Zapier Overview

Zapier automates work across 6,000+ app integrations. Workflow automation software allows focus on important tasks.

Use Cases

Customers recommend Workflow Management, Communication Management, Generation Of New Leads, as the business use cases that they have been most satisfied with while using Zapier.

Other use cases:

  • Social Media Management
  • Advertisement
  • Engagement Management
  • Helpdesk Management
  • Sales Document Management
  • Contact List Management
  • Collaboration
See all use cases See less use cases

Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Zapier.

Other priorities:

  • Increase Sales & Revenue
  • Improve Internal Communications
  • Improve ROI
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Launch New Products
  • Improve Digital And Social Presence
  • Grow Market Share
  • Build Brand Awareness
  • Improve Efficiency
  • Improve Consistency
  • Increase Customer Life Time Value
  • Improve Stakeholder Relations
  • Improve Brand Engagement
  • Improve Visibility
  • Establish Thought Leadership
  • Improve Navigation
See all business priorities See less business priorities

Zapier Use-Cases and Business Priorities: Customer Satisfaction Data

Zapier works with different mediums / channels such as E-Mail. Social Media. and Facebook.

Zapier's features include Alerts: Popups & Notifications, Personalization, Templates, etc. and Zapier support capabilities include Email Support, Phone Support, Chat Support, etc. also Zapier analytics capabilities include Analytics, and Custom Reports.

Reviews

"...So many integrations, you can just about link up most apps to each other for complex workflows...." Peer review by Chris C., Director, Health, Wellness and Fitness

Peer review evidence (same sources as the product rating summary)

"...I've convinced 7 business to integrate Zapier into their workflows, saving them all thousands of hours each year...." Peer review by Carson M, Digital Technologies Manager, Automotive
"...I also am using Zapier to send automated emails to leads that fill out a contact form on my website...." Peer review by Brittney N, President, Owner, Real Estate
"...I use it for tasks like adding new leads to google spreadsheets and adding Facebook Lead Ad leads to email lists. ...." Peer review by Verified Reviewer, Marketing and Advertising

Zapier, AgencyAnalytics, omnisend, VBOUT, Klaviyo, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Zapier

Top Industries

  • Marketing and Advertising
  • Computer Software
  • Information Technology and Services

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Zapier is popular in Marketing And Advertising, Computer Software, and Information Technology And Services and is widely used by Small Business, Mid Market, and Enterprise.

Zapier Customer wins, Customer success stories, Case studies

What benefits does Zapier offer for Workflow Management?

How efficiently Does Zapier manage your Communication Management?

How can Zapier enhance your Generation Of New Leads process?

How efficiently Does Zapier manage your Social Media Management?

11 buyers and buying teams have used Cuspera to assess how well Zapier solved their Marketing Automation needs. Cuspera uses 16234 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

 

Alpine Roofing - Construction - Medium

How Alpine Roofing uses Zapier and Next-Gen Zaps | Zapier

Spokane, USA

Alpine Roofing leverages Zapier's automation platform to streamline operations and enhance efficiency. By implementing Next-Gen Zaps, Alpine automates tasks like lead management and project tracking,... reducing manual work and improving customer engagement. This integration has increased their conversion rate by 15%, saving significant time and costs.

Read on →
 

Alpine Roofing - Construction - Medium

How Alpine Roofing uses Zapier to make sure nothing slips through

Spokane, USA

Alpine Roofing leverages Zapier's automation platform to streamline operations, reducing manual tasks and enhancing customer journey tracking. By implementing Next-Gen Zaps, Alpine Roofing automates ...approximately 12,500 steps monthly, saving significant time and improving lead management, resulting in increased conversion rates and operational efficiency.

Read on →
 

Youtech Agency - Marketing And Advertising - Medium

How Youtech made phone revenue visible with Zapier

Naperville, USA

Youtech Agency used Zapier to connect paid search clicks to phone revenue, enhancing marketing campaign attribution. By integrating various client systems, Youtech attributed $213,000 in previously i...nvisible revenue to Google Ads campaigns, optimizing marketing strategies. This system improved the match rate from 10-20% to over 85%, allowing for better data-driven decisions and campaign adjustments.

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A global logistics company - Transportation/Trucking/Railroad - Very Large

Zapier ran an AI bootcamp for a global logistics company. The team learned how AI could help them accelerate, scale, and improve their work. The hands-on workshop made AI practical, not just theoreti...cal. After the session, everyone knew how to start building with AI. The team left motivated and ready to use AI in daily tasks.

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Superhuman - Information Technology And Services - Medium

San Francisco, USA

Zapier helped Superhuman cut lead sync errors by 87%. The marketing team automated lead routing and email opt-out processing. This saved over 42 hours per week and improved plan efficiency by 31%. Su...pport agents now save an hour a day with automated workflows. Superhuman maintains a CSAT score above 90% thanks to faster resolutions.

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Miro - Information Technology And Services - Large

San Francisco, USA

Zapier helped Miro boost peer feedback participation from 50% to 93% in just eight weeks. Nick Krekis built an automated system using Zapier, Slack, and Google Sheets to streamline nominations, revie...w collection, and delivery. Reviews submitted jumped from 400 to over 1,600. A new onboarding automation gave managers a structured 90-day path for new hires. Real-time dashboards and AI summaries improved engagement and results.

Read more →

Frequently Asked Questions (FAQ)

What buyers ask before choosing Zapier

What is Zapier?

Zapier is an automation platform that allows users to integrate and automate workflows between web applications. It automates the work by connecting the apps and then moving information between them according to the rules that have been set.

Zapier connects over 5,000 apps, allowing conversations to flow automatically. It uses no code to automate repetitive tasks between two or more apps. When an event occurs in one app, Zapier can notify another app to perform or do a specific action, increasing business efficiency.

Some of its features are accounting integration, application management, business process automation, collaboration tools, compliance management, configurable workflow, ERP, email management, multiple data sources, no-coding and many more.

What is Zapier used for?

Zapier is a Marketing Automation Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Workflow Management, Communication Management and Generation Of New Leads .

What are the top features of Zapier?

Alerts: popups & Notifications, Personalization and Templates are some of the top features of Zapier.

Who uses Zapier?

Zapier is used by Marketing And Advertising, Computer Software and Information Technology And Services among other industries.

What are Zapier alternatives?

AgencyAnalytics, Omnisend, VBOUT and Klaviyo are popular alternatives for Zapier.

Where is Zapier located?

Zapier is headquartered at 548 Market St., #62411, San Francisco, CA 94104, US.
lightning

Peers used Zapier for workflow management and communication management

Zapier Competitors

Zapier Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.82/5 ★

Read Reviews (11)
Analytics

4.28/5 ★

Read Reviews (209)
Custom Reports

3.93/5 ★

Read Reviews (934)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.82/5 ★

Read Reviews (11)
Analytics

4.28/5 ★

Read Reviews (209)
Custom Reports

3.93/5 ★

Read Reviews (934)

Zapier Integrations

Zapier integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

3.95/5 ★

Read Reviews (1427)
Data Export

3.76/5 ★

Read Reviews (633)

Sharpspring

4.5 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Banzai

4.43 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Docsend

4.68 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

TrueContext (formerly ProntoForms)

4.59 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Calendly

4.66 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Software Failure Risk Guidance

?

for Zapier

Overall Risk Meter

Low Medium High

Top Failure Risks for Zapier

Zapier, Inc. News

Product

SurveyMonkey elevated to Gold Partner status by Zapier

Zapier has elevated SurveyMonkey to Gold Partner status, enhancing their integration to connect SurveyMonkey with over 9,000 apps. This upgrade allows teams to automate survey workflows, turning feedback into immediate action within existing tools, thus improving customer experience and HR processes.

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Product

Zapier Agents is now AI by Zapier

Zapier has rebranded its Zapier Agents as AI by Zapier, integrating agent capabilities into a single AI step within the Zap editor. This update allows users to leverage Zapier's platform infrastructure, enhancing workflow control and reducing costs. Key features include granular human intervention, structured output mapping, and task-based billing for AI steps.

Read more →
Product

Gemini automation: How to use the Zapier Gemini integration (Gemini 3.8 Flash, Gemini Enterprise, and more) | Zapier

Zapier has integrated with Google's Gemini to enhance workflow automation. This integration allows users to incorporate Gemini's AI models into their workflows, enabling tasks like support ticket classification and meeting summarization. Zapier's platform supports over 9,000 apps, offering a seamless way to automate processes directly from the Gemini chat window.

Read more →
Product

Meta Muse automation: How to use the Zapier Muse integration | Zapier

Zapier has integrated with Meta's Muse, an AI agent, to enhance workflow automation. This integration allows Muse to leverage Zapier's platform to automate tasks across over 9,000 apps. Users can now incorporate Muse's AI reasoning into existing Zapier workflows or initiate actions directly from Muse, streamlining processes like lead scoring and support ticket triage.

Read more →

Zapier, Inc. Profile

Company Name

Zapier, Inc.

Company Website

https://zapier.com/home

HQ Location

548 Market St., #62411, San Francisco, CA 94104, US

Employees

101-250

Social

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Financials

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