Vericast Overview

Vericast harnesses data and artificial intelligence to enhance financial institutions' growth and performance. Utilizing insight-driven strategies and advanced technology, Vericast delivers substantial value by elevating data impact. This digital advertising platform focuses on optimizing marketing performance, offering financial entities a competitive edge in a fast-evolving market. Vericast's approach integrates continuous innovation, ensuring clients not only meet but exceed their growth targets. By aligning with industry trends, Vericast provides solutions that address contemporary challenges in financial services, positioning itself as a key player in driving measurable outcomes through data excellence.

Use Cases

Customers recommend Advertisement, Engaging And Following Up, Channel Marketing, as the business use cases that they have been most satisfied with while using Vericast.

Other use cases:

  • Promotion Management
  • Lead Analytics
  • Creative Agency
  • Influencer Marketing
  • Social Media Marketing
  • Generation Of New Leads
  • Competitive Intelligence
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Business Priorities

Improve ROI and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Vericast.

Other priorities:

  • Enhance Customer Relationships
  • Enter New Markets Internationally Or Locally
  • Acquire Customers
  • Build Brand Awareness
  • Improve Brand Engagement
  • Scale Best Practices
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Vericast Use-Cases and Business Priorities: Customer Satisfaction Data

Vericast works with different mediums / channels such as Mobile. Promotions. Display Advertisement etc.

Vericast's features include Feedback Surveys, and Personalization. and Vericast support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Vericast analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Valassis Digital is an advertising and marketing intelligence company that predicts consumer behavior and builds compelling media moments for brands and retailers to spur activation...." Peer review

Vericast, FunnelDash, TrackingDesk, Adwerx, Celtra, etc., all belong to a category of solutions that help Digital Advertising Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Vericast is your marketing amplification partner, leveraging data, media, technology, and expertise. They deliver a return on intelligence.

Popular Business Setting

for Vericast

Top Industries

  • Education
  • Financial Services
  • Retail

Popular in

Vericast is popular in Education, Financial Services, and Retail and is widely used by

Vericast Customer wins, Customer success stories, Case studies

How does Vericast facilitate Engaging And Following Up?

How does Vericast facilitate Promotion Management?

11 buyers and buying teams have used Cuspera to assess how well Vericast solved their Digital Advertising Platform needs. Cuspera uses 179 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Digital Advertising Platform needs.

 

Bank Achieves 553% ROMI With Trigger-Based Loan Preapproval Offers

A bank improved its loan business using Vericast's trigger-based preapproval program, achieving $32M in new loan balances and 553% ROMI by targeting existing and new customers for mortgages and home ...equity lines of credit.

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LA Police Federal Credit Union - Banking

LA Police Federal Credit Union wanted to get more loan business. They used Vericast’s Multi-Loan Pre-Approval solution for nine years. They ran campaigns using direct mail, email, mobile, and online ...banking. In the latest campaign, they saw an 806% ROMI and $6.2 million in funded loans. The funding rate was 77% and the cost per funded loan was $124. Most members got offers by email or direct mail, and most redemptions happened on digital devices.

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Affinity Federal Credit Union - Banking

Affinity Federal Credit Union had a high loan-to-deposit ratio and needed to grow new checking relationships and deposit balances. They worked with Vericast to use a Market Intelligence Platform and ...ran a campaign from May to November 2023. The campaign used digital display, direct mail, and shared mail to reach new and existing members. They opened 4,585 new accounts and gained $66 million in new balances. The cost per direct account opened was $185, much lower than the industry benchmark.

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Unitus Community CU - Financial Services

Unitus Community CU needed to help more members during a digital banking conversion. Call volume and handling time were expected to increase a lot. They chose Vericast for Customer Change Management ...to support their members. Vericast provided the support Unitus needed for as long as they needed it. Unitus was surprised and delighted by how smooth the digital conversion was.

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All In Credit Union - Banking

All In Credit Union wanted to grow their deposit balances. They used Vericast's Checking Engine to reach current and new members. The campaign used data, analytics, and both print and digital ads. Th...ey opened 1,112 new accounts and gained $1.17 million in new checking balances. The cost per account was $144. The credit union plans to expand the program in 2025.

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Kirtland Credit Union - Banking

Kirtland Credit Union wanted to increase loan applications. They worked with Vericast to run a Multi-Loan Pre-Approval program. The campaign used direct mail, email, landing pages, mobile, and online... banking. The program ran for two months and included many loan products. Kirtland CU saw a 242% ROMI, a 63% funding rate, and a $146 cost per booked loan.

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The Vericast Story

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Peers used Vericast for advertisement and engaging and following up

Vericast Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.03/5 ★

Read Reviews (4)
Analytics

4.31/5 ★

Read Reviews (28)
Custom Reports

4.26/5 ★

Read Reviews (34)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.03/5 ★

Read Reviews (4)
Analytics

4.31/5 ★

Read Reviews (28)
Custom Reports

4.26/5 ★

Read Reviews (34)

Software Failure Risk Guidance

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for Vericast

Top Failure Risks for Vericast

Vericast Corporation News

Awards

Vericast Receives 17 Accolades from 2025 Hermes Creative Awards

Vericast has been honored with 17 accolades at the 2025 Hermes Creative Awards, including five platinum and eight gold awards. These awards recognize Vericast's excellence in creative marketing for financial institutions, showcasing their commitment to delivering impactful campaigns and strategies.

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Product

Vericast Readies Single-Use Digital Coupons Across Retailers - Supermarket News

Vericast plans to launch single-use digital coupons for various retailers.

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Vericast Corporation Profile

Company Name

Vericast Corporation

Company Website

https://www.vericast.com/

HQ Location

19975 Victor Parkway, Livonia, Michigan 48152, US

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