Product Business Settings

ReferenceEdge is popular in Computer Software, Management Consulting, and Computer & Network Security industries and is widely used by Enterprise, Large Enterprise, and Mid Market.

ReferenceEdge Product Overview

Point-of-Reference offers a dynamic suite of customer marketing tools designed to streamline data maintenance and boost customer advocate lead generation. This platform excels in managing customer rewards and metrics, providing businesses with actionable insights and robust content management capabilities. Whether you're looking to harness the power of customer advocacy or refine your marketing strategy, Point-of-Reference facilitates meaningful engagement and sustained growth. The technology stands out for its ability to seamlessly integrate diverse data sources, ensuring that businesses can maintain accurate and up-to-date customer information. With a focus on generating valuable leads, this tool is ideal for companies aiming to leverage customer relationships effectively.

How satisfied the customers are with ReferenceEdge use-cases

Reviews

"ReferenceEdge reduced headaches around the reference administration, requests, and conversation scheduling elements and allowed the company to better focus on overall engagement and advocacy strategies." - Carlos G
"With ReferenceEdge, I’m able to be more proactive with our strategic advocacy initiatives knowing that our day-to-day needs for customer advocates and content is under control." - Abby Atkinson

ReferenceEdge Customer Insights, Testimonials and Case Studies

CUSTOMERS TESTIMONIALS
ReferenceEdge testimonial

Carlos G

CMA Thought Leader

ReferenceEdge reduced headaches around the reference administration, requests, and conversation scheduling elements and allowed the company to better focus on overall engagement and advocacy strategies. Testimonial By Carlos G
ReferenceEdge testimonial

Abby Atkinson

Senior Manager, FireEye Lighthouse Program

FireEye

With ReferenceEdge, I’m able to be more proactive with our strategic advocacy initiatives knowing that our day-to-day needs for customer advocates and content is under control. Testimonial By Abby Atkinson
ReferenceEdge testimonial

Kate Restaino

Customer Reference Program Manager

Samsara

References are always needed, and we’re saving AEs a significant amount of time and enabling them to find references by themselves—and to find good ones. Testimonial By Kate Restaino
CUSTOMERS TESTIMONIALS
ReferenceEdge testimonial

Carlos G

CMA Thought Leader

ReferenceEdge reduced headaches around the reference administration, requests, and conversation scheduling elements and allowed the company to better focus on overall engagement and advocacy strategies. Testimonial By Carlos G
ReferenceEdge testimonial

Abby Atkinson

Senior Manager, FireEye Lighthouse Program

FireEye

With ReferenceEdge, I’m able to be more proactive with our strategic advocacy initiatives knowing that our day-to-day needs for customer advocates and content is under control. Testimonial By Abby Atkinson
ReferenceEdge testimonial

Kate Restaino

Customer Reference Program Manager

Samsara

References are always needed, and we’re saving AEs a significant amount of time and enabling them to find references by themselves—and to find good ones. Testimonial By Kate Restaino

Databricks - Information Technology And Services

ReferenceEdge helped Databricks centralize and manage their customer reference program. Before, they used a Google Form and struggled with tracking and overuse. With ReferenceEdge, all marketers use ...one platform, making it easy to manage requests and respect customer time. The tool gives a unified view for global teams and supports integration with Salesforce and Slack. Databricks saw a shift to a customer-obsessed mindset and improved efficiency with executive dashboards and streamlined processes.

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Iron Mountain - Information Technology And Services

ReferenceEdge helped Iron Mountain run a global customer advocacy program. Their old system was not language localized and did not integrate with Salesforce. ReferenceEdge let users submit reference ...requests and nominations in any language. The Salesforce integration made it easy to track influenced revenue and manage contacts. Custom dashboard fields helped highlight groups that provided key references.

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Close More Deals with Customer References using ReferenceEdge: Review by Nancy Nardin

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Peers used ReferenceEdge for content management and engagement management

ReferenceEdge Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.77/5

Read Reviews (47)
Analytics

4.59/5

Read Reviews (17)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.77/5

Read Reviews (47)
Analytics

4.59/5

Read Reviews (17)

Software Failure Risk Guidance

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for ReferenceEdge

Overall Risk Meter

Low Medium High

Top Failure Risks for ReferenceEdge

Point of Reference, Inc. Profile

Company Name

Point of Reference, Inc.

HQ Location

8050 E. 24th Avenue, Denver, CO 80238, US

Employees

11-50

Social

Financials

PRIVATE