Perion Overview

Perion is a technology leader connecting advertisers and brands to consumers using AI-powered solutions. All major digital channels are utilized by Perion.

This is a summary of the comprehensive capabilities and benefits of Perion based on over 5 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Perion, belong to a category of solutions that help Search and Social Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Perion is right for your needs? Our Cuspera AI engine can evaluate how Perion fits your specific business needs, industry, and context. Get your personalized assessment report today.

Perion supports business activities such as:

  • Engaging And Following Up
  • Advertisement

It can help manage these activities if you use Social Media for these needs.

Perion Reviews

11 buyers and buying teams have used Cuspera to assess how well Perion solved their Search and Social Advertising needs. Cuspera uses 5 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Search and Social Advertising needs.

Use Cases

Peers recommend Engaging And Following Up , Advertisement , as the business use cases that they have been most satisfied while using Perion.

See all use cases

Customer Stories

Visit Savannah & Miles Partnership - Hospitality

Visit Savannah and Miles Partnership wanted to make their ads more interactive for tourists. They worked with Perion to add an AI chatbot to their ad formats. The chatbot answered questions and gave ...personalized information to users. Over 1,700 sessions with the chatbot were recorded between July and September 2024. User engagement increased by 14%. The client said the new tool helped them connect better with their audience.

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Visit Savannah and Miles Partnership - Hospitality

Visit Savannah and Miles Partnership wanted to improve travel planning for visitors. They worked with Perion to create interactive ads with dynamic flight pricing based on the user's location. The ad...s showed real-time flight information and let users explore Savannah attractions. The campaign had a 15.69% engagement rate and a 3.31% click-through rate, both higher than standard ads.

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Georgia Tourism Board - Government Administration

Georgia Tourism Board used SORT technology to reach new travel audiences without cookies. They wanted to expand beyond the southeast and boost Georgia's image as a top family destination. Perion's cr...eative ads and cookieless targeting helped them connect with more travelers. SORT outperformed other tactics, with a 41% higher page grabber CTR than 3rd party and 51% higher than contextual. Bottom adhesion CTR was 11% higher than 3rd party and 71% higher than contextual.

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Stop & Shop - Retail

Stop & Shop used SORTâ„¢ technology to boost in-store visits and digital metrics. The goal was to increase brand awareness and attract new and existing customers without relying on cookies. They ran ge...o-targeted, cross-screen ad campaigns with fresh creative. SORTâ„¢ outperformed 3rd party cookie targeting, delivering a 33% lift in incremental in-store visits, 84% higher page grabber CTR, and 42% more page grabber interactions. The brand saw strong results and feels ready for a cookieless future.

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ADEME - Government Administration - Large

Perion's Outmax AI and IAS data powered ADEME's digital sufficiency campaign. The goal was high visibility, brand safety, and a low carbon footprint. The campaign delivered 8.15 million impressions, ...96% brand safety, 88.5% viewability, and a 0.52% CTR. Carbon emissions dropped by 66%, saving 10.9 tonnes of COâ‚‚. The algorithm improved results in every phase, showing strong ad performance and sustainability.

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Based on peer insights

Cuspera recommends Perion for

Use Cases Engaging And Following Up , Advertisement
Medium Social Media

IT and Other Capabilities

for Perion

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
CAPABILITIES (DATA) RATINGS AND REVIEWS
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

2.94/5 ★

Read Reviews (1)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

2.94/5 ★

Read Reviews (1)

Software Failure Risk Guidance

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for Perion

Top Failure Risks for Perion

Vendor Profile Details

Company Name

Perion Network

Company Website

https://www.perion.com/

HQ Location

26 HaRokmim st., Azrieli Holon Center, Holon, 5885849, IL

Employees

501-1000

Social

Facebook Linkedin Twitter

Financials

NA