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Cision Communications Cloud: Use-Cases, Insights and Reviews | 2024 Cuspera

Name: Cision Communications Cloud
Brand: Cision Communications Cloud
Rating: 3.96 (6213 reviews)

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Communications Cloud - Cision: Next generation Communication Cloud built from the best parts of Cision, PR Newswire, Trendkite.

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Cision Communications Cloud Overview

Cision's leading PR software platform and marketing solutions empower communication pros to target, reach, and engage their audiences. Communication professionals are supported in enhancing audience interactions.

Use Cases

Customers recommend Public Relations, Contact List Management, Communication Management, as the business use cases that they have been most satisfied with while using Cision Communications Cloud.

Other use cases:

Social Media Management
Engagement Management
Content Management
Sales Document Management
Advertisement
Campaign Management
Social Media Marketing

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Business Priorities

Acquire Customers and Improve ROI are the most popular business priorities that customers and associates have achieved using Cision Communications Cloud.

Other priorities:

Build Brand Awareness
Improve Digital And Social Presence
Enter New Markets Internationally Or Locally
Enhance Customer Relationships
Improve Brand Engagement
Grow Market Share
Establish Thought Leadership
Improve Internal Communications
Scale Best Practices
Launch New Products
Increase Sales & Revenue

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Cision Communications Cloud Use-Cases and Business Priorities: Customer Satisfaction Data

Cision Communications Cloud works with different mediums / channels such as Offline, Social Media, and E-Mail,

Cision Communications Cloud's features include Personalization, Alerts: Popups & Notifications, Dashboard, etc.

Reviews

"...What I liked most was the ability to track, manage, and monitor all your social media activity and track how users are engaging with your company / brand...." Peer review by Anthony H., Vice President, Insurance

Cision Communications Cloud, Meltwater, Cision PR Newswire, Agility PR Solutions, Cision PR Newswire, etc., all belong to a category of solutions that help Public Relations. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Cision Communications Cloud

Top Industries

Marketing and Advertising
Education
Non-Profit Organization Management

Popular in

Small Business
Mid Market
Enterprise

Cision Communications Cloud is popular in Marketing And Advertising, Education, and Non-Profit Organization Management and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on Cision Communications Cloud Use Cases

What benefits does Cision Communications Cloud offer for Public Relations?

Cision Communications Cloud excels in public relations by offering tools for media contact management, press release distribution, and performance analytics. The software efficiently stores journalist information and facilitates personalized outreach. The platform's effectiveness is limited by its high cost, which may be prohibitive for smaller companies.

"...We've since canceled our PR subscription and now send emails via My Emma and HubSpot marketing software...." Peer review by K S

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What Are the key features of Cision Communications Cloud for Contact List Management?

Cision Communications Cloud allows users to build and manage media contact lists for various purposes. The platform provides an extensive list of contacts, including hard-to-find information. The system is not optimized for quickly adding contacts to lists.

"...You can search by name of outlet, reporter name, email and customize your searches to pull larger lists of specialized contacts...." Peer review by User

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What benefits does Cision Communications Cloud offer for Communication Management?

Cision Communications Cloud helps users identify and connect with key media and influencers, monitor traditional and social media, and analyze communication outcomes. It offers social media management features including publishing and monitoring capabilities. The tool faces limitations in tracking niche publications, requiring users to manually add them.

"...With the integrated email plan it's easy to send messages to the Media...." Peer review by Erika Taylor Montgomery, CEO/Chief Publicist, Three Girls Media Inc.

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What solutions does Cision Communications Cloud provide for Engagement Management?

Cision Communications Cloud Engagement Management helps businesses understand how their brand is perceived online by analyzing customer interactions across various platforms. This platform offers tools to track, manage, and report on brand engagement, enabling businesses to respond to customer inquiries and measure the effectiveness of their campaigns. However, the platform lacks some advanced features for analyzing user interactions.

"...Headquartered in Chicago, the company received five separate awards for how its products help businesses target and engage their audiences...." The Top Enterprise Software Companies in the Midwest

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56+ more Business Use Cases

40 buyers and buying teams have used Cuspera to assess how well Cision Communications Cloud solved their Public Relations needs. Cuspera uses 6213 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Public Relations needs.

Case Studies

COMPANY	INDUSTRY	CASE STUDIES
Russo Partners Computer Software	Computer Software	CASE STUDY Russo Partners Russo Partners, a public relations and communications agency, helped the customer launch a new product that generated over 500 media placements and 100 million impressions. Read More

Frequently Asked Questions(FAQ)

for Cision Communications Cloud

What is Cision Communications Cloud?

Cision Communications Cloud is a comprehensive end-to-end product suite with distribution, earned media monitoring, media database and media analysis.

The Cision Communications Cloud allows to easily target the right journalists and influencers, engage audiences individually and at scale, measure the true value of earned media, and integrate those insights with partners across marketing. They understand audiences that consume earned media, create personas, and retarget potential customers with paid advertising.

The Cision Communications Cloud features the largest contact database available to PR pros, with more than 1.4 million media profiles, outlets, and opportunities, along with more than 1 billion social influencer profiles, all searchable by interest, expertise, and audience demographics. With Cision Impact, a suite of products in the Communications Cloud that prove and build on the value of earned media, comms pros can finally measure true earned media reach across millions of online publications.

What is Cision Communications Cloud used for?

Cision Communications Cloud is a Public Relations Software mainly used by its customers to Acquire Customers and Improve ROI by Public Relations, Contact List Management and Communication Management .

What are the top features of Cision Communications Cloud?

Personalization, Alerts: popups & Notifications and Dashboard are some of the top features of Cision Communications Cloud.

Who uses Cision Communications Cloud?

Cision Communications Cloud is used by Marketing And Advertising, Education and Non-Profit Organization Management among other industries.