Smadex: Product updates, Customer stories, and Insights | 2026 Cuspera

Smadex helped CFM grow in Europe. CFM faced challenges with compliance and traffic quality. Smadex used geo-targeted ads and improved traffic quality. CFM met compliance KPIs and grew its customer ba...se. The partnership led to steady growth and strong results.
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Smadex helped MCO grow subscriptions by over 300,000. Smadex improved traffic quality and optimized campaigns in Europe and Africa. MCO saw strong conversion rates and kept campaigns profitable. The ...strategy led to significant expansion of MCO's customer base. MCO plans to invest more with Smadex for higher margins.
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Smadex helped Vantage get more high-quality users fast. Vantage wanted users who made first-time deposits and trades. Smadex used localized and seasonal creatives. Localized creatives increased eCPAF...TD by 60%. Seasonal creatives increased CPI by 25%. Smadex beat Vantage’s goals by 164% in one month. Vantage praised Smadex for transparency and anti-fraud protection.
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Smadex helped Upify Mobile gain over 68,000 new subscribers. Upify improved conversion rates and user quality with Smadex. Service usage increased and user complaints went down. This led to better us...er flows in their markets. Upify saw strong growth in subscription volume and conversion rate. Aitor Muñoz from Upify praised the positive changes in user quality and traffic.
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Smadex App to Web campaigns helped clients achieve a consistent 60% ROAS over 6 months. The campaigns used in-app ads to drive users to websites and convert them into leads and customers. Smadex algo...rithms found new quality users, predicted their behavior, and served targeted ads. Results included a 500% increase in budget and reach, over 30,000 buys, CPA/CPSale below $110, and a 15% CTR. The strategy maximized sales and ensured transparency for advertisers.
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Smadex helped Mobile Premier League (MPL) use connected TV and user acquisition strategies to grow fast. MPL scaled its budget 5X and cut acquisition costs by 61% on CTV. The rate of high-quality use...rs more than doubled. Smadex used creative ads and a phased approach to reach new audiences. MPL saw more stable KPIs and better user retention.
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