The Trade Desk DMP Overview

The-trade-desk-dmp offers a data marketplace and targeting solutions for connecting with valuable audiences. The Trade Desk simplifies audience targeting with powerful tools.

Use Cases

Customers recommend Advertisement, Helpdesk Management, Digital Marketing, as the business use cases that they have been most satisfied with while using The Trade Desk DMP.

Other use cases:

  • Campaign Management
  • Media Buying
  • Market Research
  • Offer Management
  • Sending & Publishing Communications
  • Media Planning
  • Segmentation And Targeting
See all use cases See less use cases

Business Priorities

Improve ROI is the most popular business priority that customers and associates have achieved using The Trade Desk DMP.

The Trade Desk DMP Use-Cases and Business Priorities: Customer Satisfaction Data

Reviews

"...It is definitely worth the money if you require an advanced tool for programmatic advertising...." Peer review by Zack G, Account Coordinator/Success Manager

The Trade Desk DMP, belong to a category of solutions that help Data Management Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for The Trade Desk DMP

Top Industries

  • Marketing and Advertising
  • Internet
  • Media Production

Popular in

  • Small Business
  • Mid Market
  • Large Enterprise

The Trade Desk DMP is popular in Marketing And Advertising, Internet, and Media Production and is widely used by Small Business, Mid Market, and Large Enterprise.

Comprehensive Insights on The Trade Desk DMP Use Cases

Case Studies

COMPANY INDUSTRY CASE STUDIES
The Trade Desk DMP case study
Retail
Retail
CASE STUDY Old Navy

Old Navy collaborated with PHD and The Trade Desk to transition from linear TV to Connected TV (CTV), successfully increasing their incremental reach by 20% through live sports testing. This strategy reduced the cost per unique household and informed future media buying strategies.-

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The Trade Desk DMP case study
Consumer Goods
Consumer Goods
CASE STUDY Kraft Heinz

Kraft Heinz tracked 3,522 in-store visits from online ads, with 20% of shoppers redeeming a voucher, achieving a 70% lower CPA than their benchmark during Ramadan in Indonesia.

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The Trade Desk DMP case study
Marketing and Advertising
Marketing and Advertising
CASE STUDY The Trade Desk

The Trade Desk's programmatic strategy doubled CTR and reached 8.2M households, demonstrating cost-efficient engagement in APAC.

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The Trade Desk DMP Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

3.08/5 ★

Read Reviews (7)
Custom Reports

1.11/5 ★

Read Reviews (9)
CAPABILITIES RATINGS AND REVIEWS
Analytics

3.08/5 ★

Read Reviews (7)
Custom Reports

1.11/5 ★

Read Reviews (9)

Software Failure Risk Guidance

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for The Trade Desk DMP

Top Failure Risks for The Trade Desk DMP

The Trade Desk, Inc. News

The Trade Desk Announces Ventura, a Revolutionary Streaming TV Operating System - The Trade Desk

The Trade Desk introduces Ventura, a new streaming TV operating system.

19/11/2024 - source

The Trade Desk, Inc. Feeds

Trade Desk Q3 Revenue Surges 27% to $628M, Customer Retention Stays Above 95% | TTD Stock News - StockTitan

Trade Desk's Q3 revenue increased by 27% to $628 million, with customer retention over 95%.

06/11/2024 - source

The Trade Desk, Inc. Profile

Company Name

The Trade Desk, Inc.

HQ Location

42 North Chestnut Street, Ventura, CA 93001, US

Employees

501-1000

Social

Financials

IPO