Movable Ink Overview

Movable Ink turns your data into personalized marketing content, creating engaging customer interactions across any touchpoint. Imagine sending an email campaign where each recipient sees content tailored specifically to their preferences and past interactions. For instance, brands like Best Buy and Delta Air Lines have used Movable Ink to transform their email programs, delivering personalized experiences that resonate more deeply with their audiences. This approach is not just about inserting a name or location; it's about crafting a message that feels individually curated. Movable Ink's platform supports real-time updates and dynamic content, ensuring that marketing efforts remain relevant and timely. Whether you're in retail, travel, or any industry that values customer engagement, Movable Ink offers the tools to elevate your marketing strategy with precision and creativity.

Use Cases

Customers recommend Engagement Management, Digital Marketing, Loyalty Management, as the business use cases that they have been most satisfied with while using Movable Ink.

Other use cases:

  • Content Management
  • Personalized Marketing
  • Sending & Publishing Communications
  • Advertisement
  • Campaign Management
  • Generation Of New Leads
  • Training & Onboarding
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Business Priorities

Increase Sales & Revenue and Acquire Customers are the most popular business priorities that customers and associates have achieved using Movable Ink.

Other priorities:

  • Improve ROI
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Enhance Customer Relationships
  • Grow Market Share
  • Scale Best Practices
  • Increase Customer Life Time Value
  • Launch New Products
  • Build Brand Awareness
  • Improve Efficiency
  • Shorten Ramp Up Time
  • Improve Stakeholder Relations
  • Improve Internal Communications
  • Improve Visibility
  • Improve Digital And Social Presence
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Movable Ink Use-Cases and Business Priorities: Customer Satisfaction Data

Movable Ink works with different mediums / channels such as E-Mail. Mobile. and Mobile App.

Movable Ink's features include Personalization, Dashboard, Gamification, etc. and Movable Ink support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Movable Ink analytics capabilities include Analytics, and Custom Reports.

Reviews

"With Movable Ink, we cut our production time in half." - Lenovo

Peer review evidence (same sources as the product rating summary)

"...New email and mobile personalization use cases that can improve your brand s lift and engagement. ..." Sign Up for Movable Ink's Newsletter
"...Data-Activated Ar Experiences Launched from Email, Web Pages, or Display Ads Movable Ink, the visual experience platform provider for digital marketing leaders, announced new augmented reality capabilities for its platform that enable any marketer to easily create branded, browser-based AR experiences that can be launched from email, web and display ads without the need to download a mobile app. ..." Movable Ink Adds Augmented Reality Solution to Its Visual Experience Platform
"...Activate your content with personalized information, like pricing and inventory, offers, and loyalty reward balances...." Platform

Movable Ink, Outgrow, Topic, Opinion Stage, Crowdriff Platform, etc., all belong to a category of solutions that help Content Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Movable Ink's platform automates the creation of complex visual content. It enhances efficiency while maintaining high-quality standards.

Popular Business Setting

for Movable Ink

Top Industries

  • Retail
  • Media Production
  • Consumer Services

Popular in

  • Enterprise
  • Small Business
  • Large Enterprise

Movable Ink is popular in Retail, Media Production, and Consumer Services and is widely used by Enterprise, Small Business, and Large Enterprise.

Movable Ink Customer wins, Customer success stories, Case studies

What benefits does Movable Ink offer for Engagement Management?

How does Movable Ink address your Digital Marketing Challenges?

What makes Movable Ink ideal for Loyalty Management?

How can Movable Ink enhance your Content Management process?

What benefits does Movable Ink offer for Personalized Marketing?

11 buyers and buying teams have used Cuspera to assess how well Movable Ink solved their Content Marketing needs. Cuspera uses 1429 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Content Marketing needs.

CUSTOMERS TESTIMONIALS
Movable Ink testimonial

Lenovo

With Movable Ink, we cut our production time in half. Testimonial By Lenovo
Movable Ink testimonial

Liam Savage

Executive, Digital and Customer Engagement

Virgin Holidays

Movable Ink has allowed us to stay ahead of the curve when it comes to personalized content within emails. Testimonial By Liam Savage
Movable Ink testimonial

Schibsted

Our biggest success factor wasn’t more sales, or higher engagement. It was time and money saved. Testimonial By Schibsted
CUSTOMERS TESTIMONIALS
Movable Ink testimonial

Lenovo

With Movable Ink, we cut our production time in half. Testimonial By Lenovo
Movable Ink testimonial

Liam Savage

Executive, Digital and Customer Engagement

Virgin Holidays

Movable Ink has allowed us to stay ahead of the curve when it comes to personalized content within emails. Testimonial By Liam Savage
Movable Ink testimonial

Schibsted

Our biggest success factor wasn’t more sales, or higher engagement. It was time and money saved. Testimonial By Schibsted
 

Elkjøp - Retail - Retail

Movable Ink helped Elkjøp personalize marketing for 8 million customers in four markets. The team automated abandon cart emails and product recommendations. This replaced manual processes and made ca...mpaigns more efficient. Elkjøp saw deeper customer connections and higher engagement. Personalization at scale became possible in just two years.

Read on →

HSN - Retail - Retail

Movable Ink helped HSN boost website traffic by 31%. HSN used email to promote daily deals, but their process was slow and complex. Movable Ink's email content automation made their workflow faster. ...HSN saw a 12% lift in top line revenue. The solution drove more visitors and increased sales for HSN.

Read on →

Currys - Retail - Retail

Movable Ink Da Vinci helped Currys boost email marketing results. Currys saw a 49% lift in clickthrough rate, 30% lift in conversions, and 37% lift in revenue per send. The team reduced campaign lead... times from three weeks to two days. AI-driven personalization replaced manual campaign calendars and batch sends. Currys reused creative assets and targeted the right customers, driving higher engagement and revenue.

Read on →

Virgin Atlantic - Transportation/Trucking/Railroad - Transportation/Trucking/Railroad

Movable Ink helped Virgin Atlantic automate personalized travel communications. The marketing team used web crop functionality to pull real-time travel requirements into emails. This saved hundreds o...f hours and ensured customers got timely, relevant updates. Automation let marketers focus on new campaigns. Virgin Atlantic improved customer experience and saw a clear return on investment.

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Asda - Retail - Retail

Movable Ink helped Asda boost its omni-channel loyalty program, Asda Rewards, with personalized, data-driven campaigns. Asda saw a 36% lift in open rates and a 43% lift in click-through rates from a ...year-in-review email campaign. Weekly rewards emails with progress bars and personalized product recommendations drove an 18.2% increase in click-through rate. Push notifications kept shoppers engaged and motivated to earn more rewards. Asda's partnership with Movable Ink set a new standard for customer loyalty in retail.

Read on →

Pandora - Retail - Retail

Movable Ink helped Pandora boost email marketing results. Pandora found that 40% of email revenue came from just 7% of messages. They switched to dynamic content with Movable Ink. Now, they only buil...d 40% of their emails. This change increased productivity and made messages more personal. Pandora continues to innovate with automated, personalized campaigns.

Read on →

MI Fall 2023 Product Announcement

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Frequently Asked Questions(FAQ)

for Movable Ink

What is Movable Ink?

Movable Ink is a visual experience platform that allows users to generate and personalize intelligent creative based on consumer context and behavior, third-party insights, and business logic. It helps digital marketers create unique visual experiences across email, web, and display.

Movable Ink platform enables brands to create compelling visual experiences that are based on relevant data and unique for each customer at every moment. Campaign Monitor users can create compelling cross-channel experiences using existing content or combine website behavior, proprietary data, and the context of the customer interaction to speak to customer needs.

Key features include creating unique visual experiences, translating data into engaging creative, data-driven visual experiences, leverage pre-built creative apps for behavioral content, polls, data visualizations, social feeds, local maps, weather forecasts, create immersive augmented reality experiences, and more.

What is Movable Ink used for?

Movable Ink is a Content Marketing Software mainly used by its customers to Increase Sales & Revenue and Acquire Customers by Engagement Management, Digital Marketing and Loyalty Management .

What are the top features of Movable Ink?

Personalization, Dashboard and Gamification are some of the top features of Movable Ink.

Who uses Movable Ink?

Movable Ink is used by Retail, Media Production and Consumer Services among other industries.

What are Movable Ink alternatives?

Outgrow, Topic, Opinion Stage and Crowdriff Platform are popular alternatives for Movable Ink.

Where is Movable Ink located?

Movable Ink is headquartered at New York, NY.
lightning

Peers used Movable Ink for engagement management and digital marketing

Movable Ink Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.82/5

Read Reviews (17)
Analytics

4.85/5

Read Reviews (72)
Custom Reports

4.84/5

Read Reviews (235)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.82/5

Read Reviews (17)
Analytics

4.85/5

Read Reviews (72)
Custom Reports

4.84/5

Read Reviews (235)

Software Failure Risk Guidance

?

for Movable Ink

Overall Risk Meter

Low Medium High

Top Failure Risks for Movable Ink

Movable Ink News

Executive

Movable Ink Appoints Adam Stambleck as New CEO

Movable Ink has appointed Adam Stambleck as CEO, transitioning founder Vivek Sharma to Executive Chairman. Stambleck, with over 12 years at the company, previously served as President. This leadership change aims to support Movable Ink's growth and innovation in AI-powered marketing personalization. Sharma will continue to guide the company's strategic vision, particularly in AI-driven marketing technology.

Executive

Movable Ink Announced the Appointment of Adam Stambleck as CEO

Movable Ink has appointed Adam Stambleck as its new CEO, marking a significant leadership change for the company.

Executive

Movable Ink Names Adam Stambleck as New CEO

Movable Ink has appointed Adam Stambleck as the new CEO, succeeding founder Vivek Sharma, who transitions to Executive Chairman. Stambleck, a 12-year veteran of the company, will lead Movable Ink's growth and innovation in AI-driven marketing technology. This leadership change aligns with the company's strategy to accelerate real-time data and AI advancements in marketing.

Executive

Movable Ink Appoints Adam Stambleck as CEO

Movable Ink has appointed Adam Stambleck as its new CEO, succeeding founder Vivek Sharma, who will transition to Executive Chairman. Stambleck, a long-time leader at Movable Ink, has played a key role in the company's growth and strategy. This leadership change aligns with Movable Ink's continued expansion in AI-powered marketing technology.

Movable Ink Profile

Company Name

Movable Ink

Company Website

https://movableink.com

HQ Location

New York, NY

Employees

101-250

Social

Financials

SERIES B