Taboola Overview

Taboola helps boost digital marketing by reaching 600M daily active users. Conversions are achieved at scale with its leading native advertising platform.

Use Cases

Customers recommend Advertisement, Sending & Publishing Communications, Engagement Management, as the business use cases that they have been most satisfied with while using Taboola.

Other use cases:

  • Content Management
  • Generation Of New Leads
  • Campaign Management
  • Social Media Marketing
  • Digital Marketing
  • Competitive Intelligence
  • Proposal & Quote Management
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Business Priorities

Build Brand Awareness and Acquire Customers are the most popular business priorities that customers and associates have achieved using Taboola.

Other priorities:

  • Increase Sales & Revenue
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Enhance Customer Relationships
  • Improve Brand Engagement
  • Improve ROI
  • Grow Market Share
  • Improve Efficiency
  • Launch New Products
  • Improve Internal Communications
  • Improve Visibility
  • Increase Customer Life Time Value
  • Improve Stakeholder Relations
  • Improve Digital And Social Presence
  • Establish Thought Leadership
See all business priorities See less business priorities

Taboola Use-Cases and Business Priorities: Customer Satisfaction Data

Taboola works with different mediums / channels such as Website, User Generated Content, Blogs, etc.

Taboola's features include SEM, Personalization, Landing Page, etc.

Reviews

"Taboola has been a strategic partner in helping us find solutions for seasonal revenue fluctuation and engagement with our readers. Products like Taboola Feed, Read More and others have made a significant impact on our business." - Emma Andersson

Taboola, Outbrain, Ceros, Uberflip, Revcontent, etc., all belong to a category of solutions that help Content Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Taboola

Top Industries

  • Internet
  • Entertainment
  • Marketing and Advertising

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Taboola is popular in Internet, Entertainment, and Marketing And Advertising and is widely used by Mid Market, Small Business, and Enterprise.

Comprehensive Insights on Taboola Use Cases

What solutions does Taboola provide for Sending & Publishing Communications?

What solutions does Taboola provide for Engagement Management?

What solutions does Taboola provide for Content Management?

What benefits does Taboola offer for Generation Of New Leads?

51+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Taboola solved their Content Marketing needs. Cuspera uses 2535 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Content Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Taboola testimonial

Emma Andersson

Managing Editor

Stoppa Pressarna

Taboola has been a strategic partner in helping us find solutions for seasonal revenue fluctuation and engagement with our readers. Products like Taboola Feed, Read More and others have made a significant impact on our business. Testimonial By Emma Andersson
Taboola testimonial

Beatriz Lázaro

Digital Marketing Manager

Aegon

We’ve been able to find both a high-quality blog audience and potential health insurance customers working with Taboola. Their optimization tools and scale across the open web have allowed us to achieve our goals. Testimonial By Beatriz Lázaro
Taboola testimonial

Bill Richmond

Chief Executive Officer

BlueBet

We’ve been partnered with Taboola for several years now, and see them as an extension of our business to help grow our brand awareness in Australia. The Taboola campaign team has always delivered sensible, considered campaign strategies with professional execution. Testimonial By Bill Richmond
CUSTOMERS TESTIMONIALS
Taboola testimonial

Emma Andersson

Managing Editor

Stoppa Pressarna

Taboola has been a strategic partner in helping us find solutions for seasonal revenue fluctuation and engagement with our readers. Products like Taboola Feed, Read More and others have made a significant impact on our business. Testimonial By Emma Andersson
Taboola testimonial

Beatriz Lázaro

Digital Marketing Manager

Aegon

We’ve been able to find both a high-quality blog audience and potential health insurance customers working with Taboola. Their optimization tools and scale across the open web have allowed us to achieve our goals. Testimonial By Beatriz Lázaro
Taboola testimonial

Bill Richmond

Chief Executive Officer

BlueBet

We’ve been partnered with Taboola for several years now, and see them as an extension of our business to help grow our brand awareness in Australia. The Taboola campaign team has always delivered sensible, considered campaign strategies with professional execution. Testimonial By Bill Richmond

Case Studies

COMPANY INDUSTRY CASE STUDIES
Taboola case study
Real Estate
Real Estate
Case Study Sobha Dubai

Sobha Dubai Reaches New Potential Buyers of Luxury Housing with Taboola Sponsored Content

Read More
Taboola case study
Media Production
Media Production
Case Study Grupo Atlántida

Grupo Atlántida Increases Revenue by 350% in Just One Year with Taboola Feed

Read More
Taboola case study
Computer & Network Security
Computer & Network Security
CASE STUDY Parship

Parship increased conversions by 113% and clickthrough rate by 80% using Taboola to reach new users and emphasize their platform's advantages.

Read More

Video

CRIANDO MINHA CAMPANHA

Video Thumbnail

Frequently Asked Questions(FAQ)

for Taboola

What is Taboola?

Taboola is a content discovery and native advertising platform that helps people explore what's interesting and new in the moment. It links a user to related slideshows, articles, or videos both from within and outside the site. It is suitable for publishers of all sizes, from individual writers to large media houses. It helps businesses increase brand awareness by connecting with the right audience.

It predicts the interests of a website visitor and provides sponsored content that may interest the reader. It is used to increase customer base and website traffic. It engages customers naturally and gives them a chance to learn more about products and services. It helps in business development, advertising management, campaign management, monitoring web traffic, and analyzing readers' behavior.

Key features include multi-language support, custom branding, monitoring, multichannel marketing, reporting and statistics, custom templates, social network marketing and engagement analytics.

What is Taboola used for?

Taboola is a Content Marketing Software mainly used by its customers to Build Brand Awareness and Acquire Customers by Advertisement, Sending & Publishing Communications and Engagement Management .

What are the top features of Taboola?

SEM, Personalization and Landing page are some of the top features of Taboola.

Who uses Taboola?

Taboola is used by Internet, Entertainment and Marketing And Advertising among other industries.

What are Taboola alternatives?

Outbrain, Ceros, Uberflip and Revcontent are popular alternatives for Taboola.

Where is Taboola located?

Taboola is headquartered at 16 Madison Square West, 7th fl., New York, NY, 10010.
lightning

Peers used Taboola for advertisement and sending & publishing communications

Taboola Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.63/5 ★

Read Reviews (13)
Analytics

4.41/5 ★

Read Reviews (97)
Custom Reports

3.56/5 ★

Read Reviews (221)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.63/5 ★

Read Reviews (13)
Analytics

4.41/5 ★

Read Reviews (97)
Custom Reports

3.56/5 ★

Read Reviews (221)

Software Failure Risk Guidance

?

for Taboola

Overall Risk Meter

Low Medium High

Top Failure Risks for Taboola

Taboola News

Taboola signs exclusive deal with National World, Axiom Media | Seeking Alpha

Taboola signs an exclusive partnership with National World and Axiom Media, enhancing its content reach and engagement.

20/10/2024 - source

Taboola opens 'Maximize Conversions' to all advertisers to automate bidding process for campaigns

Taboola opens Maximize Conversions, an AI bidding tool, to all advertisers for efficient campaign management.

28/08/2024 - source

Taboola com : Partners with Aleph Holdings to Accelerate Operations in Africa

Taboola , a global leader in powering recommendations for the open web, today announced an expansion of its operations to serve advertisers and ...

21/08/2024 - source

Taboola Profile

Company Name

Taboola

Company Website

https://www.taboola.com/

Year Founded

2007

HQ Location

16 Madison Square West, 7th fl., New York, NY, 10010

Employees

251-500

Social

Financials

PRIVATE