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Skai: Reviews, Testimonials and Expert Opinions
(4770)Data-driven insights and optimization technology that scales performance and engagement
Top 57 Skai Alternatives
Adroll
Grow your business. Boost your sales.
Adroll is an Advertiser Campaign Management Software. AdRoll’s Growth Marketing Platform specializes in retargeting which aims to convert window shoppers into buyers of your product or service in your site. ...
Adroll features include cross-channel attribution that gives a unified view of the touchpoints influencing customer behaviour and can scale what drives growth. Its advanced audience targeting works together with proprietary AI to create brand awareness and drive high-quality new site traffic. It helps to inspire action across ads, email, and online stores.
AdRoll integrates easily with everything else—including leading e-commerce platforms, email and marketing automation, popular reporting tools and more. AdRoll’s Growth Marketing Platform centralizes essential marketing and advertising activities, all in one place, serving as mission control for the entire customer journey.
MediaMath platform
Omnichannel Programmatic Marketing | MediaMath
MediaMath Platform is is an intelligent ad tech platform with unrivalled advertising performance across all media channels.. It enables brands and agencies to reclaim control of their marketing and operate with flexibility in the future to deliver efficient and effective omnichannel campaigns. ...
MediaMath communicates with users via consent-based, cross-device identifiers. Activate and scale data with the world's most adaptable identity graph to prepare for the future of identity.
Some of its features include campaign management, media management, targeting, identity management, brand safety, reporting and measurement, API's and so on.
Nexxen
Advertising platform that connects data to deliver desired outcomes
Amobee is an advertising platform that understands how people consume content. It optimizes outcomes for advertisers and media companies while providing a better consumer experience. Through this platform, customers are helped to further their audience development, optimize their cross channel performance across all TV, connected TV, and digital media, and drive new customer growth through detailed analytics and reporting. Amobee is a wholly-owned subsidiary of Singtel, one of the largest communications technology companies in the world. ...
Amobee is an Advertiser Campaign Management Software. Amobee is a technology company that transforms the way brands and agencies make marketing decisions. Amobee's patented Brand intelligence technology measures digital engagement to provide a deeper understanding of audiences, their mindsets and interests.
Its unified platform enables marketers to seamlessly plan, and activate cross-channel, programmatic media campaigns using Brand Intelligence and includes ads API integrations with Facebook, Twitter, Instagram, Pinterest and Snapchat. The key features incude Target audiences across channels and devices and Access to direct publisher inventory.
It allows to understand and optimally influence consumers' decision journey across any stage. Amobee enhances opportunities to reach potential cunsumers with timely messaging by merging owned data assets with Amobee's robust second and third-party data marketplace.
Criteo Dynamic Retargeting
Criteo
Criteo Dynamic Retargeting is a cloud-based advertising platform that delivers the right ad at the right moment in the shopper journey. It is designed to help businesses of all sizes in generating brand awareness, acquire customers through targeted campaigns, generate more sales, bring shoppers back to buy, and maximise the budget. Its tailored video and display ads are delivered to publishers and designed for measurable performance. ...
The AI-enabled application comes with a shopper graph, which allows marketers to identify customers' interests based on searching and buying behaviour, letting them create advertisements in real-time with required colours, fonts or navigations.
Some of its features include conversion tracking, ad retargeting, performance metrics and real-time bidding. It offers integration with various third-party eCommerce platforms such as Magento, PrestaShop, Shopify and more.
Acquisio
Website Design and Online Marketing for Small Business | Web.com
"Acquisio has saved us countless hours in account management and reporting. Acquisio Turing's bid & budget management solution has improved CPCs and reduced cost per acquisition, as well! " - Melissa Mackey
Mediaocean
CROSS-MEDIA CAMPAIGN MANAGEMENT PLATFORM FOR SELLERS
Mediaocean is an Advertiser Campaign Management Software. Mediaocean develops and provides advertising software and computing services for advertising agencies, media owners, advertisers, television networks. ...
Mediaocean, Spectra, is an advertising management platform that enables its users to manage business data, control expenditure, and find solutions for billing, accounting, and workforce time management. Prisma delivers operational infrastructure and data intelligence services across multiple channels, including display, video, mobile, search, social, and more. Optica, a cloud-based advertising delivery network and trafficking management system combines media, talent, and advertising delivery. Aura is a project time and cost management platform that allows its users to track time, monitor costs, and track and reimburse expenses. Connect integrates media suppliers, data providers, advertising servers, and third-party technologies allowing agencies to build optimal solutions for businesses and operations.
Its traditional and digital media platforms enable agencies and brands to manage and coordinate the advertising workflow such as planning and buying, analyzing and optimizing, and invoicing and payments. By integrating multiple solutions into a central hub, Mediaocean helps agencies create a common framework, define standards, unify cross-channel data, and build opportunities that drive continued success.
(Mediaocean has acquired 4CInsights)
Appier CrossX Advertising
Appier | AI-powered Advertising Solutions bring you optimal campaign performance at scale
WideOrbit
The World's Leading Premium Ad Management ...
WideOrbit is an Advertiser Campaign Management Software. WideOrbit is a cloud-based advertising management platform that connects audiences and advertisements. The company's technology platform is used to streamline workflow for customers in radio, cable, and television and also offers advertising media exchange for an innovative approach to the buying process, increasing demand for broadcasters and efficiency for advertisers, enabling media companies to create value on both sides of media transactions. ...
WideOrbit provides a robust, end-to-end digital and linear operations platform including traffic, rights management, sales automation, payments, and business intelligence. WO Integrations extends connected workflow outside of the platform to certified, best-of-breed third party systems.
Wide Orbit payment suite helps finance team manage challenges by optimizing order-to-cash process, automating accounts receivable collections and improving cashflow. Enhancements to forecasting modules, including customizable dates for opportunities and forecasting; new calculations for generating weighted forecasting estimates; and shorter loading times. Sales report templates can now be saved globally so users can share formats with others in the organization. Greater flexibility in building rate cards, inducing export of programs from inventory to Excel; sorting by selling books; and filtering by weeks and levels from a Rate Card Excel export. A new Standard Planner Report for campaigns with customizable daypart summary display and output by Total Cost, Total Spots and Average Rate.
Adobe Advertising Cloud
Ad platform that unifies and automates all channels
Adobe Advertising Cloud is an Advertising Platform that unifies and automates all media, screens, data, and creativity at scale to deliver a seamless, relevant experience across every channel that engages customers and increases conversion. ...
It manages all the digital media strategies to deliver better ads for every audience, streamlines the analysis with time-saving tools like automated performance optimization, forecasting, spends recommendations, and more. It also streamlines the creation of meaningful ad experiences that resonate with the audience.
Singular
Marketing Analytics and Attribution to track and measure the path to conversion across channels.
Singular is a marketing analytics and metric analysis tool that empower businesses to drive growth with unified marketing data, intelligent insights, and automation. It helps to grow market share, improve ROI and increase customer lifetime value. ...
It supports access to accurate and actionable cross-platform analytics instantly for better optimizations and transforms siloed marketing data into insights automatically. It also helps in tracking and measuring the path to conversion across channels with fraud detection and preventive methods
Some of its features include a Performance analytics dashboard, creative analytics dashboard, automated alerts, custom dimensions, custom metrics, export API and so on.
Google Marketing
Google Marketing Platform - Unified Advertising and Analytics
Google Marketing is a unified advertising and analytics platform for smarter marketing and better results. It helps to acquire customers and improve digital and social presence. The platform ...
Resulticks
Omnichannel Marketing Automation
Resulticks is a real-time conversation marketing cloud that changes the marketing solutions landscape for customer experience, acquisition of a customer, and brand loyalty. It helps businesses of all sizes target audiences and generate leads through real-time engagement with clients. ...
Resulticks enables marketers to prepare campaigns for various communication channels including phone, email, social media, and digital assistants based on customer behaviour, location or interest. Resulticks helps managers monitor customer actions and collect insights from every owned, earned and paid media asset such as landing pages, social ads, email alerts for planning future campaigns. Additionally, team members can trigger automated responses and prioritize client communications to nurture leads. Key features include conversion tracking, customer profiling, predictive analytics, and campaign performance management.
Resulticks offers API-based integration which lets users connect the system with third-party applications, letting them synchronize data and drive targeted campaigns. Resulticks enables real-time and dynamic responses by providing an engine that leverages machine learning for the purpose of maximizing the impact of marketing messages and sustaining continuous conversations.
Google Analytics 360
Business Analytics Tools & Solutions to better understand customers
Google Analytics 360 is a business analytics tool for better understanding the customers which help to improve the website, create prioritized audience lists, and more. It helps to increase sales and revenue and enhance customer relationships. ...
Google Analytics helps to understand how people are interacting with the sites and apps and helps users to understand what is working and what is not. It provides robust reports and dashboards. It also offers built-in technical support and a global infrastructure that delivers secure, accurate data across the sites and apps. It provides connections to Google advertising and publisher tools, which marketers can use to drive real impact with the help of analytics.
Google Analytics' newer generation GA4 makes life a lot easier for digital marketers and is exceptional with new features that help to track market trends and customer behavior across apps, software, and websites. This helps potential customers with products and services and increases customer retention in no time.
Google Analytics features that help turn data into insights include analytics intelligence, reporting, data analysis and visualization, data collection and management, and more.
Google Tag Manager
Google Tag Manage
Google Tag Manager is a tool with a web-based interface that simplifies the process of working with tags and delivers simple, reliable, easily integrated tag management solutions. It helps to acquire customers and increase sales and revenue. ...
Tag Manager helps users to add and update their website tags to better understand conversions and site analytics and improve collaboration across the business.
Some of its features include tag technology which provides control over how tags are defined and fired, share right access to right people, ready with built-in templates for Google and third-party measurement and marketing tags, integrations, automated tag management system, and much more.
Mailchimp
Become the brand you want to be with smarter marketing built for big things.
Mailchimp is an all-in-one marketing tool for businesses and provides a complete marketing platform and an email marketing service. This is primarily used by marketers to grow business. The ...
It helps to build, launch and measure campaigns across channels. It helps brand building using a content studio and brand templates and helps in creating domains and websites. MailChimp also has an advanced reporting & analytics platform to measure the campaign performance and give smart recommendations for campaigns using A/B testing and multivariate testing.
Klaviyo
Marketing Automation & Email Platform for Ecommerce businesses enabling brand building and sales growth
Klaviyo is a Marketing and E-mail Automation software for online / e-commerce businesses, (entrepreneurs, marketers, brand managers, product managers, digital marketers), to grow their sales. It can be used by businesses of any size, ranging from start-ups to large enterprises. ...
The software helps the business owner understand the customer better by building customer profiles, segmenting them, analyzing them and engaging with them effectively using various campaigns such as call, email and social media, with a data-driven analytical approach.
Some salient features include One-click integrations, ROI-based reporting, E-mail Personalization, profiles segmentation, customer analytics, pre-built autoresponders, Facebook advertising, website tracking, dynamic data blocks, product recommendations, custom activity fields, drag-and-drop email design, smart sending, responsive e-mail templates, E-mail newsletters, automated list imports, real-time tracking of e-mail campaigns and AB Testing to optimize.
Robly
Grow your list and get more opens with Robly. Boost your open rate by 50%.
Robly is an email marketing software that supports to boost campaign open rates and grow newsletter subscriptions. It is suited for businesses of all types looking to increase the open rates of their marketing campaigns. ...
It provides OpenGen to boost open rate, Exit-intent Pop-up Wedges technology, customer support, Robly AI, Social Media tools, Mobile-responsive templates, Autoresponders and reporting tools.
It features the OpenGen technology which allows to get 50% more opens and Robly AI that sends your email campaigns to the subscribers at the right time. Exit-intent Pop-up technology uses a pop-up widget to viewers who are leaving your website to join your mailing list. Robly’s A/B provides optimization of campaigns and also mobile-responsive templates. It also has the device specific reporting option that lets us know which device people use to open the email campaigns and also show hourly email open rates.
SMSEdge
SMS Edge | MS Marketing Platform Built For Performance Marketers
SMSEdge is an SMS marketing platform for professional SMS marketers that helps to run smart SMS campaigns, get to know the users, and efficiently track the marketing efforts. It helps to enter new markets and improve ROI. ...
SMSEdge empowers marketers to run better SMS Marketing Campaigns. It uses people, processes, and technology to deliver better results. It also helps the clients to optimize their marketing campaigns and enables the clients to send SMS at a lower cost with higher delivery rates.
SMSEdge holistic features include routing technology based on the ability to deliver, CTR and price, real-time unique CTR tracking, ready-to-go, and easy-to-use user interface, conversion tracking, performance, and ROI reports, and advanced API integration to add powerful SMS capabilities to any application.
Kochava
Mobile Attribution Platform & Mobile App Analytics
Kochava is the leading mobile data attribution platform that gives customers access to powerful measurement features and global coverage with thousands of network and publishers integrations It ...
Kochava enables people-based marketers to establish and enrich user identities, segment and activate audiences, and measure and optimize their campaigns across all connected devices.
ProTexting
Features and Apps on Demand
ProTexting is a SMS marketing platform that helps you communicate with your contacts more efficiently through a suite of highly interactive SMS marketing campaigns. It is suited for any business looking to effectively reach current and potential customers with a complete marketing campaign. ...
It features group texting, mobile keywords, text-to-win, mobile surveys/voting, QR codes, URL shortener, Analytics, Web signup tools, text feedback, virtual business card, SMS auto responders, name & email capture, Two-way messaging, MMS, Social media integration, Recurring Text Messaging, Validators, Drip Campaigns, Loyalty program, Text to Screen and scheduled Auto-replies.
It helps to grow subscribers and data, run campaigns, provide campaign tools, widgets and integrations. It provides instant access to Short Code, Mobile marketing compliance, connect social accounts and customer service. It offers to analyze campaigns performance, boost revenue and increase audience reach.
Stackadapt
StackAdapt: #1 Programmatic Native Advertising Platform
StackAdapt is an advertising platform - a hub of innovation, imagination, creativity and a growing team that empowers digitally-focused companies to deliver outcomes and exceptional campaign performance every day. StackAdapt understands the business of agencies and the nature of advertising, helps to deliver unique insights, develops inspiring pitches and world-class campaigns. ...
StackAdapt is more productive and drives the best results for their clients. It gains insights into the campaign's potential, before launching it. It creates, activates and optimizes campaigns with confidence and ease and also understands campaign effectiveness, driven by machine learning and AI.
Its features are a creative studio, planner to identify the highest-value opportunities to reach customers, reaching relevant users on all devices and channels, streamlines reporting and analytics, machine learning and artificial intelligence and more.
Ascent360
Data Driven Marketing Platform that result in immediate returns and lifetime advocates
Ascent360 is a Customer Data Platform for B2C companies enabling businesses to grow revenue and create authentic relationships with prospects and customers.. Ascent360 features 3 main modules - ...
The Humanize module enables insights into customer data for personalized campaigns guided by a playbook on running campaigns, and data segmentation. The Realize module provides tools for automated omni-channel campaigns, revenue attribution, and Reporting and Analytics for insights on business performance and ROI
Cake Affiliate Marketing Solution
Performance Marketing Software
CAKE is a cloud-based affiliate marketing solution designed for businesses to optimize partner and campaign performance with real-time insights, custom targeting, whitelisting, data security tools and unique commission structures. ...
It features white-labeled interface, real-time reporting, account control, open API, custom targeting, location targeting, device targeting, Pixel & Postback management, Event tracking, tagging, click & conversion caps, mobile measurement, impression tracking, referral rewards, offer contracts, voucher code support, easy integration and Audit trail.
It provides smart insights to elevate performance, custom targeting to maximize traffic and increase profit margins, intelligent Scaling, Enterprise Reliability, 24/7 team support, pixel whitelisting to maintain Affiliate Program credibility and data security to eliminate privacy concerns
Criteo Dynamic Retargeting
Criteo
Criteo Dynamic Retargeting is widely adopted by large enterprises, focusing on advertising and campaign management. It helps businesses improve customer relationships and build brand awareness with features like custom reports and data integration. Skai excels in campaign management across multiple digital platforms with a strong emphasis on analytics and AI features. It's broadly used in marketing and advertising, aiding in international market entry and improving ROI through its extensive data capabilities. ...
Affise
Performance Marketing Software for online advertising campaigns in real-time
Affise is a performance marketing software for networks, advertisers & agencies to manage their affiliate networks, track traffic, & optimize their results. It helps professionals automate processes from the creative phase to conversions and from publishers to payments. ...
Affise streamlines routines and procedures yet at the same time it cuts down costs. It centralizes and automates workflows, eliminating the need for many platforms and programs. Affise enables enterprises to create new affiliate profiles with information such as name, contact details, generated API key, global postback URL and payment information.
Managers can target a specific audience based on geographic regions, mobile carriers, browsers and more. Additionally, users can generate payouts in multiple currencies and export billing information in several formats. Affise comes with an application programming interface (API), which allows enterprises to modify and integrate the platform with various third-party systems.
Google Ad Manager
Integrated Advertising Management Platform - Google Ad Manager
Google Ad Manager is an ad management platform for large publishers who have significant direct sales. It helps publishers streamline operations and capture the most value for every impression. It helps to increase sales and revenue and enhance customer relationships. ...
It provides granular controls and supports multiple ad networks, including AdSense, Ad Exchange, and third-party networks. It’s a complete platform to grow ad revenue and protect brand wherever people are watching, playing, or engaging.
Some of the features of Google Ad manager include deliver immersive ad experiences across any device or platform, monetize video wherever people are watching, manage all ad sources in one place and grow business with programmatic and data-driven decision-making, turn data into insights to make smarter decisions and many more.
Blueshift
Customer Data Platform that activates data across the entire omnichannel customer journey
Blueshift is a Customer Data Platform including Multi Channel activation. Emails, Mobile Push, SMS, Personalized web experiences, Conversational marketing and Audience Ad targeting are some of the channels used for customer conversion campaigns. ...
Blueshift provides a complete 360 degree profile of every customer which can be activated whenever needed for making customer conversations or multi-channel campaigns. Blueshift enables Predictive Intelligence through marketer accessible AI, which ensures that the right customer is allocated to the right channel all the time. Customer segmentation is dynamically updated based on the latest customer activity.
Blueshift provides the tools for Multi-channel campaigns that include simplified user interface, quick launch of campaigns with available templates that can be customized and tools for analysing ROI.
Lotame
DMP Provider | Data Management Platform & Solutions
Lotame is a cloud-based data management platform that allows users to collect, organize and activate data from different sources in real-time. Lotame provides solutions for publishers, marketers ...
Lotame’s connected data technologies, curated second-and third-party data exchanges, and high-touch customer service makes the trusted choice for clients that want to build a panoramic view of their customers and activate everywhere no cookies required.
Aweber
AWeber: Email Marketing
Aweber is an email marketing automation platform for marketing teams to increase customers, to enhance customer relationships and sales. Aweber helps marketing teams to build lists, send emails and ...
Aweber comes with drag and drop email creation, pre-built templates to create stunningly beautiful emails without having to writing code. It uses tags to trigger automated email campaigns based on clicks and opens. It uses built-in A/B testing for experimenting with the subject lines, designs and links and chose which works best.
GetResponse
Marketing Software for Small Businesses by GetResponse
GetResponse is a comprehensive marketing automation platform for marketing teams to boost sales, increase revenue and increase traffic to your website. GetResponse helps marketing teams to create ...
GetResponse comes with powerful email templates to send responsive emails, it offers scoring and tagging marketing automation to know the customer behavior in detail, using GetResponse automation workflows teams can automate marketing communications and build a complete marketing campaign with ready-made funnels.
MediaMath platform
Omnichannel Programmatic Marketing | MediaMath
Skai and MediaMath, both in the Cross Channel Advertising category, excel in unique areas according to user needs. Skai emphasizes holistic digital marketing and engagement through sophisticated capabilities and a broad industry reach. In contrast, MediaMath focuses on analytics-driven advertising with tailored features for enterprises. Their distinct vendor supports further cater to diverse operational requirements. ...
Rakuten Advertising
Combines Rakuten's media properties; affiliate, display and search marketing
Rakuten Advertising is an Affiliate marketing platform that makes the Internet a better place that brings relevance, value, and enjoyment to everyone involved advertisers, publishers, and consumers alike. It helps to acquire customers and improve visibility. ...
Rakuten Advertising helps to discover new customers and build enduring connections that drive greater awareness, engagement, and lifetime value and shares the joy of discovery and rewards of loyalty with new audiences. It also helps to connect with the visitors to the content they want and make money with every conversion.
Rakuten Advertising helps to reach new audiences and drive record performance with multichannel products, rich consumer insights, and advanced ad tech. Its affiliate network and advanced machine learning helps to reach, engage, and influence audiences with a suite of advertising and marketing solutions. It also monetizes digital content and creates better experiences for the visitors.
Sendloop platform
Sendloop - Email Marketing Software and Professional Solutions
Sendloop platform is an e-mail marketing platform that helps e-mail marketers to perform bulk e-mail campaigns. It provides solutions for better communication and higher conversion and helps business grow faster. It helps to scale best practices and acquire customers. ...
Sendloop manages delivery service for high-volume senders having delivery issues or low open rates. The tailored email marketing platform and dedicated service helps to boost growth through email marketing. It also helps to manage all the client accounts under one roof, powerful audience management portal, send unlimited email campaigns, re-brandable client accounts, API access for integrations, one-to-one webinars and calls and many more.
Sendloop features include audience nurturing and email marketing tool helps to reach the customers, track conversions and measure ROI better. It imports the contacts, create and send beautiful emails and measure responses. It also supports with lead generation tools, hundreds of free email templates, drag-n-create email builder, repeating campaigns, and many more.
Opentracker Web Analytics
Signup to Web Analytics - opentracker.net
Opentracker Web Analytics specializes in tracking and website analytics for businesses that are serious about understanding online customers. It supports businesses to make informed advertising and content management decisions and develop investment strategies. It helps to increase sales and revenue and acquire customers ...
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Opentracker provides high quality traffic analysis solutions that are intuitive to use, simple to install, and easy to understand. It helps with efficient feedback loops between web surfers and site managers; making the internet an interactive place where traffic patterns determine website content.
Opentracker provides quality website statistics measurement and visitor tracking services. Its specializations are long-term unique visitor tracking, big data and algorithm engineering, individual user-tagging, cross-domain tracking, live clickstream reporting, real-time data streaming and many more.
Adroll
Grow your business. Boost your sales.
When comparing Adroll and Skai, both shine as powerful tools in the Cross Channel Advertising category. Adroll emphasizes engagement and lead generation, providing strong analytics and reporting solutions. It is well-suited for enterprises, especially in Marketing and IT sectors. Skai, on the other hand, excels in sales optimization and market expansion, with robust analytics and integration features. It caters to a wider spectrum of industries, including retail and internet sectors, making it ideal for businesses seeking to boost revenue and reach new markets. ...
Acquisio
Website Design and Online Marketing for Small Business | Web.com
Acquisio and Skai are both prominent players in the Cross Channel Advertising realm, each offering unique strengths. Acquisio excels in campaign management and analytics, aiding businesses in crafting detailed reports and improving customer relationships. Skai, on the other hand, places a strong emphasis on scaling advertisements effectively and achieving sales growth with robust support. Businesses should consider specific needs, like in-depth analytics or revenue increase, when choosing between them. ...
WideOrbit
The World's Leading Premium Ad Management ...
WideOrbit and Skai both excel in the Cross Channel Advertising space but cater to different needs. WideOrbit emphasizes traditional mass media, supporting industries like Marketing and Media Production with a strong focus on analytics and integration. Skai shines in social media and digital marketing, prioritizing dynamic campaign and engagement management, enhanced with advanced AI capabilities. Both offer comprehensive support but target distinct operational scales, making each suitable for specific advertising strategies and customer bases. ...
Nexxen
Advertising platform that connects data to deliver desired outcomes
Amobee excels in social and mass media channels, perfect for food, automotive, media, and hospitality industries focusing on brand presence. Skai, dominating social media and retail sectors, offers comprehensive campaign and digital marketing management, ideal for increasing revenue and customer acquisition. ...
Mediaocean
CROSS-MEDIA CAMPAIGN MANAGEMENT PLATFORM FOR SELLERS
Mediaocean and Skai are prominent solutions in cross-channel advertising. Mediaocean excels in media buying, planning, and workflow management, targeting primarily mid and large-scale enterprises in marketing and advertising. It emphasizes custom reporting and comprehensive security features. Skai offers robust social media management, engagement management, and digital marketing capabilities, with a strong presence across industries including retail and the internet. Skai's features highlight AI-driven analytics and extensive data handling, catering to businesses aiming for broad sales growth and market entry. ...
Appier CrossX Advertising
Appier | AI-powered Advertising Solutions bring you optimal campaign performance at scale
Appier CrossX Advertising and Skai offer robust solutions for cross-channel advertising, each with distinct strengths. Appier CrossX excels in AI-powered features and supports diverse industries like hospitality and consumer goods. Its focus on engagement and targeting makes it a fit for improving customer relationships. Conversely, Skai shines with extensive analytics and campaign management capabilities, catering heavily to marketing and retail industries. It excels in boosting sales and efficiency especially through social media management. Support offerings vary slightly, with both offering comprehensive round-the-clock support options. ...
The Trade Desk
A clearer view of digital advertisin
"The Trade Desk makes it possible to run full-funnel campaigns across multiple channels, but to a highly targeted audience in a way that wasn’t possible before. Their platform enabled data-driven sequential journeys across traditional and digital cha...nnels, and let us craft richer experiences and storytelling that appears to have resulted in improved effectiveness. " - Gavin M
Kintegra Platform
Kintegra | Next-Gen Cross Channel Digital Advertising Platform
Kintegra is a digital advertising platform for agencies, marketers, and brands. It helps to improve efficiency and enhance customer relationships. Kintegra is a cross-channel marketing tool backed ...
Kintegra is a platform to add and manage multiple advertisers, customize the dashboard as required based on digital marketing metrics, modify campaigns to optimize marketing spends, drive better campaign performance through auto-pilot by setting predefined rules. Kintegra provides deeper cross-channel insights to drive improved marketing campaign performance, conversion rates, and revenue.
ExactDrive
exactdrive.com - Digital Media Buying & Planning Agency
"FOX.com, a major television network, worked with ExactDrive to increase awareness of a syndicated TV crime procedural among age- and gender-specific cable viewers in two DMAs. The network needed the digital online campaign to run concurrently with T...V and radio spots, following a specific schedule for four weeks with a goal of three million impressions per market. By combining in-market consumer data with audience forecasting technology to identify websites with the highest composite index of targeted viewers in the desired DMAs. " - Fox
Taptica
Zemanta | The Art & Science of Content Promotion
Taptica is a global end-to-end mobile advertising platform that helps the world’s top brands reach their most valuable users with the widest range of traffic sources available today. It leverages big data to enable quality media targeting at scale. It works with brands, ad agencies and app developers to help them engage and acquire valuable mobile users through its proprietary data-driven algorithm. ...
It powers data-driven solutions for stronger targeting and mobile campaign analyses, delivers the right ads to the right users, delivers relevant audiences at scale with precision targeting capabilities and reengagement tools. Its in-house creative studio supports campaigns with custom creative, and offers individually dedicated account managers who take a hands-on approach to campaign strategy and provide support at every step of the way.
Valid8
Ad fraud detection and prevention solution
mFilterIt’s Ad Traffic Validation Suite is a holistic ad fraud detection and prevention solution. It aims to validate the ad traffic sources using the capabilities of AI, ML, and data science. The Ad Fraud solution ensures digital advertising spending across platforms like web, app, programmatic, and walled gardens. ...
The solution focuses on a full-funnel approach to prevent the impact of fraudulent practices across the sales funnel and save from further wastage of ad spending for advertisers.
