Salesforce DMP Overview

Salesforce-DMP provides a complete customer view across marketing, commerce, sales, and service. Activation occurs across email, mobile, advertising, web, and CRM.

Use Cases

Customers recommend Advertisement, Engaging And Following Up, Sending & Publishing Communications, as the business use cases that they have been most satisfied with while using Salesforce DMP.

Other use cases:

  • Collaboration
  • Onboarding
  • Personalized Marketing
  • Engaging With Scheduling & Cadence
  • Scheduling Post To Social Media
  • Engaging On Social Media
  • Content Sharing
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Business Priorities

Enhance Customer Relationships and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Salesforce DMP.

Other priorities:

  • Improve ROI
  • Grow Market Share
  • Build Brand Awareness
  • Scale Best Practices
  • Improve Digital And Social Presence
  • Enter New Markets Internationally Or Locally
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Salesforce DMP Use-Cases and Business Priorities: Customer Satisfaction Data

Salesforce DMP works with different mediums / channels such as Offline.

Salesforce DMP's features include Personalization. and Salesforce DMP support capabilities include AI Powered, 24/7 Support, Phone Support, etc. also Salesforce DMP analytics capabilities include Analytics, and Custom Reports.

Reviews

"...The team began to rally around every opportunity inside of Chatter and collaborated on what went right and wrong...." Peer review by Rob McCloskey, Manager of Enterprise CRM Applications, AAA Carolinas

Salesforce DMP, belong to a category of solutions that help Data Management Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Salesforce DMP

Top Industries

  • Publishing
  • Media Production
  • Internet

Popular in

  • Enterprise
  • Mid Market

Salesforce DMP is popular in Publishing, Media Production, and Internet and is widely used by Enterprise, and Mid Market,

Comprehensive Insights on Salesforce DMP Use Cases

What Are the key features of Salesforce DMP for Engaging And Following Up?

How does Salesforce DMP facilitate Sending & Publishing Communications?

How can Salesforce DMP optimize your Collaboration Workflow?

How does Salesforce DMP facilitate Onboarding?

21+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Salesforce DMP solved their Data Management Platform needs. Cuspera uses 244 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Data Management Platform needs.

Case Studies

COMPANY INDUSTRY CASE STUDIES
Salesforce DMP case study
Transportation/Trucking/Railroad
Transportation/Trucking/Railroad
CASE STUDY Air India

Air India improved agent productivity and customer service with Einstein, handling 550,000 monthly service cases and aiming for a 30% market share within 5 years.

Read More
Salesforce DMP case study
NA
CASE STUDY BACA Systems

Learn how the company will unlock all of its data with Data Cloud and boost sales efficiency with Einstein 1 Sales.

Read More
Salesforce DMP case study
Marketing and Advertising
Marketing and Advertising
CASE STUDY AGI

AGI Helps Bridge the Gap From Farm To Table With Salesforce

Read More
lightning

Peers used Salesforce DMP for advertisement and engaging and following up

Salesforce DMP Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.30/5 ★

Read Reviews (5)
Analytics

4.76/5 ★

Read Reviews (21)
Custom Reports

4.53/5 ★

Read Reviews (17)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.30/5 ★

Read Reviews (5)
Analytics

4.76/5 ★

Read Reviews (21)
Custom Reports

4.53/5 ★

Read Reviews (17)

Software Failure Risk Guidance

?

for Salesforce DMP

Overall Risk Meter

Low Medium High

Top Failure Risks for Salesforce DMP

Salesforce, Inc. News

Salesforce shares scale record high on promising AI tools - Yahoo Finance

Salesforce shares hit a record high due to promising AI tools.

03/12/2024 - source

Analysts Are Bullish on Salesforce After Early Agentforce Interest - Investopedia

Analysts are optimistic about Salesforce due to early interest in their new product, Agentforce.

03/12/2024 - source

Salesforce CEO Benioff Calls Microsoft Copilot Repackaged ChatGPT - CRN

Salesforce CEO Marc Benioff criticized Microsoft's Copilot, calling it a rebranded version of ChatGPT.

02/12/2024 - source

Salesforce, Inc. Feeds

Salesforce.com (CRM) Q3 Earnings Lag Estimates - MSN

Salesforce.com reported lower-than-expected earnings for the third quarter.

06/12/2024 - source

Salesforce (CRM) Q3 2025 Earnings Call Transcript - The Motley Fool

Salesforce's Q3 2025 earnings call transcript discusses financial results and performance.

02/12/2024 - source

Salesforce Reports Strong Q3 Fiscal 2025 Results - TipRanks

Salesforce reported strong financial results for the third quarter of fiscal year 2025.

02/12/2024 - source

Salesforce, Inc. Profile

Company Name

Salesforce, Inc.

Year Founded

1999

HQ Location

415 Mission Street, 3rd Floor, San Francisco, CA 94105, United States

Employees

10001+

Social

Financials

IPO