smartzer Overview

Smartzer transforms video content into interactive, shoppable experiences, significantly enhancing ecommerce engagement and sales. By integrating shoppable videos, businesses can drive up to five times higher conversion rates. This feature allows users to seamlessly purchase products directly from video content, creating a dynamic shopping experience. Additionally, Smartzer offers tools to build live shopping events, further boosting customer interaction and sales potential. The platform provides detailed analytics to measure video performance, enabling businesses to refine their strategies based on actionable insights. This innovative approach positions Smartzer as a key player in enhancing digital retail strategies.

Use Cases

Customers recommend Engaging And Following Up, Social Media Analytics, Advertisement, as the business use cases that they have been most satisfied with while using smartzer.

Other use cases:

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Business Priorities

Improve Brand Engagement is the most popular business priority that customers and associates have achieved using smartzer.

Other priorities:

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smartzer Use-Cases and Business Priorities: Customer Satisfaction Data

smartzer works with different mediums / channels such as Video. Website. and Social Media.

Reviews

"...The interactive overlay is automatically optimised for all distribution channels including websites, social media, video ads and touch screen experiences...." Peer review

smartzer, belong to a category of solutions that help Print Software and Services. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Smartzer transforms videos into shoppable formats to boost engagement and sales. Shoppable hotspots enhance product discovery and provide in-depth video performance analytics.

Comprehensive Insights on smartzer Use Cases

What makes smartzer ideal for Engaging And Following Up?

Case Studies

Media Production

CASE STUDY Heatworld (Bauer Media)

Smartzer shoppable video helped Heatworld, part of Bauer Media, boost engagement on Instagram Reels ads. The interactive video let viewers click on products for more details and clear calls to action.... This increased engagement by 48% and featured 24 products. The solution drove more traffic to affiliate partner pages and made the ad experience more memorable and interactive.

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Consumer Goods

CASE STUDY Burt's Bees

Smartzer helped Burt's Bees launch a shoppable video campaign on Instagram and Facebook. The campaign let people buy Burt's Bees products through Boots UK. The video used Smartzer's platform to add s...hoppable hotspots and a product carousel. The campaign got a 7% click-through rate and a 28% video completion rate. These results are strong for this product category.

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Food & Beverages

CASE STUDY Veuve Clicquot

Smartzer helped Veuve Clicquot use interactive shoppable video for a champagne campaign. Customers could click on video hotspots to explore different champagne types and add products to their cart. T...he campaign matched the luxury look of Veuve Clicquot’s website. The results showed a 75% engagement rate and 100% of product CTAs clicked. Moët Hennessy, the parent group, was very satisfied with the campaign’s success.

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Food & Beverages

CASE STUDY Cape Mentelle

Smartzer shoppable video helped Cape Mentelle, a leading Australian winery, launch interactive gourmet gift basket campaigns. The brand wanted to stand out and engage more customers. Viewers could cl...ick on products in the video and see all featured items in a side carousel. 93% of products were clicked through the call-to-action. The campaign achieved a 40% engagement rate, showing strong results for shoppable video marketing.

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Apparel & Fashion

CASE STUDY UGG

UGG used the Smartzer platform to make their video ad campaign interactive and shoppable. Viewers could click on products in the ad to see details and shop directly from UGG’s site. The campaign ran ...in the UK and Germany and used a DSP for distribution. UGG saw a 3X increase in click-through rate compared to other interactive ad formats. The campaign generated 2.5 million impressions and brought more qualified traffic to UGG’s website.

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Government Administration

CASE STUDY Tourism Authority of Thailand

Smartzer's interactive video platform helped the Tourism Authority of Thailand turn a travel video into an interactive experience. Viewers could click on hotspots to learn more about hotels, spas, to...urs, and restaurants. The campaign aimed to make it easy for viewers to discover more about featured places. The interactive video reached a 39.7% engagement rate. The click-through rate to call-to-action points was 24.2%.

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smartzer Features

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FEATURE RATINGS AND REVIEWS
Custom Reports

4.17/5 ★

Read Reviews (7)
Analytics

4.00/5 ★

Read Reviews (3)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.17/5 ★

Read Reviews (7)
Analytics

4.00/5 ★

Read Reviews (3)

Software Failure Risk Guidance

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for smartzer

Top Failure Risks for smartzer

Smartzer Profile

Company Name

Smartzer

Company Website

https://www.smartzer.com/

HQ Location

15 Bonhill Street, London, England EC2A 4DN, GB

Employees

11-50

Social

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Financials

SEED