Taboola Overview

Taboola helps boost digital marketing by reaching 600M daily active users. Conversions are achieved at scale with its leading native advertising platform.

Use Cases

Customers recommend Advertisement, Sending & Publishing Communications, Engagement Management, as the business use cases that they have been most satisfied with while using Taboola.

Other use cases:

  • Content Management
  • Generation Of New Leads
  • Campaign Management
  • Social Media Marketing
  • Digital Marketing
  • Competitive Intelligence
  • Proposal & Quote Management
See all use cases See less use cases

Business Priorities

Build Brand Awareness and Acquire Customers are the most popular business priorities that customers and associates have achieved using Taboola.

Other priorities:

  • Increase Sales & Revenue
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Enhance Customer Relationships
  • Improve Brand Engagement
  • Improve ROI
  • Grow Market Share
  • Improve Efficiency
  • Launch New Products
  • Improve Internal Communications
  • Improve Visibility
  • Increase Customer Life Time Value
  • Improve Stakeholder Relations
  • Improve Digital And Social Presence
  • Establish Thought Leadership
See all business priorities See less business priorities

Taboola Use-Cases and Business Priorities: Customer Satisfaction Data

Taboola works with different mediums / channels such as Website. User Generated Content. Blogs etc.

Taboola's features include SEM, Personalization, Landing Page, etc. and Taboola support capabilities include 24/7 Support, Phone Support, Chat Support, etc. also Taboola analytics capabilities include Analytics, and Custom Reports.

Reviews

"We were pleased with the results we were able to get with Taboola in a short two-week timeframe, and are excited about the potential to reach such high quality audiences at a rate that can easily scale. The Taboola team has been a great partner in h...elping us find and test new strategies to be even more successful with future campaigns." - Liliana Coimbra

Taboola, Outbrain, Ceros, Uberflip, Revcontent, etc., all belong to a category of solutions that help Content Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Taboola

Top Industries

  • Internet
  • Entertainment
  • Marketing and Advertising

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Taboola is popular in Internet, Entertainment, and Marketing And Advertising and is widely used by Mid Market, Small Business, and Enterprise.

Comprehensive Insights on Taboola Use Cases

How does Taboola facilitate Sending & Publishing Communications?

What Are the key features of Taboola for Engagement Management?

How can Taboola optimize your Content Management Workflow?

What Are the key features of Taboola for Generation Of New Leads?

51+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Taboola solved their Content Marketing needs. Cuspera uses 2535 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Content Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Taboola testimonial

Liliana Coimbra

Performance Marketing Manager

Colvin

We were pleased with the results we were able to get with Taboola in a short two-week timeframe, and are excited about the potential to reach such high quality audiences at a rate that can easily scale. The Taboola team has been a great partner in helping us find and test new strategies to be even ...more successful with future campaigns.

Testimonial By Liliana Coimbra
Taboola testimonial

Emma Andersson

Managing Editor

Stoppa Pressarna

Taboola has been a strategic partner in helping us find solutions for seasonal revenue fluctuation and engagement with our readers. Products like Taboola Feed, Read More and others have made a significant impact on our business. Testimonial By Emma Andersson
Taboola testimonial

Beatriz Lázaro

Digital Marketing Manager

Aegon

We’ve been able to find both a high-quality blog audience and potential health insurance customers working with Taboola. Their optimization tools and scale across the open web have allowed us to achieve our goals. Testimonial By Beatriz Lázaro
CUSTOMERS TESTIMONIALS
Taboola testimonial

Liliana Coimbra

Performance Marketing Manager

Colvin

We were pleased with the results we were able to get with Taboola in a short two-week timeframe, and are excited about the potential to reach such high quality audiences at a rate that can easily scale. The Taboola team has been a great partner in helping us find and test new strategies to be even ...more successful with future campaigns.

Testimonial By Liliana Coimbra
Taboola testimonial

Emma Andersson

Managing Editor

Stoppa Pressarna

Taboola has been a strategic partner in helping us find solutions for seasonal revenue fluctuation and engagement with our readers. Products like Taboola Feed, Read More and others have made a significant impact on our business. Testimonial By Emma Andersson
Taboola testimonial

Beatriz Lázaro

Digital Marketing Manager

Aegon

We’ve been able to find both a high-quality blog audience and potential health insurance customers working with Taboola. Their optimization tools and scale across the open web have allowed us to achieve our goals. Testimonial By Beatriz Lázaro

Case Studies

COMPANY INDUSTRY CASE STUDIES
Taboola case study
Information Technology and Services
Information Technology and Services
CASE STUDY SOCIOPAL

SOCIOPAL achieved a 30% increase in mobile app downloads without increasing advertising spend by using Taboola's content discovery platform.

Read More
Taboola case study
Information Technology and Services
Information Technology and Services
CASE STUDY SOCIOPAL

SOCIOPAL achieved a 30% increase in mobile app downloads without increasing advertising spend by using Taboola's content discovery platform.

Read More
Taboola case study
Internet
Internet
Case Study udn.com

udn.com get positive outcome with Products like Taboola Feed, Newsroom and Explore More

Read More

Video

CRIANDO MINHA CAMPANHA

Video Thumbnail

Frequently Asked Questions(FAQ)

for Taboola

What is Taboola?

Taboola is a content discovery and native advertising platform that helps people explore what's interesting and new in the moment. It links a user to related slideshows, articles, or videos both from within and outside the site. It is suitable for publishers of all sizes, from individual writers to large media houses. It helps businesses increase brand awareness by connecting with the right audience.

It predicts the interests of a website visitor and provides sponsored content that may interest the reader. It is used to increase customer base and website traffic. It engages customers naturally and gives them a chance to learn more about products and services. It helps in business development, advertising management, campaign management, monitoring web traffic, and analyzing readers' behavior.

Key features include multi-language support, custom branding, monitoring, multichannel marketing, reporting and statistics, custom templates, social network marketing and engagement analytics.

What is Taboola used for?

Taboola is a Content Marketing Software mainly used by its customers to Build Brand Awareness and Acquire Customers by Advertisement, Sending & Publishing Communications and Engagement Management .

What are the top features of Taboola?

SEM, Personalization and Landing page are some of the top features of Taboola.

Who uses Taboola?

Taboola is used by Internet, Entertainment and Marketing And Advertising among other industries.

What are Taboola alternatives?

Outbrain, Ceros, Uberflip and Revcontent are popular alternatives for Taboola.

Where is Taboola located?

Taboola is headquartered at 16 Madison Square West, 7th fl., New York, NY, 10010.
lightning

Peers used Taboola for advertisement and sending & publishing communications

Taboola Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.63/5 ★

Read Reviews (13)
Analytics

4.41/5 ★

Read Reviews (97)
Custom Reports

3.56/5 ★

Read Reviews (221)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.63/5 ★

Read Reviews (13)
Analytics

4.41/5 ★

Read Reviews (97)
Custom Reports

3.56/5 ★

Read Reviews (221)

Software Failure Risk Guidance

?

for Taboola

Overall Risk Meter

Low Medium High

Top Failure Risks for Taboola

Taboola Inc News

Taboola Named Best Workplace 2025 by Built In for All US Offices

Taboola has been named a 2025 best place to work by Built In, recognized for its cultural programs and rewards across all US offices.

26/02/2025 - source

Taboola expands beyond native ads with new technology platform Realize - Campaign Brief

Taboola introduces Realize, a new technology platform focused on performance outcomes beyond native advertising, utilizing unique data and AI for diverse inventory and creative formats.

26/02/2025 - source

Taboola announces exclusive three-year deal with LINE - TipRanks.com

Taboola has signed an exclusive three-year partnership deal with LINE, a popular messaging platform.

23/02/2025 - source

Taboola Inc Feeds

Taboola.com Ltd (TBLA) Q4 2024 Earnings Call Highlights: Record Growth and Strategic Expansion

Taboola.com Ltd (TBLA) reported record growth and strategic expansion during its Q4 2024 earnings call.

26/02/2025 - source

Results: Taboola.com Ltd. Delivered A Surprise Loss And Now Analysts Have New Forecasts - Yahoo Finance

Taboola.com Ltd. unexpectedly reported a financial loss, leading analysts to revise their forecasts for the company.

09/11/2024 - source

Taboola.com Ltd (TBLA) Q3 2024 Earnings: Revenue Hits $433M, GAA - GuruFocus.com

Taboola.com Ltd reported $433 million in revenue for Q3 2024.

06/11/2024 - source

Taboola Inc Profile

Company Name

Taboola Inc

Company Website

//taboola.com

Year Founded

2007

HQ Location

16 Madison Square West, 7th fl., New York, NY, 10010

Employees

251-500

Social

Financials

PRIVATE