category of solutions that help Native Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

MGID nurtures a new stage of digital media. Consumers engage with content and sponsored ads positively.

Popular Business Setting

for MGID

Top Industries

  • Marketing and Advertising

Popular in

  • Mid Market

MGID is popular in Marketing And Advertising, and is widely used by Mid Market,

Comprehensive Insights on MGID Use Cases

What benefits does MGID offer for Sending & Publishing Communications?

Why is MGID the best choice for Engagement Management?

What makes MGID ideal for Content Management?

25+ more Business Use Cases

53 buyers and buying teams have used Cuspera to assess how well MGID solved their Native Advertising needs. Cuspera uses 842 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Native Advertising needs.

Case Studies

Automotive

CASE STUDY Toyota Malaysia

MGID ran a 5-week ad campaign for Toyota Malaysia to boost brand awareness for the Toyota Corolla Cross HEV. The challenge was to reach 4.6 million impressions and 7,000 clicks. MGID used static and ...dynamic ads, targeting audiences interested in news, lifestyle, and travel. The campaign achieved 10.5 million impressions and 13,600 clicks, far exceeding the goals. The average click-through rate was 0.35%.

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Financial Services

CASE STUDY Checkfox

MGID helped Checkfox grow leads for their solar panel service using native ads. The goal was to find new channels for lead generation while keeping costs low. MGID used A/B testing, AI-generated imag...es, and programmatic media buying to reach homeowners in Germany. The campaign ran 30% below the target cost per lead. Checkfox praised MGID for great service and proactive support.

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Automotive

CASE STUDY Fca (Fiat Chrysler Automobiles)

FCA's native advertising campaign achieved a 120% increase in leads and a 115% improvement in engagement, driving impressive results for the automotive brand.

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Entertainment

CASE STUDY Ubisoft

Ubisoft increased engagement and ad revenue by 300% using rich media ads from MGID.

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Financial Services

CASE STUDY Betnacional

MGID used rich media ads to help Betnacional reach sports bettors in Brazil. The campaign featured animated images of Vinicius Jr. and interactive elements to boost engagement. Users could drag and t...ap to learn more and were encouraged to create accounts. The campaign got over 1 million impressions and 97,000 interactions in October. One ad achieved 210% engagement, and the overall click-through rate was 0.5%.

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Media Production

CASE STUDY Diário do Rio

MGID's internal recirculation solution and In-Text Widget helped Diário do Rio, a leading Brazilian online newspaper, boost user retention and pageviews. Diário do Rio wanted to reduce bounce rate an...d increase engagement. They used MGID's AI-powered content recommendations and native ad formats. Pageviews increased by 15% to 20%. Monthly revenue grew by 12% to 15%. The solution was fully integrated with the site's design and delivered results in just 3 days.

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Video

MGID Ads 2.0

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Frequently Asked Questions(FAQ)

for MGID

What is MGID?

MGID is a native advertising platform that is designed to help businesses monetize websites and enhance audience engagement through highly targeted content and suitable ad placements. It helps to acquire visitors, monetizes websites, builds new audiences, and grows traffic.

It allows users to engage users and generate and distribute targeted content across every stage of the consumer’s journey. Publishers can handle the monetization strategies and adjust ad placements for various formats such as display, video, or native. Using the widget, advertisers can gain engagement by identifying the appropriate moment to send messages. The solution also enables marketers to evaluate the performance of campaigns and discover a suitable ad strategy.

What is MGID used for?

MGID is a Native Advertising Software mainly used by its customers to Build Brand Awareness and Improve ROI by Advertisement, Sending & Publishing Communications and Engagement Management .

What are the top features of MGID?

Widgets, SEM and Alerts: popups & Notifications are some of the top features of MGID.

What are MGID alternatives?

TelemetryTV, Cincopa, ScreenCloud Digital Signage and FeedOtter are popular alternatives for MGID.

Where is MGID located?

MGID is headquartered at 1149 3rd str. #210, Santa Monica, Los Angeles, California 90403, US.
lightning

Peers used MGID for advertisement and sending & publishing communications

MGID Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.75/5 ★

Read Reviews (2)
Analytics

4.78/5 ★

Read Reviews (33)
Custom Reports

4.36/5 ★

Read Reviews (140)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.75/5 ★

Read Reviews (2)
Analytics

4.78/5 ★

Read Reviews (33)
Custom Reports

4.36/5 ★

Read Reviews (140)

Software Failure Risk Guidance

?

for MGID

Overall Risk Meter

Low Medium High

Top Failure Risks for MGID

MGID Inc News

Product

MGID Unveils CPA Tune, Boosting Conversions by 155% - MarTech Cube

MGID has launched CPA Tune, an AI-powered system designed to optimize conversions in native advertising campaigns. This tool uses machine learning to adjust CPC bids in real-time, improving conversion rates by 155% on average. CPA Tune allows advertisers to set CPA goals and budgets, with the algorithm managing bid adjustments to target high-converting audiences, enhancing efficiency and reducing manual efforts.

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Partnership

MGID Partners with Digiseg to Enhance Privacy-First Audience Targeting Across Global Markets

MGID formed a strategic partnership with Digiseg to integrate privacy-first, household-based audience targeting into MGIDs native advertising platform. This collaboration enables advertisers in the US, India, and key European markets to use Digisegs cookie-free audience segments, addressing privacy regulations and enhancing programmatic ad targeting across MGIDs global inventory.

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Partnership

MGID Partners with Digiseg to Enhance Privacy-First Audience Targeting Across Global Markets - Business Wire

MGID has partnered with Digiseg to integrate household-based, cookie-free audience targeting into its native advertising platform. This collaboration enables privacy-first targeting for advertisers in the US, India, and key European markets, helping brands reach audiences while complying with evolving privacy regulations.

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Partnership

MGID Partners with IAS to Strengthen Third-Party Measurement and Optimization

MGID partners with Integral Ad Science to enhance ad measurement and optimization, replacing Oracle Moat. This collaboration aims to improve ad transparency, brand safety, and campaign performance metrics for advertisers using MGID's platform.

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MGID Inc Profile

Company Name

MGID Inc

Company Website

//mgid.com

HQ Location

1149 3rd str. #210, Santa Monica, Los Angeles, California 90403, US

Employees

251-500

Social

Facebook Linkedin Twitter

Financials

PRIVATE