Product Business Settings

TrafficGuard is popular in Information Technology And Services industry and is widely used by Small Business, Mid Market, and Large Enterprise.

TrafficGuard Product Overview

TrafficGuard by Adveritas is a cutting-edge fraud prevention platform designed to safeguard digital advertising campaigns. It focuses on ensuring that ad spend is effectively utilized by reaching genuine audiences, thereby maximizing the return on investment. This platform plays a critical role in the data security realm by detecting and mitigating fraudulent activities in real-time, which is essential for maintaining the integrity of digital advertising efforts. TrafficGuard's capabilities are pivotal for businesses seeking to protect their advertising budgets from fraudulent clicks and impressions, ensuring that campaign outcomes are both authentic and measurable.

How satisfied the customers are with TrafficGuard use-cases

Reviews

"...Three layers of protection block both general invalid traffic (GIVT) and sophisticated invalid traffic (SIVT) to ensure that digital advertising results in legitimate advertising engagement...." Peer review

TrafficGuard Customer Insights, Testimonials and Case Studies

TrafficGuard Protect Pro Mobile | An Ad Fraud Prevention Solution

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TrafficGuard Competitors

TrafficGuard Features

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FEATURE RATINGS AND REVIEWS
AI Powered

4.31/5 ★

Read Reviews (5)
Analytics

4.48/5 ★

Read Reviews (7)
Custom Reports

4.33/5 ★

Read Reviews (15)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.31/5 ★

Read Reviews (5)
Analytics

4.48/5 ★

Read Reviews (7)
Custom Reports

4.33/5 ★

Read Reviews (15)

Software Failure Risk Guidance

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for TrafficGuard

Top Failure Risks for TrafficGuard

TrafficGuard Pty Ltd News

Executive
 

TrafficGuard Announced the Appointment of Scott Thomson as Head of AI

TrafficGuard has appointed Scott Thomson as Head of AI. With over a decade of experience from Google, Adobe, and Telstra, Thomson will enhance TrafficGuard's AI capabilities in ad fraud prevention. His role will focus on integrating AI into the platform to combat sophisticated threats and expand TrafficGuard's global reach.

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Executive
 

TrafficGuard appoints board director Scott Thomson head of AI

TrafficGuard has appointed Scott Thomson as head of AI, transitioning from his role as a non-executive director. Thomson will enhance TrafficGuard's AI capabilities to combat ad fraud, leveraging his experience from Google, Adobe, and Telstra. This strategic move aims to advance AI-driven fraud prevention and optimization tools amid the rise of agentic bots in digital advertising.

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Executive
 

TrafficGuard Appoints Head of AI to Battle Rising Fraud

TrafficGuard has appointed Scott Thomson as Head of AI to enhance its AI capabilities in digital ad verification and fraud prevention. Thomson, with extensive experience in AI strategy and innovation, will lead the integration of AI into TrafficGuard's platform to combat advanced fraud threats like agentic bots. This strategic move aims to strengthen TrafficGuard's position in the evolving digital advertising landscape.

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TrafficGuard Pty Ltd Profile

Company Name

TrafficGuard Pty Ltd

Company Website

https://www.trafficguard.ai/

HQ Location

Brodie-Hall Dr, Perth, Western Australia 6102, AU

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