Tidal Platform Overview

Tidal Labs' Creator Community platform empowers businesses to leverage diverse content from creators, employees, influencers, and customers. This platform facilitates the activation of content, enhancing exposure and engagement. By integrating content from a wide network, businesses can achieve higher ROI and ROAS. The platform supports the creation of private creator communities, transforming content management from manual processes to streamlined operations. This approach allows marketers to tap into authentic voices and drive conversions through increased audience interaction.

Use Cases

Customers recommend Communication Management, Content Management, Campaign Analytics, as the business use cases that they have been most satisfied with while using Tidal Platform.

Other use cases:

  • Engaging And Following Up
  • Relationship Management
  • Influencer Marketing
  • Contract Management
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Business Priorities

Improve ROI and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Tidal Platform.

Other priorities:

  • Build Brand Awareness
  • Improve Efficiency
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Tidal Platform Use-Cases and Business Priorities: Customer Satisfaction Data

Tidal Platform works with different mediums / channels such as Video.

Reviews

"...Tidal Labs is a platform that powers successful content-driven campaigns by activating influential creators and connecting them with the brands and publishing partners they are passionate about...." Peer review

Tidal Platform, belong to a category of solutions that help Influencer Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Tidal-platform activates content from creators, employees, influencers, or customers, resulting in higher ROI/ROAS. More content, exposure, engagement, and conversions are achieved.

Tidal Platform Customer wins, Customer success stories, Case studies

What solutions does Tidal Platform provide for Content Management?

Kohler - Consumer Goods - Large

Tidal Labs helped Kohler boost purchase intent with the Home Ideas content hub. The platform's CMS/CRM made it easy for Kohler to manage content. Visitors from Kohler Home Ideas were twice as likely ...to show purchase intent and search for where to buy. The campaign won OMMA and Digiday awards for best integrated content and digital content integration. Kohler aligned visually-rich content with their market-leading products.

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White Claw - Food & Beverages - Large

White Claw used Tidal Labs for a summer influencer campaign. The goal was to shift how people see bottled beverages. They worked with fitness, health, spirits, and lifestyle bloggers. The campaign pr...omoted White Claw as a refreshing, spiked seltzer with natural fruit flavor. This helped White Claw stand out in the influencer-led market.

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Norwegian Cruise Line - Hospitality

Norwegian Cruise Line wanted to grow brand awareness. They wanted to use influencer marketing in a new way. They aimed to find influencers online and among their passengers. They wanted their influen...cer program to match their freestyle cruising style. They worked to build a year-round influencer marketing program.

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Old Spice - Consumer Goods - Large

Tidal Labs helped Old Spice run a sampling campaign using their influencer marketing platform. Dozens of men’s grooming influencers created hundreds of blog, Twitter, and Instagram posts. Influencers... came from top media brands like Men’s Health and GQ. This approach let Old Spice share its creative message in an authentic way. The campaign built buzz for Old Spice bar soap among men’s lifestyle audiences.

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TODAY Show Parenting Team - Media Production

The TODAY Show Parenting Team wanted to build a large online parenting community. They worked with Tidal Labs to launch the Parenting Team, using social media influencers, celebrities, and micro-infl...uencers. In two months, the community reached over two million page views. 84% of the traffic came from social media. The program included media sponsorships and viral influencer content.

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Clarins USA - Consumer Goods

Clarins USA wanted to reach more Millennial buyers but struggled with manual influencer management. They partnered with Tidal Labs to build and manage a network of influencers on one platform. Over t...wo years, they ran more than 17 campaigns and worked with over 200 influencers. These influencers created over 5,000 pieces of content. The new approach led to 9 times higher engagement than Clarins’ own Instagram channel.

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Tidal Platform Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.89/5 ★

Read Reviews (3)
Custom Reports

3.85/5 ★

Read Reviews (8)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.89/5 ★

Read Reviews (3)
Custom Reports

3.85/5 ★

Read Reviews (8)

Software Failure Risk Guidance

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for Tidal Platform

Top Failure Risks for Tidal Platform

Tidal. Profile

Company Name

Tidal.

Company Website

https://tid.al

HQ Location

584 Broadway, Ste 502, New York, NY 10012, US

Employees

11-50

Social

Facebook Linkedin Twitter

Financials

PRIVATE