Customer stories

Product Business Settings

TripleLift is popular in Marketing And Advertising, Medical Devices industries and is widely used by Mid Market, Large Enterprise.

TripleLift Product Overview

TripleLift redefines native advertising with its Creative SSP platform, where creativity fuels performance. This platform empowers brands and publishers to seamlessly integrate ads that blend with content, enhancing user engagement without disrupting the user experience. Trusted by leading brands, TripleLift offers a product suite that transforms creative assets into dynamic ad experiences, optimizing visibility and impact. Its unique approach ensures that ads do more than just display—they engage audiences meaningfully. With a focus on innovation, TripleLift's platform delivers not only aesthetically pleasing ads but also measurable results, making it a preferred choice for those aiming to elevate their advertising strategy.

How satisfied the customers are with TripleLift use-cases

Reviews

"...TripleLift is a native advertising and technology company that helps brands tell engaging stories through the use of visual content...." Peer review

TripleLift Customer Insights, Testimonials and Case Studies

 

Publicis Media and TripleLift Team Up to Drive Efficient Conversions for LU

Publicis Media partnered with TripleLift to enhance conversion rates for LU using TripleLift Audience's programmatic deals. This collaboration improved CPC by 13%, CTR by 0.08%, and CPM efficiency by... 33%, showcasing the effectiveness of TripleLift's innovative programmatic approach.

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Publicis Media et TripleLift sassocient pour gnrer des conversions efficaces pour LU

Publicis Media partnered with TripleLift to enhance conversion rates for LU biscuits using TripleLift Audience. This collaboration leveraged programmatic curated deals and behavioral data to target h...igh-propensity consumers effectively. The partnership improved key performance indicators, achieving a 13% better cost-per-click and a 0.08% click-through rate, surpassing campaign goals.

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Toy Manufacturer Partners with TripleLift and Flywheel to Increase New-to-Brand Traffic

A toy manufacturer partnered with TripleLift and Flywheel to boost new-to-brand traffic using TripleLifts premium curated deal inventory. The collaboration utilized display and online video formats, ...achieving a 46% increase in new-to-business traffic and a 3.80% purchase rate. The campaign's success, marked by a 99% incremental reach, highlights TripleLift's strategic role in audience conversion.

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an international independent agency - Marketing And Advertising

TripleLift helped an international independent agency exceed its diverse media spend goals. The agency aimed to increase minority-owned spend for its Fortune 500 clients. TripleLift provided targeted..., diverse-owned programmatic inventory across Native, Display, OLV, and CTV channels. The agency activated 27 deals across 13 brands, serving 132 billion impressions. TripleLift delivered 25% over the initial commitment, supporting diverse representation in programmatic advertising.

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A leading US-based beauty retailer - Retail

TripleLift helped a leading US-based beauty retailer run a holiday campaign using in-show CTV ad formats. The retailer wanted to boost holiday sales and capture viewer attention during key moments. T...ripleLift provided custom creatives and premium Roku inventory for the campaign. An eye tracking study and brand lift survey showed 89% unaided brand recall and a 45% increase in shopping intent. The campaign also saw a 16-point lift in agreement with holiday messaging.

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A leading sports and lifestyle brand

TripleLift High Impact Display helped a leading sports and lifestyle brand promote a new sneaker line. The brand wanted to show multiple products in one ad and launch quickly for a big sporting event.... TripleLift’s Flipbook format made ads interactive and easy to set up, saving time and money. The campaign led to a 6-point lift in brand favorability and consideration for high-income households. It also delivered over 85 million impressions at a CPM 43% below the $3.03 benchmark.

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TripleLift Audiences: Easy Activation

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Peers used TripleLift for advertisement and sending & publishing communications

TripleLift Competitors

TripleLift Features

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FEATURE RATINGS AND REVIEWS
Custom Reports

4.53/5 ★

Read Reviews (18)
Analytics

4.17/5 ★

Read Reviews (7)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.53/5 ★

Read Reviews (18)
Analytics

4.17/5 ★

Read Reviews (7)

Software Failure Risk Guidance

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for TripleLift

Top Failure Risks for TripleLift

TripleLift, Inc. News

Product
 

TripleLift Creative Formats Delivered 272% ROI, According to Total ...

TripleLift released a Forrester Consulting study highlighting the financial and operational benefits of its Creative Formats. Agencies using TripleLift's platform achieved a 272% ROI and $2.2 million NPV over three years. The study underscores the efficiency and performance of TripleLift's custom creative advertising formats, which enhance campaign outcomes and streamline workflows.

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Partnership
 

TripleLift Announces Partnership with Attain to Unify Context and Commerce - PR Newswire

TripleLift has formed a strategic partnership with Attain to enhance advertising effectiveness by integrating Attain's real-time purchase data with TripleLift's creative and contextual environments. This collaboration allows advertisers to target audiences more accurately and optimize campaigns in real-time, resulting in improved sales outcomes. The partnership emphasizes privacy-first data usage and aims to deliver significant addressability across various consumer segments.

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Product
 

TripleLift brings pause ads to Xumo, Plex

TripleLift has introduced pause ads on streaming platforms Xumo and Plex, enhancing ad delivery by displaying ads when viewers pause content. This innovation aims to improve viewer engagement and offer advertisers a new way to reach audiences.

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Product
 

TripleLift expands Pause Ads offering

TripleLift has expanded its Programmatic Pause Ads solution, integrating new publisher supplies and strategic features to enhance ad performance and accessibility. The expansion includes partnerships with US publishers like Xumo and Plex, alongside existing partners such as DirecTV Advertising. This move aims to boost brand recall and purchase intent by leveraging non-interruptive, high-impact CTV formats.

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TripleLift, Inc. Profile

Company Name

TripleLift, Inc.

Company Website

https://triplelift.com/

HQ Location

400 Lafayette Street, 5th Floor, New York, New York 10003, US

Employees

101-250

Social

Linkedin

Financials

SERIES B