omnisend: Use-Cases, Insights and Reviews | 2024 Cuspera

Name: omnisend
Brand: omnisend
Rating: 4.7 (5482 reviews)

4.7 5

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Omnisend: Ecommerce Marketing Automation for Smart Marketers

omnisend Overview

Omnisend is an ecommerce marketing automation platform designed to boost sales and customer engagement through targeted emails, SMS, and more. It offers advanced automations, customizable forms, and performance tracking.

Use Cases

Customers recommend Workflow Management, Communication Management, Engagement Management, as the business use cases that they have been most satisfied with while using omnisend.

Other use cases:

Campaign Management
Advertisement
Helpdesk Management
Loyalty Management
Contact List Management
Promotion Management
Ad Retargeting

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Business Priorities

Increase Sales & Revenue and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using omnisend.

Other priorities:

Acquire Customers
Scale Best Practices
Improve ROI
Enter New Markets Internationally Or Locally
Grow Market Share
Improve Brand Engagement
Improve Digital And Social Presence
Build Brand Awareness
Launch New Products
Reduce Bounce
Improve Efficiency
Manage Risk
Improve Internal Communications
Improve Visibility
Establish Thought Leadership
Increase Customer Life Time Value

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omnisend Use-Cases and Business Priorities: Customer Satisfaction Data

omnisend works with different mediums / channels such as E-Mail.

omnisend's features include Templates, Alerts: Popups & Notifications, Personalization, etc. and omnisend support capabilities include Email Support, 24/7 Support, Chat Support, etc. also omnisend analytics capabilities include Analytics, and Custom Reports.

Reviews

"We see amazing results from our automated emails. Our cart abandonment especially stands out with an 87% conversion rate and $7.44 revenue per email." - Allison Caufield

omnisend, Klaviyo, Ortto, Bloomreach, Yespo Оmnichannel CDP, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for omnisend

Top Industries

Consumer Goods
Apparel & Fashion
Food & Beverages

Popular in

Small Business
Mid Market
Enterprise

omnisend is popular in Consumer Goods, Apparel & Fashion, and Food & Beverages and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on omnisend Use Cases

How efficiently Does omnisend manage your Workflow Management?

Omnisend facilitates automated workflows for various marketing tasks, including cart abandonment, new subscriber onboarding, and targeted product promotions. The platform offers pre-built templates for common scenarios, and enables the integration of multiple communication channels within a single workflow. Omnisend lacks a logging system for workflow changes, which could lead to unintentional workflow disruptions.

"...Reporting export feature, audience segmentation, ability to sync with Facebook, automation capabilities, & workflow options...." Peer review by Maggie G, Growth Marketer

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What makes omnisend ideal for Communication Management?

Omnisend empowers users to easily manage email communication with customers through automation, design, and performance tracking. It facilitates sending targeted emails to specific customers, automating communication for new subscribers and engaging existing ones. Omnisend's email campaign organization lacks robust categorization features.

"...Not having to worry about sending an email to a potential customer after they subscribe has been great...." Peer review by Nia G, Principal COO, Design

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Why is omnisend the best choice for Engagement Management?

Omnisend provides automation tools to personalize customer communication based on engagement and behavior. It offers features for cart recovery, order confirmation, order follow-up, birthday emails, and customer reactivation. The platform lacks graphical messaging capabilities for existing and engaged customers.

"...Oftentimes, the email is initially sent to a segment of subscribers who engage with the brand through higher click-through rates...." How Amundsen Sports focus on identity leads to more sales after the order

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How can omnisend optimize your Campaign Management Workflow?

Omnisend is an email marketing platform for e-commerce businesses that offers campaign management capabilities, including automation, contact management, and reporting. The platform enables users to create, schedule, and analyze marketing campaigns. The platform is limited in its ability to provide detailed insights into campaign performance.

"...CAMPAIGN REPORTS ..." Personalized Email Campaigns for Ecommerce

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What benefits does omnisend offer for Advertisement?

Omnisend's advertisement capabilities include audience synchronization with Facebook and Google, allowing for retargeting ads and a comprehensive customer experience. The platform also enables tracking of advertisement revenue. Its current limitations include a lack of direct integration with Google Ads.

"...As a person who tries to keep as much information in their head as possible I simply to not have the time, nor power to keep up with different kinds of advertising opportunities...." Peer review by Carol M, Digital Industry Specialist

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62+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well omnisend solved their Marketing Automation needs. Cuspera uses 5482 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
Allison Caufield Senior Marketing Manager FiGPiN	We see amazing results from our automated emails. Our cart abandonment especially stands out with an 87% conversion rate and $7.44 revenue per email. Testimonial By Allison Caufield
Frithjof Solheim Ecommerce Responsible Amundsen Sports	It’s super important that we could build the templates as we want with the drag and drop, and also use custom CSS if we want to build some custom looks. Overall, Omnisend is easier to work with. Testimonial By Frithjof Solheim
Sara Florin Senior Director of Branding & Marketing Kerrits	Kerrits’ parent company was managing email marketing on their own and it simply couldn’t keep up with Kerrits’ growth. There was a huge need for us to invest in a smart email service provider. Testimonial By Sara Florin

CUSTOMERS	TESTIMONIALS
Allison Caufield Senior Marketing Manager FiGPiN	We see amazing results from our automated emails. Our cart abandonment especially stands out with an 87% conversion rate and $7.44 revenue per email. Testimonial By Allison Caufield
Frithjof Solheim Ecommerce Responsible Amundsen Sports	It’s super important that we could build the templates as we want with the drag and drop, and also use custom CSS if we want to build some custom looks. Overall, Omnisend is easier to work with. Testimonial By Frithjof Solheim
Sara Florin Senior Director of Branding & Marketing Kerrits	Kerrits’ parent company was managing email marketing on their own and it simply couldn’t keep up with Kerrits’ growth. There was a huge need for us to invest in a smart email service provider. Testimonial By Sara Florin

Case Studies

COMPANY	INDUSTRY	CASE STUDIES
SM Global Shop Consumer Goods	Consumer Goods	Case Study SM Global Shop How SM Global Shop Meets Success with Testing and Tending to the Customer Journey Read More
Divatress Consumer Goods	Consumer Goods	Case Study Divatress How Divatress’ Embrace of SMS is Accelerating Sales Read More
Island Olive Oil Consumer Goods	Consumer Goods	Case Study Island Olive Oil Company Island Olive Oil increased their email marketing revenue by 150% using Omnisend, reaching over 1,500 new customers. Read More

Video

Omnisend Product Reviews teaser

Frequently Asked Questions(FAQ)

for omnisend

What is omnisend?

Omnisend is an ecommerce marketing automation platform for marketing teams to increase sales, revenue and increase customer engagement.

Omnisend helps marketing teams to send designated and targeted emails to customers via email, sms, push notifications, facebook messenger, whatsapp and more. It helps in collecting visitor information with customizable forms. It creates flexible segments based on shopping behavior or other criteria and helps in tracking the sales performance through the reports.

Omnisend comes with advanced automations, campaign boosters to reengage with the inactive customers, omnisend uses combination of forms and dynamic email capture features to collect visitor information.

What is omnisend used for?

omnisend is a Marketing Automation Software mainly used by its customers to Increase Sales & Revenue and Enhance Customer Relationships by Workflow Management, Communication Management and Engagement Management .