Sendoso: Product updates, Customer stories, and Insights | 2026 Cuspera

Name: Sendoso
Brand: Sendoso
Rating: 4.56 (6973 reviews)

4.56 5

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(6973)

Product and Vendor News

HireQuotient Partners With Sendoso to Empower HR Teams to Drive Exceptional Recruitment Outcomes - AccessWire 04/08/2024

Customer stories

Outreach used Sendoso's corporate gifting to enhance their B2B marketing. They needed a way to execute campaigns across multiple teams and include various touchpoints. By using Sendoso, they booked meetings and generated a top-tier pipeline. This resulted in $8M influenced pipeline and $1M influenced ARR, achieving a 2X ROI on marketing investment. The strategy involved creative sends and aligning marketing with sales playbooks.
Electric needed to engage clients and generate pipeline. They used Sendoso to automate their direct mail marketing. This helped them send gifts like eGift cards and branded swag. Electric doubled new revenue year-over-year. In Q1 2021, 45% of revenue was influenced by Sendoso. The platform improved efficiency and collaboration between sales and marketing.
Boulevard used Sendoso to send personalized gifts and direct mail to salon and spa prospects. The team wanted to build personal connections and reach B2B clients at every sales stage. Sendoso helped automate gifting, saving time and staying on budget. Boulevard saw a 9X increase in pipeline opportunities and a 4X return on investment. Sales reps closed more deals and improved engagement with high-value prospects using Sendoso's platform.
Gong used Sendoso to capture the attention of key decision-makers at top accounts. They sent unique gifts like piñatas to create memorable experiences. This approach helped them generate over 400 new opportunities and influence tens of millions in pipeline. The campaign was so successful that it was repeated with different themes, leading to a 14% conversion rate in enterprise segments. Overall, the campaign sourced $5.5M in pipeline and influenced nearly $33M, earning Gong a Sendie Award.
Anaplan's marketing team needed to increase deal acceleration and engagement with top executives. They used Sendoso to enhance their direct mail strategy by sending personalized corporate gifts to C-suite executives. This approach led to surpassing registration and attendance goals at Anaplan Live! They achieved a 42% touch rate on opportunities and an 18% VIP event registration rate. The campaign involved sending custom coins and personalized figurines to invitees, resulting in a 150% increase in registrations.
Sendoso helped LexisNexis run a creative direct mail campaign for law firms. The marketing team used Sendoso to send curated cocktail kits as part of an account-based marketing strategy. The campaign included personalized gifts and targeted messaging. LexisNexis achieved an 1100% ROI from this campaign. The success led them to expand the strategy nationwide.

Product Business Settings

Sendoso is popular in Computer Software, Marketing And Advertising, and Information Technology And Services industries and is widely used by Mid Market, Enterprise, and Small Business.

Integrations

Account Based Marketing

Sales Analytics

Digital Asset Management

Learning Management System

Sendoso Product Overview

Sendoso leverages AI to automate personalized gifting campaigns, enhancing customer engagement and driving revenue. With a user base exceeding 100,000 and tens of millions of gifts sent, Sendoso stands out in the marketing automation space. The platform's data-backed approach ensures targeted and effective direct mail strategies, making it a preferred choice for businesses aiming to create meaningful connections with clients. A notable case involves Gong, which generated over 400 new opportunities using Sendoso's capabilities. This illustrates the platform's potential to significantly impact lead generation and customer relationship management.

How satisfied the customers are with Sendoso use-cases

Reviews

"Sendoso helps Cornerstone accelerate deals and set meetings with the prospects we normally have a difficult time getting in touch with. The unique sends help us break through the noise and come in with a message that resonates." - Sara Schonfeld

"Sendoso allows us to get our brand on the desks and in the hands of our prospects. The past process of ordering the items, then packaging, mailing, etc… was a real pain. Now we can share the love with a larger audience and build meaningful relations...hips that lead to sales." - Scott Haney

Sendoso Customer Insights, Testimonials and Case Studies

What solutions does Sendoso provide for Engagement Management?

Sendoso Engagement Management enables personalized engagement through physical gifts and messages, facilitating follow-up and relationship building. It assists in generating sales pipeline and up-selling opportunities by providing data-driven insights. However, the company has experienced challenges in inventory management and timely return of entrusted items.

"...This tool helps me have a higher level of personalized engagement with my prospective customers...." Peer review by Jeremey W., Commercial Sales Executive, Computer Software

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How can Sendoso optimize your Customer & Prospect Gifting Workflow?

How efficiently Does Sendoso manage your Account Based Marketing?

Sendoso supports account-based marketing (ABM) by facilitating multi-touch campaigns with direct mail. This platform enables the easy execution of ABM campaigns, helping to accelerate sales and break through marketing noise. A limitation of Sendoso is that direct mail can be less effective in environments experiencing marketing fatigue.

"...The marketing team also uses Sendoso as a part of their multi-touch ABM campaigns...." Peer review by Aisling S.

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How does Sendoso facilitate Direct Mail Marketing?

What makes Sendoso ideal for Lead Engagement?

Sendoso empowers sales teams to engage leads effectively. This platform facilitates personalized gift-giving, enabling sales representatives to nurture relationships and drive prospect engagement. The ability to send targeted gifts enhances follow-up efforts and encourages lead participation in the sales process.

"...By engaging with prospects and customers on a smaller scale and sending them a lunch eGift card the day before, we generated an average attendance rate of 55% across the 12 events we ve done over the last two weeks alone..." Case Study Lessonly

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What is Sendoso?

Sendoso is a Marketing Automation Software. Sendoso helps companies to engage with customers throughout the buyer’s journey. By integrating digital and physical sending strategies, companies can increase the effectiveness of their existing go-to-market programs and improve their relationships with customers.

Users can centrally manage a team of users, assign budgets, create templates, and view activity metrics. Direct mail and gifting experts guide users through the process of building successful campaigns. It enhances the unboxing experience for users recipients with custom boxes, filling, and finishing. It supports to view users inventory in real-time and send with just a click of a button. User can set alerts for low inventory. Actual human beings to handwrite every note and package every box in the warehouse for that extra special touch.

Sendoso will post events directly into users Outreach activity feed to track the status of users' gifts without ever leaving Outreach. It optimizes buyer’s journey, accelerates sales funnel with customers getting more options than ever. It helps to build real relationships with employees, recruits, beta testers, partners, investors, donors, and more by sending anything at scale with Sending Platform.

What is Sendoso used for?

Sendoso is a Marketing Automation Software mainly used by its customers to Increase Response Rates and Accelerate Deal Cycles by Engagement Management, Customer & Prospect Gifting and Account Based Marketing .

What are the top features of Sendoso?

Personalization, Alerts: popups & Notifications and Dashboard are some of the top features of Sendoso.

Who uses Sendoso?

Sendoso is used by Computer Software, Marketing And Advertising and Information Technology And Services among other industries.

What are Sendoso alternatives?

AgencyAnalytics, PushEngage, ExpertSender and Experiture Marketing Platform are popular alternatives for Sendoso.

Where is Sendoso located?

Sendoso is headquartered at San Francisco, California.

34 buyers and buying teams have used Cuspera to assess how well Sendoso solved their Marketing Automation needs. Cuspera uses 6973 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

CUSTOMERS	TESTIMONIALS
Sara Schonfeld Sr. Marketing Strategist Cornerstone	Sendoso helps Cornerstone accelerate deals and set meetings with the prospects we normally have a difficult time getting in touch with. The unique sends help us break through the noise and come in with a message that resonates. Testimonial By Sara Schonfeld
Scott Haney Revenue Operations Chili Piper	Sendoso allows us to get our brand on the desks and in the hands of our prospects. The past process of ordering the items, then packaging, mailing, etc… was a real pain. Now we can share the love with a larger audience and build meaningful relationships that lead to sales. Testimonial By Scott Haney
Alana Merdzan Customer Marketing Manager Uberflip	Our customers complete 80% of their onboarding activities now that we use Sendoso as part of our onboarding program. Testimonial By Alana Merdzan

CUSTOMERS	TESTIMONIALS
Sara Schonfeld Sr. Marketing Strategist Cornerstone	Sendoso helps Cornerstone accelerate deals and set meetings with the prospects we normally have a difficult time getting in touch with. The unique sends help us break through the noise and come in with a message that resonates. Testimonial By Sara Schonfeld
Scott Haney Revenue Operations Chili Piper	Sendoso allows us to get our brand on the desks and in the hands of our prospects. The past process of ordering the items, then packaging, mailing, etc… was a real pain. Now we can share the love with a larger audience and build meaningful relationships that lead to sales. Testimonial By Scott Haney
Alana Merdzan Customer Marketing Manager Uberflip	Our customers complete 80% of their onboarding activities now that we use Sendoso as part of our onboarding program. Testimonial By Alana Merdzan