Home Sales Enablement PFL Personal Marketing Center

PFL Personal Marketing Center: Use-Cases, Insights and Reviews | 2025 Cuspera

4.0 5

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

Sales enablement tool for Sales reps to create personalized and localized marketing messages

PFL Personal Marketing Center Overview

PFL-personal-marketing-center integrates with existing systems to optimize direct mail timing and content. Intent signals are utilized to enhance the channel's effectiveness.

Use Cases

Customers recommend Engagement Management, Account Management, Personalized Marketing, as the business use cases that they have been most satisfied with while using PFL Personal Marketing Center.

Other use cases:

Campaign Management
Sending & Publishing Communications
Conversion Management
Lead Qualification: Technographic
Lead Engagement
Event Management
Advertisement

See all use cases See less use cases

Business Priorities

Improve ROI and Acquire Customers are the most popular business priorities that customers and associates have achieved using PFL Personal Marketing Center.

Other priorities:

Increase Sales & Revenue
Enhance Customer Relationships
Enter New Markets Internationally Or Locally
Grow Market Share

See all business priorities See less business priorities

PFL Personal Marketing Center Use-Cases and Business Priorities: Customer Satisfaction Data

PFL Personal Marketing Center works with different mediums / channels such as Phone Calls. and E-Mail.

PFL Personal Marketing Center's features include Personalization, and Alerts: Popups & Notifications. and PFL Personal Marketing Center support capabilities include Email Support, 24/7 Support, AI Powered, etc. also PFL Personal Marketing Center analytics capabilities include Analytics, and Custom Reports.

Reviews

"Adding PFL to our campaign allowed us to create real conversations and develop real relationships, which opened up doors like never before. PFL ultimately helped us exceed all revenue contribution goals by over 180%." - Todd McMurtery

PFL Personal Marketing Center, belong to a category of solutions that help Sales Enablement. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for PFL Personal Marketing Center

Top Industries

Computer Software
Marketing and Advertising
Computer & Network Security

Popular in

PFL Personal Marketing Center is popular in Computer Software, Marketing And Advertising, and Computer & Network Security and is widely used by

Comprehensive Insights on PFL Personal Marketing Center Use Cases

What Are the key features of PFL Personal Marketing Center for Engagement Management?

What Are the key features of PFL Personal Marketing Center for Account Management?

How does PFL Personal Marketing Center address your Personalized Marketing Challenges?

How does PFL Personal Marketing Center facilitate Campaign Management?

What makes PFL Personal Marketing Center ideal for Sending & Publishing Communications?

19+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well PFL Personal Marketing Center solved their Sales Enablement needs. Cuspera uses 264 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Sales Enablement needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
Todd McMurtery Marketing Operation Manager Medtronic	Adding PFL to our campaign allowed us to create real conversations and develop real relationships, which opened up doors like never before. PFL ultimately helped us exceed all revenue contribution goals by over 180%. Testimonial By Todd McMurtery
Tiffany Compton Senior Manager of Customer VIVINT	PFL helps us send direct mail intelligently. Now, direct mail is sent and tracked – streamlining operations, saving money, and delivering a world-class customer experience. Testimonial By Tiffany Compton
HIPAA Compliant	Healthcare Payers are always looking for ways to improve member engagement to show value. PFL can help you build personalized experiences across the entire member journey—experiences that can increase ROI from 2X to 120X or more. Healthcare payers know that patient engagement drives better outcomes.... Delivering content via omnichannel, HIPAA-compliant experiences helps members not only receive, but also retain, necessary healthcare information. Testimonial By HIPAA Compliant

CUSTOMERS	TESTIMONIALS
Todd McMurtery Marketing Operation Manager Medtronic	Adding PFL to our campaign allowed us to create real conversations and develop real relationships, which opened up doors like never before. PFL ultimately helped us exceed all revenue contribution goals by over 180%. Testimonial By Todd McMurtery
Tiffany Compton Senior Manager of Customer VIVINT	PFL helps us send direct mail intelligently. Now, direct mail is sent and tracked – streamlining operations, saving money, and delivering a world-class customer experience. Testimonial By Tiffany Compton
HIPAA Compliant	Healthcare Payers are always looking for ways to improve member engagement to show value. PFL can help you build personalized experiences across the entire member journey—experiences that can increase ROI from 2X to 120X or more. Healthcare payers know that patient engagement drives better outcomes.... Delivering content via omnichannel, HIPAA-compliant experiences helps members not only receive, but also retain, necessary healthcare information. Testimonial By HIPAA Compliant

Case Studies

Retail

CASE STUDY Vivint Smart Home

PFL helped Vivint Smart Home cut direct mail costs by 98%. Vivint used PFL's integration with Salesforce Marketing Cloud to automate direct mail and personalize messages. The solution sent printed le...tters only to customers without email addresses. Vivint tracked all communications in one place. The savings let Vivint invest more in marketing and improve customer experience.

Medical Devices

CASE STUDY Medtronic

PFL helped Medtronic automate their product sampling program. Medtronic faced long turnaround times, high costs, and no tracking for sample shipments. PFL integrated with Medtronic’s marketing automa...tion platform, enabling automated, tracked, and scalable sample delivery. This cut turnaround time by 89% and reduced per-sample costs by 80%. Medtronic gained end-to-end reporting and improved customer experience.

Human Resources

CASE STUDY Paycor

PFL helped Paycor cut costs and boost results with direct mail automation. Paycor wanted to send 15,000 personalized mailers and gifts to prospects but struggled with high costs and manual work. PFL'...s platform automated the process, verified addresses, and updated over 55,000 data points. Paycor saved $160,000 in print and fulfillment costs. They reached 209% of their sales opportunity goal and delivered 95% of packages, up from 75% before.

CASE STUDY LTN (LTN Global Communications)

PFL helped LTN run a direct mail campaign using personalized kits and QR codes. LTN wanted to boost awareness for a core technology solution and cut through digital noise. The campaign sent 86 custom... kits to clients, each with a call to action and a landing page video. Sales team insights drove personalization. The campaign delivered a 1,300% ROI, showing direct mail can drive strong engagement and results.

CASE STUDY Lindemann Chimney

PFL's automated direct mail platform helped Lindemann Chimney improve their marketing. Lindemann integrated PFL with NetSuite to automate mailers and target contacts better. They doubled their closed...-won rates from 8-10% to 20%. One postcard campaign delivered a 172x ROI. QR codes on mailers increased website traffic. Lindemann values the safety and engagement benefits of automated direct mail.

Health, Wellness and Fitness

CASE STUDY Wider Circle

PFL’s automated print and mail solution, integrated with Salesforce Marketing Cloud, helped Wider Circle send 18,000 personalized newsletters each month. The challenge was engaging older, Medicare-el...igible members who rarely used digital channels. Automation replaced a manual, time-consuming process. Each newsletter is customized by member eligibility and location. Event attendance increased after switching to printed newsletters. The process is now smooth and scalable, keeping members informed and connected.

PFL Remarkable Brand Experiences (60 Sec)

Peers used PFL Personal Marketing Center for engagement management and account management

PFL Personal Marketing Center Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
AI Powered	2.94/5 ★ Read Reviews (1)
Analytics	4.24/5 ★ Read Reviews (19)
Custom Reports	4.03/5 ★ Read Reviews (22)

CAPABILITIES	RATINGS AND REVIEWS
AI Powered	2.94/5 ★ Read Reviews (1)
Analytics	4.24/5 ★ Read Reviews (19)
Custom Reports	4.03/5 ★ Read Reviews (22)

Software Failure Risk Guidance

for PFL Personal Marketing Center

Overall Risk Meter

Low Medium High

Top Failure Risks for PFL Personal Marketing Center

PFL, Tech Inc. News

Executive 30/09/2024

PROFESSIONAL FIGHTERS LEAGUE NAMES CARL LAWRENCE HEAD OF LICENSING - Professional Fighters League

Carl Lawrence has been named the head of licensing at Professional Fighters League.

PFL, Tech Inc. Profile

Company Name

PFL, Tech Inc.

Company Website

https://www.pfl.com/

HQ Location

Employees

251-500

Financials

PRIVATE