Outbrain Overview

Outbrain leverages AI prediction technology to connect businesses with engaged audiences, enhancing marketing and publisher outcomes. By processing over a billion engagement signals each minute, Outbrain provides advertisers with precise audience targeting capabilities. This data-driven approach ensures accountable results throughout the marketing funnel, offering dependable monetization and deeper audience engagement. Businesses benefit from Outbrain's ability to predict user engagement, driving impactful connections with audiences. Trusted by industry leaders, Outbrain stands out in content marketing, delivering measurable success and insights that help advertisers optimize their strategies.

Use Cases

Customers recommend Advertisement, Content Management, Communication Management, as the business use cases that they have been most satisfied with while using Outbrain.

Other use cases:

  • Engagement Management
  • Social Media Management
  • Generation Of New Leads
  • Digital Marketing
  • Media Buying
  • Proposal & Quote Management
  • Public Relations
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Business Priorities

Acquire Customers and Build Brand Awareness are the most popular business priorities that customers and associates have achieved using Outbrain.

Other priorities:

  • Increase Sales & Revenue
  • Improve Brand Engagement
  • Improve ROI
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Enhance Customer Relationships
  • Improve Digital And Social Presence
  • Increase Customer Life Time Value
  • Improve Efficiency
  • Grow Market Share
  • Establish Thought Leadership
  • Launch New Products
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Outbrain Use-Cases and Business Priorities: Customer Satisfaction Data

Outbrain works with different mediums / channels such as Social Media. Promotions. User Generated Content etc.

Outbrain's features include SEM, Dashboard, Personalization, etc. and Outbrain support capabilities include 24/7 Support, AI Powered, Chat Support, etc. also Outbrain analytics capabilities include Analytics, and Custom Reports.

Reviews

"We’re delighted to welcome Outbrain as a partner of Nine. Outbrain as a partner of Nine. Outbrain’s proprietary technology and solutions will offer yet another vehicle for advertisers looking to reach the unique and premium audience within our digit...al ecosystem." - Michael Stephenson

Outbrain, Outgrow, Topic, Renderforest Video, Opinion Stage, etc., all belong to a category of solutions that help Content Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Outbrain connects businesses with engaged audiences using AI prediction technology. Better marketing and publisher results are driven by this approach.

Popular Business Setting

for Outbrain

Top Industries

  • Marketing and Advertising
  • Pharmaceuticals
  • Retail

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Outbrain is popular in Marketing And Advertising, Pharmaceuticals, and Retail and is widely used by Mid Market, Small Business, and Enterprise.

Comprehensive Insights on Outbrain Use Cases

How does Outbrain address your Content Management Challenges?

How does Outbrain facilitate Communication Management?

Why is Outbrain the best choice for Engagement Management?

How can Outbrain optimize your Social Media Management Workflow?

40+ more Business Use Cases

63 buyers and buying teams have used Cuspera to assess how well Outbrain solved their Content Marketing needs. Cuspera uses 2020 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Content Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Outbrain testimonial

Michael Stephenson

Chief Sales Officer

Nine

We’re delighted to welcome Outbrain as a partner of Nine. Outbrain as a partner of Nine. Outbrain’s proprietary technology and solutions will offer yet another vehicle for advertisers looking to reach the unique and premium audience within our digital ecosystem. Testimonial By Michael Stephenson
Outbrain testimonial

De Barros Marcio

Head of Programmatic

Opera Ads

Outbrain has proven to be a leader in the native advertising space by joining forces, our partnership with outbrain allows us to connect with consumers on a wider scale. Testimonial By De Barros Marcio
Outbrain testimonial

Fran Wills

CEO of the

Local Media Consortium

Our mission is to support quality journalism by helping local media companies of all sizes have access to best-in-class business and technology platforms. Partnering with Outbrain is a natural synergy. Testimonial By Fran Wills
CUSTOMERS TESTIMONIALS
Outbrain testimonial

Michael Stephenson

Chief Sales Officer

Nine

We’re delighted to welcome Outbrain as a partner of Nine. Outbrain as a partner of Nine. Outbrain’s proprietary technology and solutions will offer yet another vehicle for advertisers looking to reach the unique and premium audience within our digital ecosystem. Testimonial By Michael Stephenson
Outbrain testimonial

De Barros Marcio

Head of Programmatic

Opera Ads

Outbrain has proven to be a leader in the native advertising space by joining forces, our partnership with outbrain allows us to connect with consumers on a wider scale. Testimonial By De Barros Marcio
Outbrain testimonial

Fran Wills

CEO of the

Local Media Consortium

Our mission is to support quality journalism by helping local media companies of all sizes have access to best-in-class business and technology platforms. Partnering with Outbrain is a natural synergy. Testimonial By Fran Wills

Case Studies

Information Services

CASE STUDY India.com

India.com, India's third-largest online publisher, grew to 50 million unique monthly visitors and enhanced audience trust through strategic content distribution with Outbrain.

Food & Beverages

Case study Nestle

Outbrain Showcases Nestle’s Biscuit Brand With Click-to-Watch

Retail

CASE STUDY Rebel

Rebel, Australia's top sports retailer, partnered with Outbrain to enhance website traffic, achieving optimal cost-per-click through Click-to-Watch video campaigns targeting health and fitness enthus...iasts.

Apparel & Fashion

CASE STUDY Lane Bryant

Lane Bryant's #ImNoAngel campaign in 2015 went viral, promoting body positivity and engaging millions by amplifying 75 articles across premium sites, challenging traditional beauty standards.

Consumer Goods

Case study Ogee, AdRizer

D2C Skincare Line Ogee Taps into Outbrain to Drive Online Sales at a ROAS of 180%

Education

Case study Babbel

Babbel Drives U.S. Sales with Outbrain

Video

Outbrain 2023 Recap

Video Thumbnail

Frequently Asked Questions(FAQ)

for Outbrain

What is Outbrain?

Outbrain is a Content Marketing Software. Outbrain is a content discovery platform designed to connect marketers, publishers and consumers around the globe. It works by drawing data-driven connections between interests and actions.

This native advertising platform allows users to create ad campaigns and use a set of complex algorithms to organically personalize content in order to be featured on premium media sites. Content such as videos, articles and infographics from different industries are accepted, including technology, fashion, business, politics, literature, science and more.

Outbrain has a user-friendly interface that provides real-time updates and reporting. It has a detailed activity dashboard from where users can track, manage and optimize campaigns through real-time data and analytics.

What is Outbrain used for?

Outbrain is a Content Marketing Software mainly used by its customers to Acquire Customers and Build Brand Awareness by Advertisement, Content Management and Communication Management .

What are the top features of Outbrain?

SEM, Dashboard and Personalization are some of the top features of Outbrain.

Who uses Outbrain?

Outbrain is used by Marketing And Advertising, Pharmaceuticals and Retail among other industries.

What are Outbrain alternatives?

Outgrow, Topic, Renderforest Video and Opinion Stage are popular alternatives for Outbrain.

Where is Outbrain located?

Outbrain is headquartered at 111 W 19th St, 3th floor, New York, 10011, US.
lightning

Peers used Outbrain for advertisement and content management

Outbrain Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.77/5

Read Reviews (2)
Analytics

3.76/5

Read Reviews (64)
Custom Reports

3.42/5

Read Reviews (238)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.77/5

Read Reviews (2)
Analytics

3.76/5

Read Reviews (64)
Custom Reports

3.42/5

Read Reviews (238)

Software Failure Risk Guidance

?

for Outbrain

Overall Risk Meter

Low Medium High

Top Failure Risks for Outbrain

Outbrain Inc News

Company

Outbrain Rebrands to Teads Holding Co. After Acquisition - TipRanks.com

Outbrain has rebranded to Teads Holding Co. following its acquisition. This marks a significant change in brand identity and corporate structure for the digital advertising technology company.

Financial

Outbrain Announces First Quarter 2025 Results

Outbrain has announced its financial results for the first quarter of 2025, detailing the company's recent performance and key financial metrics.

Executive

Teads announces new APAC leadership structure following Outbrain-Teads merger

Outbrain, following its acquisition of Teads, has announced a new APAC leadership structure for the combined entity, now operating as Teads. Sam Pattison is appointed Managing Director for APAC, supported by key regional leaders to drive omnichannel advertising solutions across the region.

Executive

Outbrain Appoints Dexter Goei and Mark Mullen to Board - TipRanks.com

Outbrain has appointed Dexter Goei and Mark Mullen to its board of directors.

Outbrain Inc Profile

Company Name

Outbrain Inc

Company Website

https://www.outbrain.com/

Year Founded

2006

HQ Location

111 W 19th St, 3th floor, New York, 10011, US

Employees

501-1000

Social

Financials

PRIVATE