Perion Overview

Perion is a technology leader connecting advertisers and brands to consumers using AI-powered solutions. All major digital channels are utilized by Perion.

This is a summary of the comprehensive capabilities and benefits of Perion based on over 5 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Perion, belong to a category of solutions that help Search and Social Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Perion is right for your needs? Our Cuspera AI engine can evaluate how Perion fits your specific business needs, industry, and context. Get your personalized assessment report today.

Perion supports business activities such as:

  • Engaging And Following Up
  • Advertisement

It can help manage these activities if you use Social Media for these needs.

Perion Reviews

11 buyers and buying teams have used Cuspera to assess how well Perion solved their Search and Social Advertising needs. Cuspera uses 5 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Search and Social Advertising needs.

Use Cases

Peers recommend Engaging And Following Up , Advertisement , as the business use cases that they have been most satisfied while using Perion.

Case Studies

COMPANY CASE STUDIES
Perion case study
CASE STUDY Mercedes Benz

Perion's SORT technology helped Mercedes Benz boost awareness and intent for certified pre-owned vehicles. The campaign used high-impact CTV ads and dynamic creative to show local dealer offers. SORT targeting found new and existing customers at the right time. Results included a 58% lift in CTR ve...rsus contextual targeting and a 71% lift in IR versus third-party cookies. Mercedes Benz saw a 70% increase in brand interactions.

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Perion case study
CASE STUDY Helena Rubinstein

Helena Rubinstein used programmatic DOOH technology to promote their new POWERCELL Youth Reinforcing Serum. They targeted ads near their stores in Hong Kong and used custom audience tools to reach premium skincare shoppers. The campaign included retargeting on other digital channels. After one mont...h, they saw over 2.5 million impressions, a 382% increase in product awareness, a 3x uplift in store footfall, and a 231% increase in new customer recruitment.

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Perion case study
CASE STUDY Colorado Tourism Office

SORT technology helped Colorado Tourism Office find new tourists by using an inclusion targeting approach. The team used SORT to reach users on browsers that cookie-based targeting missed. They optimized campaigns with SORT’s ad server and SmartGroups. Results showed a 106% lift in page grabber CTR... and a 60% lift in interaction rate. Brand reveal CTR rose by 38% and interaction rate by 35%. 40% of SORT impressions were on Apple devices, compared to 0% in the control group.

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Based on peer insights

Cuspera recommends Perion for

Use Cases Engaging And Following Up , Advertisement
Medium Social Media

IT and Other Capabilities

for Perion

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
CAPABILITIES (DATA) RATINGS AND REVIEWS
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

2.94/5

Read Reviews (1)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

2.94/5

Read Reviews (1)

Software Failure Risk Guidance

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for Perion

Top Failure Risks for Perion

Vendor Profile Details

Company Name

Perion Network

Company Website

https://www.perion.com/

HQ Location

26 HaRokmim st., Azrieli Holon Center, Holon, 5885849, IL

Employees

501-1000

Social

Financials

NA