Segment Customer Data Infrastructure Overview
Segment is a CDP by Twilio, ranked #1 by IDC (2019-2022). It helps collect, clean, and activate customer data.
Use Cases
Customers recommend Engagement Management, Advertisement, Social Media Management, as the business use cases that they have been most satisfied with while using Segment Customer Data Infrastructure.
Business Priorities
Enhance Customer Relationships and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Segment Customer Data Infrastructure.
Segment Customer Data Infrastructure Use-Cases and Business Priorities: Customer Satisfaction Data
Segment Customer Data Infrastructure works with different mediums / channels such as Social Media. Facebook. E-Mail etc.
Segment Customer Data Infrastructure's features include Personalization, Micro Customer Segmenting, Dashboard, etc. and Segment Customer Data Infrastructure support capabilities include Email Support, Phone Support, AI Powered, etc. also Segment Customer Data Infrastructure analytics capabilities include Analytics, and Custom Reports.
Reviews
"Segment has become the data hub that we needed. There isn’t a question on how or when data will get from one place to another. We feel confident we can execute communications and insights in the right way with the right data." - Ann Ehnert
Segment Customer Data Infrastructure, Prisync, ShopBase, Rithum Marketing Solutions, Metrilo, etc., all belong to a category of solutions that help E-Commerce Software. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Segment Customer Data Infrastructure
Top Industries
- Retail
- Hospitality
- Information Technology and Services
Popular in
- Small Business
- Mid Market
- Enterprise
Segment Customer Data Infrastructure is popular in Retail, Hospitality, and Information Technology And Services and is widely used by Small Business, Mid Market, and Enterprise.
Comprehensive Insights on Segment Customer Data Infrastructure Use Cases
What makes Segment Customer Data Infrastructure ideal for Engagement Management?
How can Segment Customer Data Infrastructure optimize your Advertisement Workflow?
What Are the key features of Segment Customer Data Infrastructure for Loyalty Management?
How can Segment Customer Data Infrastructure optimize your Segmentation And Targeting Workflow?
9 buyers and buying teams have used Cuspera to assess how well Segment Customer Data Infrastructure solved their E-Commerce Software needs. Cuspera uses 3118 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific E-Commerce Software needs.
Customer Testimonials
CUSTOMERS | TESTIMONIALS |
---|---|
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Segment has become the data hub that we needed. There isn’t a question on how or when data will get from one place to another. We feel confident we can execute communications and insights in the right way with the right data. Testimonial By Ann Ehnert |
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Segment saved us time and money, gave us capabilities we never would have had with a small team, and set us up for a data-driven future. Testimonial By Josh Wexler |
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Segment allows us to smoothly handle the disparate datasets we use. With real-time integrated data flows, we can truly understand what people are doing with our platform. It doesn’t matter where you look at the data, with Segment, it’s always consistent. Testimonial By Nic Sauriol |
CUSTOMERS | TESTIMONIALS |
---|---|
![]() Ann Ehnert Manager of CRM & Loyalty Marketing Schnuck Markets |
Segment has become the data hub that we needed. There isn’t a question on how or when data will get from one place to another. We feel confident we can execute communications and insights in the right way with the right data. Testimonial By Ann Ehnert |
![]() Josh Wexler Chief Product Officer Chopra Global |
Segment saved us time and money, gave us capabilities we never would have had with a small team, and set us up for a data-driven future. Testimonial By Josh Wexler |
![]() Nic Sauriol Software Development Leader IBM |
Segment allows us to smoothly handle the disparate datasets we use. With real-time integrated data flows, we can truly understand what people are doing with our platform. It doesn’t matter where you look at the data, with Segment, it’s always consistent. Testimonial By Nic Sauriol |
Case Studies
CASE STUDY CPG Europe
CASE STUDY St. Luke’s
CASE STUDY Instacart
CASE STUDY Vivino
CASE STUDY inDrive
CASE STUDY Wise
Video
The Leading Customer Data Platform.

Frequently Asked Questions(FAQ)
for Segment Customer Data Infrastructure
What is Segment Customer Data Infrastructure?
Segment is a customer data platform that makes good data accessible for all teams. It helps in improving sales and revenue and enhance customer relationship.
Segment collects user events from web & mobile apps and provides a complete data toolkit to every team in the company to make real-time decisions, accelerate growth, and personalize experiences. Standardized data collection, diagnosing data quality, block bad data at the source ensures that the data is accurate in all the tools used. It builds real-time profiles and audiences by targeting the right customer with the right message at the right time.
What is Segment Customer Data Infrastructure used for?
What are the top features of Segment Customer Data Infrastructure?
Who uses Segment Customer Data Infrastructure?
What are Segment Customer Data Infrastructure alternatives?
Where is Segment Customer Data Infrastructure located?
Segment Customer Data Infrastructure Competitors
Segment Customer Data Infrastructure Features
- Low
- Medium
- High
FEATURE | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (17) |
Analytics | Read Reviews (451) |
Custom Reports | Read Reviews (481) |
CAPABILITIES | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (17) |
Analytics | Read Reviews (451) |
Custom Reports | Read Reviews (481) |
Segment Customer Data Infrastructure Integrations
Segment Customer Data Infrastructure integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Segment Customer Data Infrastructure
Software Failure Risk Guidance
?for Segment Customer Data Infrastructure
Overall Risk Meter
Top Failure Risks for Segment Customer Data Infrastructure
Twilio Inc. News
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Twilio has launched its Rich Communication Services (RCS) globally, enhancing business interactions with feature-rich, verified messaging. This service, integrated with Twilio's platform, allows brands to send interactive messages, improving customer engagement and trust. The launch, supported by Google, marks a significant shift in business communication, offering a seamless, secure channel for various customer interactions.
Compliance Toolkit: AI-powered support for SMS compliance
Twilio has launched the Compliance Toolkit, an AI-powered solution in public beta, designed to help businesses manage SMS compliance with regulations like the TCPA. The toolkit proactively detects potential regulatory violations, such as messaging during quiet hours or sending to opted-out recipients, and offers features like consent management and message categorization. This product aims to simplify compliance for Twilio's SMS customers, allowing them to focus on business growth.
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Build Multimodal Conversational AI Experiences with Twilio and the OpenAI Realtime API
Twilio and OpenAI have collaborated to integrate OpenAI's Realtime API with Twilio's Voice API, enabling the creation of advanced multimodal conversational AI experiences. This integration allows developers to build AI voice assistants with enhanced capabilities like sentiment analysis and live translation. Twilio has released tutorials and sample applications to facilitate the use of this technology, highlighting the potential for improved customer interactions.
Twilio Inc. Profile
HQ Location
375 Beale Street, Suite 300, San Francisco, CA 94105
Employees
1001-5000
Social
Financials
IPO
How can Segment Customer Data Infrastructure optimize your Social Media Management Workflow?