PFL Personal Marketing Center Overview

PFL-personal-marketing-center integrates with existing systems to optimize direct mail timing and content. Intent signals are utilized to enhance the channel's effectiveness.

Use Cases

Customers recommend Engagement Management, Account Management, Personalized Marketing, as the business use cases that they have been most satisfied with while using PFL Personal Marketing Center.

Other use cases:

  • Campaign Management
  • Sending & Publishing Communications
  • Conversion Management
  • Lead Qualification: Technographic
  • Lead Engagement
  • Event Management
  • Advertisement
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Business Priorities

Improve ROI and Acquire Customers are the most popular business priorities that customers and associates have achieved using PFL Personal Marketing Center.

Other priorities:

  • Increase Sales & Revenue
  • Enhance Customer Relationships
  • Enter New Markets Internationally Or Locally
  • Grow Market Share
See all business priorities See less business priorities

PFL Personal Marketing Center Use-Cases and Business Priorities: Customer Satisfaction Data

PFL Personal Marketing Center works with different mediums / channels such as Phone Calls. and E-Mail.

PFL Personal Marketing Center's features include Personalization, and Alerts: Popups & Notifications. and PFL Personal Marketing Center support capabilities include Email Support, 24/7 Support, AI Powered, etc. also PFL Personal Marketing Center analytics capabilities include Analytics, and Custom Reports.

Reviews

"PFL helps us send direct mail intelligently. Now, direct mail is sent and tracked – streamlining operations, saving money, and delivering a world-class customer experience." - Tiffany Compton

PFL Personal Marketing Center, belong to a category of solutions that help Sales Enablement. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for PFL Personal Marketing Center

Top Industries

  • Computer Software
  • Marketing and Advertising
  • Computer & Network Security

Popular in

PFL Personal Marketing Center is popular in Computer Software, Marketing And Advertising, and Computer & Network Security and is widely used by

Comprehensive Insights on PFL Personal Marketing Center Use Cases

How can PFL Personal Marketing Center optimize your Engagement Management Workflow?

How can PFL Personal Marketing Center optimize your Account Management Workflow?

How does PFL Personal Marketing Center facilitate Personalized Marketing?

Why is PFL Personal Marketing Center the best choice for Campaign Management?

What solutions does PFL Personal Marketing Center provide for Sending & Publishing Communications?

19+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well PFL Personal Marketing Center solved their Sales Enablement needs. Cuspera uses 264 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Sales Enablement needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
PFL Personal Marketing Center testimonial

Tiffany Compton

Senior Manager of Customer

VIVINT
PFL helps us send direct mail intelligently. Now, direct mail is sent and tracked – streamlining operations, saving money, and delivering a world-class customer experience. Testimonial By Tiffany Compton
PFL Personal Marketing Center testimonial

Angela D

IBU Marketing Manager

Blue Cross Blue Shield of Michigan
PFL has revolutionized the way we print and fulfill our marketing communications due to its seamless integration with Salesforce Marketing Cloud. PFL, you ROCK. Testimonial By Angela D
PFL Personal Marketing Center testimonial

HIPAA Compliant
Healthcare Payers are always looking for ways to improve member engagement to show value. PFL can help you build personalized experiences across the entire member journey—experiences that can increase ROI from 2X to 120X or more. Healthcare payers know that patient engagement drives better outcomes.... Delivering content via omnichannel, HIPAA-compliant experiences helps members not only receive, but also retain, necessary healthcare information.

Testimonial By HIPAA Compliant
CUSTOMERS TESTIMONIALS
PFL Personal Marketing Center testimonial

Tiffany Compton

Senior Manager of Customer

VIVINT
PFL helps us send direct mail intelligently. Now, direct mail is sent and tracked – streamlining operations, saving money, and delivering a world-class customer experience. Testimonial By Tiffany Compton
PFL Personal Marketing Center testimonial

Angela D

IBU Marketing Manager

Blue Cross Blue Shield of Michigan
PFL has revolutionized the way we print and fulfill our marketing communications due to its seamless integration with Salesforce Marketing Cloud. PFL, you ROCK. Testimonial By Angela D
PFL Personal Marketing Center testimonial

HIPAA Compliant
Healthcare Payers are always looking for ways to improve member engagement to show value. PFL can help you build personalized experiences across the entire member journey—experiences that can increase ROI from 2X to 120X or more. Healthcare payers know that patient engagement drives better outcomes.... Delivering content via omnichannel, HIPAA-compliant experiences helps members not only receive, but also retain, necessary healthcare information.

Testimonial By HIPAA Compliant

Case Studies

Manufacturing

CASE STUDY Attends (Attindas Hygiene Partners)

PFL direct mail platform helped Attends streamline their sample request process. The old system required sales reps to spend hours entering sample requests in a CRM. With the new Attends Online Sampl...e Store, customers can order samples directly. This reduced administrative work for the sales team and the FOCUS Center. Customers now get samples faster and can try products before ordering through insurance. The solution improved efficiency and customer satisfaction.

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Computer Software

CASE STUDY Paycor

PFL's direct mail automation platform helped Paycor fix its slow, manual direct mail process. Paycor used to have over half of 50,000 mailers returned due to bad data. With PFL, Paycor automated camp...aigns, improved address verification, and added creative touches. The result was a 15.6X ROI and a 13.7% conversion rate for sales meetings. Paycor now runs more efficient, targeted, and effective direct mail marketing.

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Retail

CASE STUDY Vivint Smart Home

PFL helped Vivint Smart Home cut direct mail costs by 98%. Vivint used PFL's integration with Salesforce Marketing Cloud to automate direct mail and personalize messages. The solution sent printed le...tters only to customers without email addresses. Vivint tracked all communications in one place. The savings let Vivint invest more in marketing and improve customer experience.

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Human Resources

CASE STUDY Paycor

PFL helped Paycor cut costs and boost results with direct mail automation. Paycor wanted to send 15,000 personalized mailers and gifts to prospects but struggled with high costs and manual work. PFL'...s platform automated the process, verified addresses, and updated over 55,000 data points. Paycor saved $160,000 in print and fulfillment costs. They reached 209% of their sales opportunity goal and delivered 95% of packages, up from 75% before.

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Health, Wellness and Fitness

CASE STUDY Wider Circle

PFL’s automated print and mail solution, integrated with Salesforce Marketing Cloud, helped Wider Circle send 18,000 personalized newsletters each month. The challenge was engaging older, Medicare-el...igible members who rarely used digital channels. Automation replaced a manual, time-consuming process. Each newsletter is customized by member eligibility and location. Event attendance increased after switching to printed newsletters. The process is now smooth and scalable, keeping members informed and connected.

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Financial Services

CASE STUDY Elements Financial

PFL's Salesforce Marketing Cloud integration helped Elements Financial automate direct mail. The company saved 40 hours each month by reducing manual processes. They exceeded their annual goal with 2...00 additional leads per campaign. Compliance mailers became more timely and traceable. Elements Financial improved customer engagement and stayed compliant with regulations.

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Video

PFL Remarkable Brand Experiences (60 Sec)

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Peers used PFL Personal Marketing Center for engagement management and account management

PFL Personal Marketing Center Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

2.94/5 ★

Read Reviews (1)
Analytics

4.24/5 ★

Read Reviews (19)
Custom Reports

4.03/5 ★

Read Reviews (22)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

2.94/5 ★

Read Reviews (1)
Analytics

4.24/5 ★

Read Reviews (19)
Custom Reports

4.03/5 ★

Read Reviews (22)

Software Failure Risk Guidance

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for PFL Personal Marketing Center

Overall Risk Meter

Low Medium High

Top Failure Risks for PFL Personal Marketing Center

PFL, Tech Inc. News

Executive

PROFESSIONAL FIGHTERS LEAGUE NAMES CARL LAWRENCE HEAD OF LICENSING - Professional Fighters League

Carl Lawrence has been named the head of licensing at Professional Fighters League.

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PFL, Tech Inc. Profile

Company Name

PFL, Tech Inc.

Company Website

https://www.pfl.com/

HQ Location

Employees

251-500

Financials

PRIVATE