Placewise Overview

Placewise's Marketplace Performance Cloud is a specialized solution for shopping centers aiming to enhance customer loyalty and engagement. This platform leverages digital technology, AI, and data-driven insights to transform how shopping centers interact with their visitors. By focusing on customer database analysis, the product helps increase member engagement and loyalty program effectiveness. A notable achievement includes enrolling 240,000 center visitors in loyalty programs, surpassing goals by 50%. The platform supports shopping centers in building stronger tenant partnerships and establishing meaningful shopper relationships, making it a valuable tool for retail environments seeking to thrive in a competitive market.

Use Cases

Customers recommend Engaging And Following Up, Performance Management, Loyalty Management, as the business use cases that they have been most satisfied with while using Placewise.

Other use cases:

  • Advertisement
  • Campaign Management
  • Helpdesk Management
  • Segmentation And Targeting
  • Sales Incentive Management
  • Digital Marketing
  • Personalized Marketing
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Business Priorities

Increase Sales & Revenue and Acquire Customers are the most popular business priorities that customers and associates have achieved using Placewise.

Other priorities:

  • Improve ROI
  • Enhance Customer Relationships
  • Enter New Markets Internationally Or Locally
  • Scale Best Practices
  • Improve Digital And Social Presence
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Placewise Use-Cases and Business Priorities: Customer Satisfaction Data

Placewise works with different mediums / channels such as Games. Promotions. Social Media etc.

Placewise's features include Personalization. and Placewise support capabilities include 24/7 Support, Email Support, Chat Support, etc. also Placewise analytics capabilities include Custom Reports, and Analytics.

Peer review evidence (same sources as the product rating summary)

"...We can create and manage promotional campaigns that further engage your shoppers, collect valuable information, and grow your social following...." Placewise Products
"..."I'm here to make your experience the best!" Karolina Digital performance manager ..." Placewise Home Page
"...PROMOTIONS - GAMES, SWEEPSTAKES, AND LOYALTY PROGRAMS..." Placewise Products

Placewise, belong to a category of solutions that help Customer Loyalty Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Placewise is an omnichannel platform for shopping centers offering data management, CRM, loyalty, and marketing automation. It includes features like data integration, consumer journey design, and advanced audience segmentation.

Placewise Customer wins, Customer success stories, Case studies

How does Placewise facilitate Engaging And Following Up?

What Are the key features of Placewise for Performance Management?

Why is Placewise the best choice for Loyalty Management?

How can Placewise enhance your Campaign Management process?

11 buyers and buying teams have used Cuspera to assess how well Placewise solved their Customer Loyalty Management needs. Cuspera uses 257 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Loyalty Management needs.

The biggest shopping mall in the North-East region of Singapore - Retail - Large

Singapore, Singapore

Placewise helped the biggest shopping mall in Singapore’s North-East region launch a new rewards loyalty program. The mall started with no existing customer base on the new system. Placewise used tar...geted social ads, email, SMS, and in-mall events to drive app signups. The campaign led to a $1.6M increase in spending. Daily sign ups rose by 252%, and members grew by 152%. Fashion and accessories revenue increased by 43%.

Waasland Shopping Center - Real Estate - Medium

Belgium

Placewise implemented its Mall Performance Cloud for Waasland Shopping Center in under two months, meeting GDPR compliance. The Placewise loyalty app launched later, offering discounts and digital fe...atures to shoppers. In 14 months, Waasland’s customer database grew by 42%, from 24,000 to 34,000 members. The database maintains a 60-70% activity rate every 90 days. Waasland also launched a new website and plans to use Placewise’s tenant engagement tool.

Portfolio Transit Mall Hubs - Real Estate - Medium

Placewise helped Portfolio Transit Mall Hubs launch a new loyalty program across three malls. The goal was to move shoppers to a new customer database and boost mobile app use. Placewise enabled auto...-deposit of loyalty points and instant winner draws. Shoppers joined a digital lucky draw by scanning QR codes after spending $20. Members could play daily and get up to three chances to win each day.

One of the largest shopping mall groups in Asia - Real Estate - Very Large

Placewise CRM modules powered a Lunar New Year treasure hunt for a major Asian mall group. Members unlocked over $200,000 in rewards through the app. The campaign credited instant points, e-Vouchers,... and Digital Gift Cards to members’ e-Wallets. This gamified approach led to 315,000 transactions and a 25% rise in app downloads. The mall saw $2.4 million in sales and $1.4 million in shopper spending.

Starwood Retail Partners - Real Estate - Large

Chicago, USA

Placewise and TouchSource helped Starwood Retail Partners upgrade their retail centers with digital wayfinding and integrated shopper engagement. The solution unified web, mobile, social, and in-mall... displays for a seamless customer experience. Starwood Retail now updates all directories with one action, saving time and ensuring consistent marketing. Shoppers get turn-by-turn directions, access to deals, and personalized content. The platform also enables targeted advertising and collects valuable shopper data for smarter marketing.

Cushman & Wakefield Spain - Real Estate - Very Large

Madrid, Spain

Placewise helped Cushman & Wakefield Spain unify their digital strategy for shopping centers. Before, customer data was siloed and marketing was manual and reactive. Placewise built a centralized pla...tform, automated campaigns, and provided daily management. The loyalty program grew to over 400,000 members, with 5,000 new sign-ups monthly. Member engagement reached up to 65% in some centers, and email open rates hit 36%.

lightning

Peers used Placewise for engaging and following up and performance management

Placewise Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.50/5

Read Reviews (5)
Custom Reports

4.12/5

Read Reviews (30)
Analytics

3.93/5

Read Reviews (19)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.50/5

Read Reviews (5)
Custom Reports

4.12/5

Read Reviews (30)
Analytics

3.93/5

Read Reviews (19)

Software Failure Risk Guidance

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for Placewise

Overall Risk Meter

Low Medium High

Top Failure Risks for Placewise

Placewise Americas, Inc. News

Product

TouchSource Announces Placewise Integration for Retail Shopping Centers - Newswire

TouchSource and Placewise have teamed up to enhance technology in retail shopping centers.

Placewise Americas, Inc. Profile

Company Name

Placewise Americas, Inc.

Company Website

https://www.placewise.com/

HQ Location

Universitetsgaten 10 Oslo, NO

Employees

51-100

Social

Financials

PRIVATE