Pastel Overview

Pastel simplifies website feedback for web designers, developers, and agencies. It enables teams to gather input directly on their projects, streamlining communication and revisions. Users can comment on live websites, making collaboration intuitive and efficient. This tool reduces back-and-forth emails, helping teams finalize marketing collateral faster. A surprising detail: Pastel users have reported approving marketing materials twice as quickly. This makes it a valuable asset for agencies needing rapid client feedback and efficient project turnaround.

Use Cases

Customers recommend Collaboration, Workflow Management, Customer Feedback Management, as the business use cases that they have been most satisfied with while using Pastel.

Other use cases:

  • Proposal & Quote Management
  • Relationship Management
  • Sales Review & Feedback
  • Content Sharing
See all use cases See less use cases

Business Priorities

Increase Sales & Revenue and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Pastel.

Other priorities:

  • Manage Risk
  • Acquire Customers
See all business priorities See less business priorities

Pastel Use-Cases and Business Priorities: Customer Satisfaction Data

Pastel works with different mediums / channels such as Website. and Phone Calls.

Pastel's features include Recording. and Pastel support capabilities include 24/7 Support, Chat Support, AI Powered, etc. also Pastel analytics capabilities include Analytics, and Custom Reports.

Reviews

"...6) You can sync and create a seamless flow of quotations, invoices and purchase orders which are easily available at your fingertip by just filtering and searching...." Peer review by Tatenda C., Technical Sales Consultant, Information Technology and Services

Peer review evidence (same sources as the product rating summary)

"...Pastel is a cloud-based SaaS tool designed to support the collaborative submission and collection of feedback on live websites...." Peer review
"...Super smooth and couldn't be simpler to integrate into your project feedback workflow...." Peer review by Rhett B., Client Service Analyst, Computer Software
"...Pastel Manage client feedback on websites...." Consultant Tools September 21

Pastel, belong to a category of solutions that help Content Management Systems. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Pastel is the fastest visual website feedback tool for designers, developers, and agencies. Feedback collection on websites is made easy and quick with Pastel.

Popular Business Setting

for Pastel

Top Industries

  • Information Technology and Services
  • Education
  • Banking

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Pastel is popular in Information Technology And Services, Education, and Banking and is widely used by Small Business, Mid Market, and Enterprise.

Pastel Customer wins, Customer success stories, Case studies

What makes Pastel ideal for Collaboration?

How does Pastel address your Workflow Management Challenges?

How can Pastel optimize your Customer Feedback Management Workflow?

11 buyers and buying teams have used Cuspera to assess how well Pastel solved their Content Management Systems needs. Cuspera uses 178 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Content Management Systems needs.

 

BentoBox - Hospitality - Small

New York, USA

Pastel helped BentoBox speed up website feedback and approvals. Before Pastel, the team managed long email chains and slow revision cycles. Now, feedback is clear and fast with direct notes on site c...anvases. The onboarding team and clients both find Pastel easy to use. The process is quicker and less confusing for everyone involved.

 

North Designs - Design - Small

North Designs uses Pastel to manage website feedback and approvals for clients worldwide. Before Pastel, their team struggled with scattered feedback and time-consuming tools like Google Sheets and T...rello. With Pastel, they now handle bug reports, revisions, and content changes asynchronously, saving significant time. Clients find the feedback process easier and are happier with the results. The team values Pastel's visual commenting and real-time collaboration features.

 

FreshySites - Design - Small

FreshySites, a remote web design agency, uses Pastel to streamline website feedback. Before Pastel, feedback was scattered across emails and meetings, causing confusion and delays. With Pastel, the t...eam gathers clear, contextual comments directly on development sites. This reduces time spent in feedback meetings and helps project managers work faster. Clients find it easy to use and can share feedback links with their teams.

 

Calendly - Internet - Medium

Atlanta, USA

Calendly used Pastel to collect feedback during a major website redesign. The team found Pastel easy to use, with no training needed for stakeholders. Pastel made it simple for non-technical users to... leave comments on live web pages. Hundreds of comments were gathered, improving the feedback process. Calendly now uses Pastel for ongoing website and marketing projects, benefiting from features like email notifications and Asana integration.

 

Studio Almond - Design - Small

Auckland, New Zealand

Pastel helped Studio Almond, a digital product studio in Auckland, cut review time by 3-4x. The team used Pastel to collect website and web app feedback from clients. Before Pastel, they relied on ta...bles in Notion and manual screenshots. Now, clients just click and comment on live sites. This made feedback faster and easier for both Studio Almond and their clients.

 

Fountain Digital - Marketing And Advertising - Small

Eastbourne, UK

Pastel helped Fountain Digital, a digital marketing agency, cut website feedback time from 4-5 hours to less than an hour per project. The team uses Pastel to collect and organize client feedback vis...ually, replacing confusing emails and word documents. Clients can request website copy changes directly in Pastel, making revisions fast and clear. The team and clients both found Pastel easy to use and a big improvement over old methods. Fountain Digital now saves weeks of labor each year with Pastel.

lightning

Peers used Pastel for collaboration and workflow management

Pastel Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.17/5

Read Reviews (4)
Custom Reports

4.15/5

Read Reviews (38)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.17/5

Read Reviews (4)
Custom Reports

4.15/5

Read Reviews (38)

Software Failure Risk Guidance

?

for Pastel

Top Failure Risks for Pastel

Pastel Labs Inc. News

Product

Introducing Pastel for Adobe XD

Pastel introduces a new Adobe XD plugin, enabling seamless integration for designers to upload and manage prototypes directly in Pastel. This feature simplifies design reviews by allowing feedback and revisions within the Pastel canvas, enhancing collaboration and speeding up approval processes.

Product

Financial institutions tasked on fraud prevention tools , tech upgrade

Pastel hosted a high-level meeting in Lagos, emphasizing the need for AI-driven compliance tools in Nigeria's financial sector. The event highlighted Pastel's AI solution, Sigma, tailored for African regulatory needs, which is being adopted by Nigerian institutions. CEO Abuzar Royesh underscored the importance of tech-enabled systems for transparency and competitiveness. The meeting also addressed the inefficiencies of traditional compliance systems and the global trend towards AI for regulatory assurance.

Pastel Labs Inc. Profile

Company Name

Pastel Labs Inc.

Company Website

https://usepastel.com/

HQ Location

123 Main Street, Toronto, Ontario 123 456, CA

Employees

1-10

Social

Financials

NA